"The increases reasonably support investments in new verticals including automotive and ongoing investment in data centers to support future services revenue growth."
"Apple remains a top-rated vendor by its user base in terms of quality, uniqueness, premium image, and brand commitment despite a slight decline from March."
Read More Mliunovich: iPhone 7 strong in U.S., soft in China
Apple is being blamed both for waiting too long to update the Mac and for jumping too soon into the wrong Intel 'lake.
Read More Kuo: It's Intel's fault Apple's MacBook Pro maxes out at 16GB
The sad thing about all this, is just how unnecessary it feels. It would not take much for Apple to delight hardcore Mac users.
Read More 81 reasons (and counting) to hate the new MacBooks
Video dispatch from the world's most closely watched construction site.
Read More Apple Campus 2: First drone video of November (and the 2nd)
Which MacBook Pro for pros, the Pro, the Pro or the Pro?
Read More The new MacBook Pros: Nine tough questions for Apple
MacBook Pro sticker shock
9 years ago
9 years agoRichard Wanderman was hoping to buy the top-of-the-line MacBook Pro. Then he ran the numbers.
Apple's new Touch Bar: The first reviews
9 years ago
9 years agoThe star of Apple's keynote Thursday was the Touch Bar that replaced the old function keys on the new MacBook Pros.
"Since Mac is 11% of revenue and 7% of profit, the refresh is unlikely to move the needle. However, the new Touch Bar demonstrates Apple's ability to develop new user interfaces."
Watching Apple's Mac event on my Apple TV
9 years ago
9 years agoAll times Eastern. And that's a wrap. Three tentpoles: New TV app; New MacBook Pros; new Touch Bar. To me, the messaging about the MacBook line seemed a…
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