Shark Tank’s Kevin O’Leary sets the tone.
Read More Watch CNBC bears kick Apple on the way down (video)
At $188, did Apple just hit bottom? [update: no]
11 hours ago
11 hours agoIncludes my full list of Apple price targets, as accurate and up-to-date as I can make it.
UBS cuts Apple estimates, price target — updated
13 hours ago
13 hours agoAn analyst’s placeholder, waiting for more news to break.
He still considers Apple a “product company.”
Read More Guggenheim downgrades Apple, drops $245 price target
Apple’s ‘peak iPhone’ bungee jump
1 day ago
1 day agoIt’s like a slingshot — the harder you pull, the more propulsion you generate. —Jason Schwarz
No. Apple wants you to give your phone to someone else.
Read More Does Apple REALLY want you to keep your iPhones for longer?
Could be a bad sign. Could be a misread signal.
Read More Goldman Sachs cuts Apple price target on Lumentum news — updated
Apple fell on the assumption that bad news for Lumentum spelled bad news for iPhone unit sales.
Read More What the Apple press missed in Monday’s Lumentum story
Apple may have stretched iPhone price elasticity about as far as it can go, says Bernstein’s Toni Sacconaghi.
Read More iPhones now cost nearly 5X more than non-Apple phones
Wondering why Apple fell into the 190s this morning?
Read More Wells Fargo: Apple under pressure after Lumentum cuts
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