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How to watch today's Apple event live from your home or office10 years ago
Published September 7, 2016 by Philip Elmer-DeWitt

How to watch today's Apple event live from your home or office

The fun starts at 10 a.m. Pacific, 1 p.m. Eastern, 5 p.m. London, 1 a.m. Hong Kong. I'll be there—along with Recode, The Verge, Six Colors, TechCrunch,…

Read More How to watch today's Apple event live from your home or office

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Bundled with the new iPhone are...10 years ago
Published September 6, 2016 by Philip Elmer-DeWitt

Bundled with the new iPhone are...

Five options: Wireless ear buds. Wireless ear buds and adapter. Lightning ear buds. Lightning ear buds and adapter. The existing 3.5mm ear buds and adapter. "Option…

Read More Bundled with the new iPhone are...

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How Apple trades before and after iPhone launches10 years ago
Published September 6, 2016 by Philip Elmer-DeWitt

How Apple trades before and after iPhone launches

Is there a pattern to the madness? Yes there is. It's a variation on "buy the rumor, sell the news." Only in Apple's case, according to UBS analyst Steven…

Read More How Apple trades before and after iPhone launches

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What kind of tax holiday can Apple expect?10 years ago
Published September 5, 2016 by Philip Elmer-DeWitt

What kind of tax holiday can Apple expect?

There are three proposals on the table. The U.S. tax on income earned outside its borders is one of the highest in the world: 35% to the federal…

Read More What kind of tax holiday can Apple expect?

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How does the EC figure Apple paid 0.005% in taxes?10 years ago
Published September 4, 2016 by Philip Elmer-DeWitt

How does the EC figure Apple paid 0.005% in taxes?

A tale of two pie charts.   Not seeing the graphics? Try the website.  From the European Commission press release: Apple Sales International recorded profits of…

Read More How does the EC figure Apple paid 0.005% in taxes?

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On social media, the iPhone 7 is huge10 years ago
Published September 3, 2016 by Philip Elmer-DeWitt

On social media, the iPhone 7 is huge

Screenshot from Facebook, three days before Apple's Sept. 7 event. Click to enlarge. Not seeing the graphic? Try the website.  Apple is doomed?

Read More On social media, the iPhone 7 is huge

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About those glowing (no pun intended) Samsung Galaxy Note 7 reviews...10 years ago
Published September 2, 2016 by Philip Elmer-DeWitt

About those glowing (no pun intended) Samsung Galaxy Note 7 reviews...

For a phone that's embarrassingly slow, catches on fire, and has to be recalled, the notes were pretty good. A sampling: Joanna Stern, Wall Street Journal: Best New Android Phone…

Read More About those glowing (no pun intended) Samsung Galaxy Note 7 reviews...

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Google Trends: Samsung recall vs. Apple bendgate10 years ago
Published September 2, 2016 by Philip Elmer-DeWitt

Google Trends: Samsung recall vs. Apple bendgate

Anti-Apple bias? Reader Jeff F writes: Philip, Here's a story idea to expose anti-Apple bias: Samsung's recall is 10x more serious than iPhone 6 bendgate, yet…

Read More Google Trends: Samsung recall vs. Apple bendgate

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Coming to San Francisco for the Sept. 7 Apple event?10 years ago
Published September 1, 2016 by Philip Elmer-DeWitt

Coming to San Francisco for the Sept. 7 Apple event?

Stick around to find out where Apple goes from here. "There is a time to disrupt and there is a time to sustain," says Asymco's Horace Dediu. "The…

Read More Coming to San Francisco for the Sept. 7 Apple event?

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Apple: If it looks like a tax haven and quacks like a tax haven...10 years ago
Published September 1, 2016 by Philip Elmer-DeWitt

Apple: If it looks like a tax haven and quacks like a tax haven...

"We didn’t look for a tax haven or something to put it somewhere." —Tim Cook, to The Washington Post Okay. Maybe Apple didn't go looking for…

Read More Apple: If it looks like a tax haven and quacks like a tax haven...

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Philip Elmer-DeWitt
Philip Elmer-DeWitt has been covering Apple since 1983 — mostly for Time Magazine (28 years), later for Fortune (9 years), where he wrote a daily blog called Apple 2.0. [Read more.]

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Philip Elmer‑DeWitt

  • 9to5Mac
  • Above Avalon ($)
  • AppleInsider
  • Apple Investor News
  • Asymco
  • Daring Fireball
  • Deagol's AAPL Model
  • MacDailyNews
  • Monday Note
  • Six Colors
  • Stratechery ($)
  • Techpinions ($)
  • Tommo.fyi
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