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Stratechery: The best of Ben Thompson on Apple, for freebest of ben thompson8 years ago
Published March 27, 2018 by Philip Elmer-DeWitt

Stratechery: The best of Ben Thompson on Apple, for free

Six deep dives, pre-selected by Thompson, to celebrate five years of Stratechery. 

Read More Stratechery: The best of Ben Thompson on Apple, for free

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Why I'm not in Chicago for today's Apple eventchicago apple event8 years ago
Published March 27, 2018 by Philip Elmer-DeWitt

Why I'm not in Chicago for today's Apple event

There's a fine line between covering Apple and doing Apple's spadework.

Read More Why I'm not in Chicago for today's Apple event

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Silicon Valley credits: Apple Park done, Facebook dissedsilicon valley credits8 years ago
Published March 27, 2018 by Philip Elmer-DeWitt

Silicon Valley credits: Apple Park done, Facebook dissed

Silicon Valley: Five seasons in, I'm still laughing out loud.

Read More Silicon Valley credits: Apple Park done, Facebook dissed

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Apple and IBM, in China, kick Facebook while it's downkick facebook while it's down8 years ago
Published March 26, 2018 by Philip Elmer-DeWitt

Apple and IBM, in China, kick Facebook while it's down

Not that Facebook doesn't deserve it.

Read More Apple and IBM, in China, kick Facebook while it's down

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Apple's Eddy Cue: 'We don’t know anything about making television'apple making television8 years ago
Published March 26, 2018 by Philip Elmer-DeWitt

Apple's Eddy Cue: 'We don’t know anything about making television'

Pay no attention to what Eddy Cue says. Watch what Zack Van Amburg and Jamie Erlicht do.

Read More Apple's Eddy Cue: 'We don’t know anything about making television'

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Analyst: New 'budget' iPhone could be priced at $700+$700 budget iphone8 years ago
Published March 26, 2018 by Philip Elmer-DeWitt

Analyst: New 'budget' iPhone could be priced at $700+

The price inelasticity of Apple's smartphone line remains the envy of the industry. 

Read More Analyst: New 'budget' iPhone could be priced at $700+

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'There comes a point where Apple's guidance can't miss'Apple june quarter guidance8 years ago
Published March 25, 2018 by Philip Elmer-DeWitt

'There comes a point where Apple's guidance can't miss'

Wall Street's expectations for Apple's June quarter keep falling. How low can they go?

Read More 'There comes a point where Apple's guidance can't miss'

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Analyst: Trump's shot across China's bow will miss AppleMicrosoft shot across Apple bow8 years ago
Published March 24, 2018 by Philip Elmer-DeWitt

Analyst: Trump's shot across China's bow will miss Apple

In the near-term this launches a “worrywart” period for the Street.

Read More Analyst: Trump's shot across China's bow will miss Apple

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Poll: Is Facebook or Apple doing more harm than good?FACEBOOK more harm than good8 years ago
Published March 24, 2018 by Philip Elmer-DeWitt

Poll: Is Facebook or Apple doing more harm than good?

Three months before the Facebook/Cambridge Analytica revelations, 59% of respondents saw the writing on the wall.

Read More Poll: Is Facebook or Apple doing more harm than good?

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Trade war: Tim Cook in China calls for 'calm heads' — updatedevercore apple china play8 years ago
Published March 24, 2018 by Philip Elmer-DeWitt

Trade war: Tim Cook in China calls for 'calm heads' — updated

Who is better equipped to represent U.S. interests in China, Tim Cook or Donald Trump?

Read More Trade war: Tim Cook in China calls for 'calm heads' — updated

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Philip Elmer-DeWitt
Philip Elmer-DeWitt has been covering Apple since 1983 — mostly for Time Magazine (28 years), later for Fortune (9 years), where he wrote a daily blog called Apple 2.0. [Read more.]

Apple 3.0 Archives

Apple 2.0 Archives

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Philip Elmer‑DeWitt

  • 9to5Mac
  • Above Avalon ($)
  • AppleInsider
  • Apple Investor News
  • Asymco
  • Daring Fireball
  • Deagol's AAPL Model
  • MacDailyNews
  • Monday Note
  • Six Colors
  • Stratechery ($)
  • Techpinions ($)
  • Tommo.fyi
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