Skip to content

Philip Elmer‑DeWittPhilip Elmer‑DeWitt

Apple 3.0

  • Latest Posts
  • About
  • Subscribe
  • Login
  • Account Services
Trump wants Cook at Nvidiaapple cook huang trump nvidia3 hours ago
Published November 12, 2026 by Philip Elmer-DeWitt

Trump wants Cook at Nvidia

“NOW THAT Nvidia CEO JENSEN HUANG, who has done a fantastic job, has resigned, there is only one man to take his place – TIM COOK of Apple.” 

Read More Trump wants Cook at Nvidia

Share this:

  • Click to share on X (Opens in new window) X
  • Click to share on Facebook (Opens in new window) Facebook
  • Click to share on LinkedIn (Opens in new window) LinkedIn
  • Click to share on Reddit (Opens in new window) Reddit
  • Click to email a link to a friend (Opens in new window) Email

12 Comments

Record Christmas quarter ahead for Apple (video)apple record christmas sigalos9 hours ago
Published November 12, 2026 by Philip Elmer-DeWitt

Record Christmas quarter ahead for Apple (video)

"Higher prices, not more phones, will be driving that growth." — MacKenzie Sigalos

Read More Record Christmas quarter ahead for Apple (video)

Share this:

  • Click to share on X (Opens in new window) X
  • Click to share on Facebook (Opens in new window) Facebook
  • Click to share on LinkedIn (Opens in new window) LinkedIn
  • Click to share on Reddit (Opens in new window) Reddit
  • Click to email a link to a friend (Opens in new window) Email

6 Comments

John Gruber's take on an Apple exec getting Jensen Huang's job at Nvidiaapple nvidia srouji huang9 hours ago
Published November 12, 2026 by Philip Elmer-DeWitt

John Gruber's take on an Apple exec getting Jensen Huang's job at Nvidia

"One person being considered for the top job is Apple hardware chief Johny Srouji." — Semafor

Read More John Gruber's take on an Apple exec getting Jensen Huang's job at Nvidia

Share this:

  • Click to share on X (Opens in new window) X
  • Click to share on Facebook (Opens in new window) Facebook
  • Click to share on LinkedIn (Opens in new window) LinkedIn
  • Click to share on Reddit (Opens in new window) Reddit
  • Click to email a link to a friend (Opens in new window) Email

20 Comments

A wild ride for Apple optionsapple options wild ride11 hours ago
Published November 12, 2026 by Philip Elmer-DeWitt

A wild ride for Apple options

"Apple shares just keep on grinding, traveling their own path." — CNBC's Oliver Renick

Read More A wild ride for Apple options

Share this:

  • Click to share on X (Opens in new window) X
  • Click to share on Facebook (Opens in new window) Facebook
  • Click to share on LinkedIn (Opens in new window) LinkedIn
  • Click to share on Reddit (Opens in new window) Reddit
  • Click to email a link to a friend (Opens in new window) Email

4 Comments

Apple's 2026 holiday adapple holiday ad 202611 hours ago
Published November 12, 2026 by Philip Elmer-DeWitt

Apple's 2026 holiday ad

An Apple tradition dating back to 2010.

Read More Apple's 2026 holiday ad

Share this:

  • Click to share on X (Opens in new window) X
  • Click to share on Facebook (Opens in new window) Facebook
  • Click to share on LinkedIn (Opens in new window) LinkedIn
  • Click to share on Reddit (Opens in new window) Reddit
  • Click to email a link to a friend (Opens in new window) Email

One Comment

Premarket: Apple is greenapple premarket green 11-12-2612 hours ago
Published November 12, 2026 by Philip Elmer-DeWitt

Premarket: Apple is green

From Reuters' "Nasdaq, S&P 500 futures fall as Nvidia turbulence unsettles AI stocks" posted early Thursday.

Read More Premarket: Apple is green

Share this:

  • Click to share on X (Opens in new window) X
  • Click to share on Facebook (Opens in new window) Facebook
  • Click to share on LinkedIn (Opens in new window) LinkedIn
  • Click to share on Reddit (Opens in new window) Reddit
  • Click to email a link to a friend (Opens in new window) Email

19 Comments

Apple soars to $355.63, second record close in as many daysapple soars record 3551 day ago
Published November 11, 2026 by Philip Elmer-DeWitt

Apple soars to $355.63, second record close in as many days

Shares closed within pennies of their intraday high of $355.90.

Read More Apple soars to $355.63, second record close in as many days

Share this:

  • Click to share on X (Opens in new window) X
  • Click to share on Facebook (Opens in new window) Facebook
  • Click to share on LinkedIn (Opens in new window) LinkedIn
  • Click to share on Reddit (Opens in new window) Reddit
  • Click to email a link to a friend (Opens in new window) Email

13 Comments

China Renaissance raises its Apple target $185 to $425apple china renaissance 4251 day ago
Published November 11, 2026 by Philip Elmer-DeWitt

China Renaissance raises its Apple target $185 to $425

 "A Little Vindication Is a Wonderful Thing!" — Jerry Doyle

Read More China Renaissance raises its Apple target $185 to $425

Share this:

  • Click to share on X (Opens in new window) X
  • Click to share on Facebook (Opens in new window) Facebook
  • Click to share on LinkedIn (Opens in new window) LinkedIn
  • Click to share on Reddit (Opens in new window) Reddit
  • Click to email a link to a friend (Opens in new window) Email

6 Comments

The bull case for Appleapple bull case simplywallst1 day ago
Published November 11, 2026 by Philip Elmer-DeWitt

The bull case for Apple

"The key near term catalyst remains whether Apple can keep delivering sticky AI features without margin strain."

Read More The bull case for Apple

Share this:

  • Click to share on X (Opens in new window) X
  • Click to share on Facebook (Opens in new window) Facebook
  • Click to share on LinkedIn (Opens in new window) LinkedIn
  • Click to share on Reddit (Opens in new window) Reddit
  • Click to email a link to a friend (Opens in new window) Email

8 Comments

Premarket: Apple is redapple premarket red 11-11-261 day ago
Published November 11, 2026 by Philip Elmer-DeWitt

Premarket: Apple is red

From Barron's' "Markets Swept Up in AI Optimism but Inflation Fears Aren’t Going Away" posted early Wednesday.

Read More Premarket: Apple is red

Share this:

  • Click to share on X (Opens in new window) X
  • Click to share on Facebook (Opens in new window) Facebook
  • Click to share on LinkedIn (Opens in new window) LinkedIn
  • Click to share on Reddit (Opens in new window) Reddit
  • Click to email a link to a friend (Opens in new window) Email

12 Comments

Posts pagination

1 2 … 1,457 Next
Philip Elmer-DeWitt
Philip Elmer-DeWitt has been covering Apple since 1983 — mostly for Time Magazine (28 years), later for Fortune (9 years), where he wrote a daily blog called Apple 2.0. [Read more.]

Apple 3.0 Archives

Apple 2.0 Archives

  • 2015
  • 2014
  • 2013 and earlier

Blog Roll

  • 9to5Mac
  • Above Avalon ($)
  • AppleInsider
  • Apple Investor News
  • Asymco
  • Daring Fireball
  • Deagol's AAPL Model
  • MacDailyNews
  • Monday Note
  • Six Colors
  • Stratechery ($)
  • Techpinions ($)
  • Tommo.fyi

Philip Elmer‑DeWitt

  • 9to5Mac
  • Above Avalon ($)
  • AppleInsider
  • Apple Investor News
  • Asymco
  • Daring Fireball
  • Deagol's AAPL Model
  • MacDailyNews
  • Monday Note
  • Six Colors
  • Stratechery ($)
  • Techpinions ($)
  • Tommo.fyi
Apple 3.0
  • Latest Posts
  • About
  • Subscribe
  • Login
  • Account Services

© 2022 Philip Elmer-DeWitt