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Apple at $177.38: Look who's underwater nowapple underwater 1777 years ago
Published May 30, 2019 by Philip Elmer-DeWitt

Apple at $177.38: Look who's underwater now

While I was away, the bears had their day.

Read More Apple at $177.38: Look who's underwater now

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Citi cut its Apple price target by $15apple keybanc cuts 1737 years ago
Published May 30, 2019 by Philip Elmer-DeWitt

Citi cut its Apple price target by $15

Pulling in their horns is what Apple analysts do after Apple takes a beating.

Read More Citi cut its Apple price target by $15

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Postcards from Portugal, shot on iPhonePostcards Portugal7 years ago
Published May 27, 2019 by Philip Elmer-DeWitt

Postcards from Portugal, shot on iPhone

Looks like Apple had a bumpy ride.

Read More Postcards from Portugal, shot on iPhone

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On a cycling vacationgone riding portugal 20197 years ago
Published May 20, 2019 by Philip Elmer-DeWitt

On a cycling vacation

Back in time for WWDC.

Read More On a cycling vacation

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Why Apple slid nearly 2.5% in premarket trading Mondayapple hsbc slide7 years ago
Published May 20, 2019 by Philip Elmer-DeWitt

Why Apple slid nearly 2.5% in premarket trading Monday

In a word: HSBC.

Read More Why Apple slid nearly 2.5% in premarket trading Monday

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WSJ: Apple TV is 'a bunch of good ideas that never had a chance'WSJ apple TV fail7 years ago
Published May 20, 2019 by Philip Elmer-DeWitt

WSJ: Apple TV is 'a bunch of good ideas that never had a chance'

Personal Technology columnist David Pierce has seen the future of television and it doesn't work. 

Read More WSJ: Apple TV is 'a bunch of good ideas that never had a chance'

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Apple Park: Lady Gaga on the rainbow stage (best video)lady gaga rainbow apple park7 years ago
Published May 19, 2019 by Philip Elmer-DeWitt

Apple Park: Lady Gaga on the rainbow stage (best video)

Why Jony Ive sweated the details and Tim Cook spared no expense.

Read More Apple Park: Lady Gaga on the rainbow stage (best video)

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Merrill Lynch takes tour of Apple's patents, finds hopeapple patents merrill lynch glasses7 years ago
Published May 18, 2019 by Philip Elmer-DeWitt

Merrill Lynch takes tour of Apple's patents, finds hope

The best-of Patently Apple, courtesy of Merrill Lynch.

Read More Merrill Lynch takes tour of Apple's patents, finds hope

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'Sometimes Apple acts like a spoiled brat'apple rainbow spoiled brat7 years ago
Published May 17, 2019 by Philip Elmer-DeWitt

'Sometimes Apple acts like a spoiled brat'

About those rainbow arches that frame Apple's inner-spaceship stage...

Read More 'Sometimes Apple acts like a spoiled brat'

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Conservative website attacks Apple's Tim Cook as 'arrogant'apple tim cook arrogant7 years ago
Published May 17, 2019 by Philip Elmer-DeWitt

Conservative website attacks Apple's Tim Cook as 'arrogant'

From Peter Flaherty's "Tim Cook is not 'Political,' just arrogant," posted Thursday on Townhall.com.

Read More Conservative website attacks Apple's Tim Cook as 'arrogant'

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Philip Elmer-DeWitt
Philip Elmer-DeWitt has been covering Apple since 1983 — mostly for Time Magazine (28 years), later for Fortune (9 years), where he wrote a daily blog called Apple 2.0. [Read more.]

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Apple 2.0 Archives

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Philip Elmer‑DeWitt

  • 9to5Mac
  • Above Avalon ($)
  • AppleInsider
  • Apple Investor News
  • Asymco
  • Daring Fireball
  • Deagol's AAPL Model
  • MacDailyNews
  • Monday Note
  • Six Colors
  • Stratechery ($)
  • Techpinions ($)
  • Tommo.fyi
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