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Apple's Sept. 7 invitations arrive, market says 'meh'9 years ago
Published August 29, 2016 by Philip Elmer-DeWitt

Apple's Sept. 7 invitations arrive, market says 'meh'

Could expectations for this year's September special event be any lower? Piper Jaffray's Gene Munster, as usual, sees a silver lining: "We believe that investor expectations for the iPhone…

Read More Apple's Sept. 7 invitations arrive, market says 'meh'

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Trump campaign CEO is a long-time Apple basher9 years ago
Published August 29, 2016 by Philip Elmer-DeWitt

Trump campaign CEO is a long-time Apple basher

Steve Bannon's Breibart News has a thing about Tim Cook. I spent couple hours this morning reading Breibart News' coverage of Apple—something I'd never done before Donald…

Read More Trump campaign CEO is a long-time Apple basher

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Apple Watch prices fall below $181 at Best Buy9 years ago
Published August 28, 2016 by Philip Elmer-DeWitt

Apple Watch prices fall below $181 at Best Buy

MacDailyNews Take: Get ’em while you can! "Apple Watch prices have been in a relative free-fall in recent months," writes 9to5Mac publisher Seth Weintraub. "A launch alongside…

Read More Apple Watch prices fall below $181 at Best Buy

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It reads like a cyberpunk novel9 years ago
Published August 26, 2016 by Philip Elmer-DeWitt

It reads like a cyberpunk novel

The plot behind Apple's latest security update is a sci-fi thriller waiting to be written. You can read about it in Wired, Motherboard, Gizmodo or on the inside pages of Friday's Washington Post…

Read More It reads like a cyberpunk novel

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Final tour of my first—and favorite—Apple store (video)9 years ago
Published August 25, 2016 by Philip Elmer-DeWitt

Final tour of my first—and favorite—Apple store (video)

"It's amazing what electrons passed through here." —Tekserve co-founder Dick Demenus Kudos to Gizmodo's Darren Orf and Mandy Mandelstein. A lovely send-off for an old friend.

Read More Final tour of my first—and favorite—Apple store (video)

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The media's 5 unspoken rules for covering Apple9 years ago
Published August 25, 2016 by Philip Elmer-DeWitt

The media's 5 unspoken rules for covering Apple

What goes up must come down. There are, according to Jonathan Allen, special rules in the media for covering Bill and Hillary Clinton, among them 1) even the most ridiculous…

Read More The media's 5 unspoken rules for covering Apple

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Steven Levy scores another Apple exclusive9 years ago
Published August 24, 2016 by Philip Elmer-DeWitt

Steven Levy scores another Apple exclusive

Apple PR has its favorites. Aug. 24, 2016: BackChannel's Steven Levy: An exclusive inside look at how artificial intelligence and machine learning work at Apple.  Aug. 13,…

Read More Steven Levy scores another Apple exclusive

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Apple: Five years ago today...apple gallagher tim cook9 years ago
Published August 24, 2016 by Philip Elmer-DeWitt

Apple: Five years ago today...

I read the Tim Cook anniversary stories so you don't have to. "I have always said if there ever came a day when I could no…

Read More Apple: Five years ago today...

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Apple still sucks the profit out of mobile phones9 years ago
Published August 23, 2016 by Philip Elmer-DeWitt

Apple still sucks the profit out of mobile phones

Not much left for the also-rans. With less than a 12% share of the mobile phones sold in the June quarter, Apple captured most of the profit—75%, according…

Read More Apple still sucks the profit out of mobile phones

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Video: Rare Pokémon sighting triggers Taipei stampede9 years ago
Published August 23, 2016 by Philip Elmer-DeWitt

Video: Rare Pokémon sighting triggers Taipei stampede

The urge to catch 'em all runs deep in the human psyche. Tim Cook warned investors that augmented reality would be huge. "The number one thing is…

Read More Video: Rare Pokémon sighting triggers Taipei stampede

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Philip Elmer-DeWitt
Philip Elmer-DeWitt has been covering Apple since 1983 — mostly for Time Magazine (28 years), later for Fortune (9 years), where he wrote a daily blog called Apple 2.0. [Read more.]

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Philip Elmer‑DeWitt

  • 9to5Mac
  • Above Avalon ($)
  • AppleInsider
  • Apple Investor News
  • Asymco
  • Daring Fireball
  • Deagol's AAPL Model
  • MacDailyNews
  • Monday Note
  • Six Colors
  • Stratechery ($)
  • Techpinions ($)
  • Tommo.fyi
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