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Are you a Mac pro?8 years ago
Published April 5, 2017 by Philip Elmer-DeWitt

Are you a Mac pro?

The gospel according to Gruber.

Read More Are you a Mac pro?

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Mac Pro: Apple has good news and badmac pro made usa8 years ago
Published April 4, 2017 by Philip Elmer-DeWitt

Mac Pro: Apple has good news and bad

This scoop comes direct from Apple marketing chief Phil Schiller.

Read More Mac Pro: Apple has good news and bad

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Why Apple buying Netflix is a f...ing stupid idea8 years ago
Published February 16, 2017 by Philip Elmer-DeWitt

Why Apple buying Netflix is a f...ing stupid idea

These f...ers wouldn’t be satisfied unless Apple drunkenly spent every goddamn penny of their cash.

Read More Why Apple buying Netflix is a f...ing stupid idea

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AirPods for Christmas?—updatedairpods9 years ago
Published December 12, 2016 by Philip Elmer-DeWitt

AirPods for Christmas?—updated

"This is, in my opinion, the biggest Apple screw up in recent memory." —John Gruber

Read More AirPods for Christmas?—updated

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Here's what John Gruber said about Jony Ive...9 years ago
Published November 23, 2016 by Philip Elmer-DeWitt

Here's what John Gruber said about Jony Ive...

"It felt like a punch in the gut."

Read More Here's what John Gruber said about Jony Ive...

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A kick in the pants for Apple Pay and Android Pay9 years ago
Published August 3, 2016 by Philip Elmer-DeWitt

A kick in the pants for Apple Pay and Android Pay

One of the unintended consequences of a bungled rollout. If you think Joanna Stern's critique of the new generation of credit card chip readers in Wednesday's Wall…

Read More A kick in the pants for Apple Pay and Android Pay

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The great Apple jack debate9 years ago
Published June 22, 2016 by Philip Elmer-DeWitt

The great Apple jack debate

It's Niley Patel vs. John Gruber. Tech rumor sites have been feeding off hints that Apple might ship an iPhone without a standard 3.5 mm audio jack for more than half a…

Read More The great Apple jack debate

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Apple cons the bloggers9 years ago
Published June 9, 2016 by Philip Elmer-DeWitt

Apple cons the bloggers

What they thought was a scoop just turned up on Apple's website. Charles Arthur described his App Store briefing as a Telegraph "exclusive." The Verge's Lauren Goode characterized hers as…

Read More Apple cons the bloggers

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Q&A with ace Apple reporter Mark Gurman9 years ago
Published June 2, 2016 by Philip Elmer-DeWitt

Q&A with ace Apple reporter Mark Gurman

He was a one-man scoop machine at 9to5Mac. Now he's going to Bloomberg. ELMER-DEWITT: Why Bloomberg? Was it your first choice? GURMAN: Bloomberg offers a great…

Read More Q&A with ace Apple reporter Mark Gurman

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We didn't lie about Apple, says FBI Director Comey9 years ago
Published March 24, 2016 by Philip Elmer-DeWitt

We didn't lie about Apple, says FBI Director Comey

The Wall Street Journal says the government "fibbed." Comey denies it. Sort of. The U.S. government claimed more than a dozen times in court filings that it…

Read More We didn't lie about Apple, says FBI Director Comey

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Philip Elmer-DeWitt
Philip Elmer-DeWitt has been covering Apple since 1983 — mostly for Time Magazine (28 years), later for Fortune (9 years), where he wrote a daily blog called Apple 2.0. [Read more.]

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Philip Elmer‑DeWitt

  • 9to5Mac
  • Above Avalon ($)
  • AppleInsider
  • Apple Investor News
  • Asymco
  • Daring Fireball
  • Deagol's AAPL Model
  • MacDailyNews
  • Monday Note
  • Six Colors
  • Stratechery ($)
  • Techpinions ($)
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