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Goldman Sachs: AI feeds on skilled workersAI swallows skilled workers4 hours ago
Published April 6, 2026 by Philip Elmer-DeWitt

Goldman Sachs: AI feeds on skilled workers

"The same technological shifts that eliminated their positions also eroded the value of their existing skills." — Goldman Sachs' Pierfrancesco Mei

Read More Goldman Sachs: AI feeds on skilled workers

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Under government pressure, Apple removes Bitchat from its Chinese App Storeapple bitchat china dorsey8 hours ago
Published April 6, 2026 by Philip Elmer-DeWitt

Under government pressure, Apple removes Bitchat from its Chinese App Store

From "Apple pulls Jack Dorsey's Bitchat from China at Beijing’s request" posted Monday by Cointelegraph.

Read More Under government pressure, Apple removes Bitchat from its Chinese App Store

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Omdia: Apple's share of the global PC market grew to 16% last yearapple omdia 2025 mac9 hours ago
Published April 6, 2026 by Philip Elmer-DeWitt

Omdia: Apple's share of the global PC market grew to 16% last year

"For full-year 2025, however, the biggest story at the vendor level was Apple."

Read More Omdia: Apple's share of the global PC market grew to 16% last year

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Still no Apple price target from KeyBanc despite raised estimatesapple keybanc john vinh10 hours ago
Published April 6, 2026 by Philip Elmer-DeWitt

Still no Apple price target from KeyBanc despite raised estimates

"Our broad checks suggest demand remains strong and builds are increasing, and we are adjusting our estimates." — Analyst John Vinh

Read More Still no Apple price target from KeyBanc despite raised estimates

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Premarket: Apple is greenapple premarket green 4-6-2611 hours ago
Published April 6, 2026 by Philip Elmer-DeWitt

Premarket: Apple is green

From CNBC's "S&P 500 futures nudge higher on report Iran and U.S. are trying for ceasefire" posted early Monday.

Read More Premarket: Apple is green

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This week's Apple trading strategies (4/6-4/10/26)apple trading strategies 4-6-261 day ago
Published April 5, 2026 by Philip Elmer-DeWitt

This week's Apple trading strategies (4/6-4/10/26)

A place for Apple traders and investors to share their best ideas.

Read More This week's Apple trading strategies (4/6-4/10/26)

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A weightless Apple iPhone floats across the screenapple iphone space artemis22 days ago
Published April 4, 2026 by Philip Elmer-DeWitt

A weightless Apple iPhone floats across the screen

"It left the hands of Jeremy Hansen, passed over the heads of Reid Wiseman and Victor Glover and landed with Christina Koch."

Read More A weightless Apple iPhone floats across the screen

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Saturday Apple video: Steve Jobs' 1999 campus speechapple saturday jobs campus2 days ago
Published April 4, 2026 by Philip Elmer-DeWitt

Saturday Apple video: Steve Jobs' 1999 campus speech

"We're the last people in this business who give a shit about making great computers."

Read More Saturday Apple video: Steve Jobs' 1999 campus speech

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Bloomberg: Apple is shipping a foldable iPhone this fall, smart glasses next yearapple gurman coming products3 days ago
Published April 3, 2026 by Philip Elmer-DeWitt

Bloomberg: Apple is shipping a foldable iPhone this fall, smart glasses next year

Bloomberg’s Apple expert, Mark Gurman, answered more than 50 questions from subscribers in a one-hour Live Q&A with Tim Stenovec. 

Read More Bloomberg: Apple is shipping a foldable iPhone this fall, smart glasses next year

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Good Friday: Markets are closedapple good friday 20264 days ago
Published April 3, 2026 by Philip Elmer-DeWitt

Good Friday: Markets are closed

Have a great weekend.

Read More Good Friday: Markets are closed

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Philip Elmer-DeWitt
Philip Elmer-DeWitt has been covering Apple since 1983 — mostly for Time Magazine (28 years), later for Fortune (9 years), where he wrote a daily blog called Apple 2.0. [Read more.]

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Apple 2.0 Archives

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Philip Elmer‑DeWitt

  • 9to5Mac
  • Above Avalon ($)
  • AppleInsider
  • Apple Investor News
  • Asymco
  • Daring Fireball
  • Deagol's AAPL Model
  • MacDailyNews
  • Monday Note
  • Six Colors
  • Stratechery ($)
  • Techpinions ($)
  • Tommo.fyi
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