Advertising on Apple devices is a largely untapped source of revenue says analyst Samik Chatterjee.
That's one way to get attention.
Read More CNBC's finest kick around a 'rare sell' rating on Apple
What goes up, says the "Chart Master," must come down. My take: Technical analysis works until it doesn't.
Read More Carter Worth on why it's time to sell Apple (video)
From a note to clients by analyst Michael Olson that landed on my desktop Friday.
Read More Piper Jaffray hikes its Apple price target to $290

On CNBC Thursday, Nehal Chokshi explained his bearish take on Apple. My take: Now he'll never get to ask a question on Apple's earning calls. See…

Analyst Nehal Chokshi expects iPhone revenue to come up short.

From Jeff Hoyt's "Will Apple TV+ Take A Bite Out Of Netflix?" posted on InMyArea.com Thursday.
Instead of a keynote, the new Mac got a YouTube.
Read More Apple's Phil Schiller on the 16-inch MacBook Pro (video)
Among the 2,161 who received notification of an irregular pulse, the percentage of false positives was surprisingly small.
Read More Apple recruited 419,000 Watch owners for a big heart rhythm study
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