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With Apple at $241, Argus is holding firm at $350apple argus hold firm 3505 years ago
Published April 1, 2020 by Philip Elmer-DeWitt

With Apple at $241, Argus is holding firm at $350

"Apple possesses multiple strengths to help carry it through this difficult period."  — Analyst Jim Kelleher

Read More With Apple at $241, Argus is holding firm at $350

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No fooling: First Apple 3.0 price target contest closes todayapple target contest 4-15 years ago
Published April 1, 2020 by Philip Elmer-DeWitt

No fooling: First Apple 3.0 price target contest closes today

What, to the nearest dollar, will a share of Apple be worth when the markets close on April 1, 2021?

Read More No fooling: First Apple 3.0 price target contest closes today

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WSJ: Apple to do right by its janitorsapple janitors coronavirus5 years ago
Published April 1, 2020 by Philip Elmer-DeWitt

WSJ: Apple to do right by its janitors

From Tripp Mickle's "Apple Commits to Paying Contractors After Some Were Told They’d Lose Work" ($) in Wednesday's Wall Street Journal.

Read More WSJ: Apple to do right by its janitors

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Premarket: Apple is red, but not as red as the S&P 500Apple red premarket 4-155 years ago
Published April 1, 2020 by Philip Elmer-DeWitt

Premarket: Apple is red, but not as red as the S&P 500

From "Stock futures fall after Trump warns of ‘painful two weeks’" on Yahoo Finance.

Read More Premarket: Apple is red, but not as red as the S&P 500

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Apple buys Dark Skyapple buys dark sky5 years ago
Published March 31, 2020 by Philip Elmer-DeWitt

Apple buys Dark Sky

Apple better not screw it up.

Read More Apple buys Dark Sky

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Battle of the Apple targetsApple targets buckets daniel tello5 years ago
Published March 31, 2020 by Philip Elmer-DeWitt

Battle of the Apple targets

We'll find out who was closest to the mark on April 1, 2021.

Read More Battle of the Apple targets

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9to5Mac: iPhone 9 next weekapple 9to5mac iphone 9 case5 years ago
Published March 31, 2020 by Philip Elmer-DeWitt

9to5Mac: iPhone 9 next week

From "iPhone 9 case inventory arriving at Best Buy, other retailers with April 5 merchandising date" posted Monday afternoon.

Read More 9to5Mac: iPhone 9 next week

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Premarket: Apple is greenapple premarket green 5-55 years ago
Published March 31, 2020 by Philip Elmer-DeWitt

Premarket: Apple is green

From Bloomberg's "U.S. Futures Climb With Stocks; Dollar Strengthens,"

Read More Premarket: Apple is green

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How Apple's anti-leak rules came back to bite themapple leaks coronavirus information5 years ago
Published March 30, 2020 by Philip Elmer-DeWitt

How Apple's anti-leak rules came back to bite them

"Foiled prototyping. Factory photos stalled by secrecy. Travel bans that slow decisions."

Read More How Apple's anti-leak rules came back to bite them

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Apple TV+ trailer: 'Trying' (video)apple tv plus trying5 years ago
Published March 30, 2020 by Philip Elmer-DeWitt

Apple TV+ trailer: 'Trying' (video)

"Before they become parents, they have to grow up."

Read More Apple TV+ trailer: 'Trying' (video)

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Philip Elmer-DeWitt
Philip Elmer-DeWitt has been covering Apple since 1983 — mostly for Time Magazine (28 years), later for Fortune (9 years), where he wrote a daily blog called Apple 2.0. [Read more.]

Apple 3.0 Archives

Apple 2.0 Archives

  • 2015
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Philip Elmer‑DeWitt

  • 9to5Mac
  • Above Avalon ($)
  • AppleInsider
  • Apple Investor News
  • Asymco
  • Daring Fireball
  • Deagol's AAPL Model
  • MacDailyNews
  • Monday Note
  • Six Colors
  • Stratechery ($)
  • Techpinions ($)
  • Tommo.fyi
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