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Merrill Lynch: Matching Google's fee cut would cost Apple's EPS about 3 centsapple google fee cut4 years ago
Published October 25, 2021 by Philip Elmer-DeWitt

Merrill Lynch: Matching Google's fee cut would cost Apple's EPS about 3 cents

From a note to clients by analyst Wamsi Mohan that landed on my desktop over the weekend.

Read More Merrill Lynch: Matching Google's fee cut would cost Apple's EPS about 3 cents

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Apple's long social media shadowapple social media shadow4 years ago
Published October 25, 2021 by Philip Elmer-DeWitt

Apple's long social media shadow

From Eric Savitz' "Apple Has Upended the Online Ad Market. Snap Is Just the Beginning of the Pain." posted Friday, updated Monday: Apple's push to protect…

Read More Apple's long social media shadow

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Premarket: Apple is redapple premarket red 8-21-254 years ago
Published October 25, 2021 by Philip Elmer-DeWitt

Premarket: Apple is red

From Barron's "Dow Set to Open at Record" posted early Monday.

Read More Premarket: Apple is red

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This week's Apple trading strategies (10/25-10/29)apple trading strategies 10-25-214 years ago
Published October 24, 2021 by Philip Elmer-DeWitt

This week's Apple trading strategies (10/25-10/29)

A place for Apple traders and investors to share their best ideas (Apple Q4 2021 earnings week).

Read More This week's Apple trading strategies (10/25-10/29)

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Dazed: Streaming fatigue turns old Apple iPods into collectablesapple ipod collectables genz4 years ago
Published October 23, 2021 by Philip Elmer-DeWitt

Dazed: Streaming fatigue turns old Apple iPods into collectables

From James Fitzgerald's "Why are Gen Z collecting 20-year-old iPods?" posted Saturday.

Read More Dazed: Streaming fatigue turns old Apple iPods into collectables

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The state of Apple: 12 minutes with Mr. iPod, 20 years later (video)apple Tony Fadell ipod4 years ago
Published October 22, 2021 by Philip Elmer-DeWitt

The state of Apple: 12 minutes with Mr. iPod, 20 years later (video)

Of the Tim Cook era he says, unprompted, "Ten great years!"

Read More The state of Apple: 12 minutes with Mr. iPod, 20 years later (video)

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Snap, crackle and drop: Apple's ad tracking rules strike againapple snap ad tracking4 years ago
Published October 22, 2021 by Philip Elmer-DeWitt

Snap, crackle and drop: Apple's ad tracking rules strike again

“Apple iOS ad changes played out worse than virtually anyone had expected” -- JMorgan analyst Doug Anmuth

Read More Snap, crackle and drop: Apple's ad tracking rules strike again

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Katy Huberty has raised her Apple 2022 estimatesapple huberty target 1804 years ago
Published October 22, 2021 by Philip Elmer-DeWitt

Katy Huberty has raised her Apple 2022 estimates

But with investors focused on December quarter iPhone sales, she doesn't expect September's earnings -- even if they beat -- to move the stock.

Read More Katy Huberty has raised her Apple 2022 estimates

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Premarket: Apple is greenapple premarket green 10-29-254 years ago
Published October 22, 2021 by Philip Elmer-DeWitt

Premarket: Apple is green

From the Wall Street Journal’s "Stock Futures Pause After S&P 500 Hits Record" posted early Friday.

Read More Premarket: Apple is green

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Coming Oct. 30: A joint Horace Dediu/Elmer-DeWitt eventapple dediu zoom invite4 years ago
Published October 21, 2021 by Philip Elmer-DeWitt

Coming Oct. 30: A joint Horace Dediu/Elmer-DeWitt event

Inviting friends of the blog to a post-Q4-earnings Zoom for Apple 3.0 subscribers and a podcast for Asymco subscribers.

Read More Coming Oct. 30: A joint Horace Dediu/Elmer-DeWitt event

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Philip Elmer-DeWitt
Philip Elmer-DeWitt has been covering Apple since 1983 — mostly for Time Magazine (28 years), later for Fortune (9 years), where he wrote a daily blog called Apple 2.0. [Read more.]

Apple 3.0 Archives

Apple 2.0 Archives

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Philip Elmer‑DeWitt

  • 9to5Mac
  • Above Avalon ($)
  • AppleInsider
  • Apple Investor News
  • Asymco
  • Daring Fireball
  • Deagol's AAPL Model
  • MacDailyNews
  • Monday Note
  • Six Colors
  • Stratechery ($)
  • Techpinions ($)
  • Tommo.fyi
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