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Philip Elmer‑DeWittPhilip Elmer‑DeWitt

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Would these Apple ads persuade you to jump from Android?switch from android8 years ago
Published February 27, 2018 by Philip Elmer-DeWitt

Would these Apple ads persuade you to jump from Android?

Apple just posted four new pitches for Android switchers.

Read More Would these Apple ads persuade you to jump from Android?

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The blind spot in Tim Cook's vision of employee wellnessAC Wellness8 years ago
Published February 27, 2018 by Philip Elmer-DeWitt

The blind spot in Tim Cook's vision of employee wellness

A "concierge-like healthcare experience" for employees, but still no daycare for working parents. 

Read More The blind spot in Tim Cook's vision of employee wellness

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Apple's mid-quarter bungee jumpapple bungee jump8 years ago
Published February 26, 2018 by Philip Elmer-DeWitt

Apple's mid-quarter bungee jump

"It’s like a slingshot — the harder you pull, the more propulsion you generate.”

Read More Apple's mid-quarter bungee jump

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Robotic interlude: Backflips nailed and missedrobot backflip8 years ago
Published February 26, 2018 by Philip Elmer-DeWitt

Robotic interlude: Backflips nailed and missed

This robot is being operated by remote control, which takes some of the wind out of the demo.

Read More Robotic interlude: Backflips nailed and missed

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What Warren Buffett said this morning about Apple (video)warren buffett barron's 25B8 years ago
Published February 26, 2018 by Philip Elmer-DeWitt

What Warren Buffett said this morning about Apple (video)

"I tell Tim that as long as I haven't gotten [an Apple phone] the market's not saturated."

Read More What Warren Buffett said this morning about Apple (video)

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Look whose Apple price targets are underwater nowwhose Apple price targets are underwater now8 years ago
Published February 26, 2018 by Philip Elmer-DeWitt

Look whose Apple price targets are underwater now

At $175.50, Apple's share price Friday was already ahead of where these seven analysts say it will be year from now. 

Read More Look whose Apple price targets are underwater now

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Galaxy S9: Faint praise for Samsung's answer to Apple's iPhone XSamsung Galaxy S9 iPhone X8 years ago
Published February 25, 2018 by Philip Elmer-DeWitt

Galaxy S9: Faint praise for Samsung's answer to Apple's iPhone X

The more critical question for Samsung is whether consumers will notice the camera overhaul—or even care.

Read More Galaxy S9: Faint praise for Samsung's answer to Apple's iPhone X

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Tim Cook: Why Apple ships some products before their timeapple tim cook white privilege8 years ago
Published February 25, 2018 by Philip Elmer-DeWitt

Tim Cook: Why Apple ships some products before their time

"[A product] is like a train—the train leaves the station, and if you have a great idea after that, it’s going on the next train." —Tim Cook

Read More Tim Cook: Why Apple ships some products before their time

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Today is Steve Jobs' birthday (video)Steve Jobs Stanford8 years ago
Published February 24, 2018 by Philip Elmer-DeWitt

Today is Steve Jobs' birthday (video)

Stanford '05: The most personal public speech this intensely private man ever made.

Read More Today is Steve Jobs' birthday (video)

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The French love Apple. The French hate Apple. (3 videos)french hate apple8 years ago
Published February 24, 2018 by Philip Elmer-DeWitt

The French love Apple. The French hate Apple. (3 videos)

Score one for hate, as the High Court of Paris sides with anti-Apple protestors.

Read More The French love Apple. The French hate Apple. (3 videos)

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Philip Elmer-DeWitt
Philip Elmer-DeWitt has been covering Apple since 1983 — mostly for Time Magazine (28 years), later for Fortune (9 years), where he wrote a daily blog called Apple 2.0. [Read more.]

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Philip Elmer‑DeWitt

  • 9to5Mac
  • Above Avalon ($)
  • AppleInsider
  • Apple Investor News
  • Asymco
  • Daring Fireball
  • Deagol's AAPL Model
  • MacDailyNews
  • Monday Note
  • Six Colors
  • Stratechery ($)
  • Techpinions ($)
  • Tommo.fyi
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