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Apple TV trailer: An edgy, time-shifting, off-putting Dickinsonapple TV trailer dickinson6 years ago
Published August 27, 2019 by Philip Elmer-DeWitt

Apple TV trailer: An edgy, time-shifting, off-putting Dickinson

It's not fair to judge a show by the trailer. But still.

Read More Apple TV trailer: An edgy, time-shifting, off-putting Dickinson

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Apple TV+: Wedbush sees 100 million $10 subs within 3 to 5 yearsapple tv plus wedbush6 years ago
Published August 23, 2019 by Philip Elmer-DeWitt

Apple TV+: Wedbush sees 100 million $10 subs within 3 to 5 years

But the shows better be must-watch good.

Read More Apple TV+: Wedbush sees 100 million $10 subs within 3 to 5 years

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WSJ: Apple TV is 'a bunch of good ideas that never had a chance'WSJ apple TV fail6 years ago
Published May 20, 2019 by Philip Elmer-DeWitt

WSJ: Apple TV is 'a bunch of good ideas that never had a chance'

Personal Technology columnist David Pierce has seen the future of television and it doesn't work. 

Read More WSJ: Apple TV is 'a bunch of good ideas that never had a chance'

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Apple TV has a new YouTube channel where it posts clips and trailers6 years ago
Published April 23, 2019 by Philip Elmer-DeWitt

Apple TV has a new YouTube channel where it posts clips and trailers

Other studios' clips and trailers, that is.

Read More Apple TV has a new YouTube channel where it posts clips and trailers

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Investors loved Disney+, Apple TV+ not so muchApple TV Disney plusses6 years ago
Published April 13, 2019 by Philip Elmer-DeWitt

Investors loved Disney+, Apple TV+ not so much

In the battle of the plusses, Disney wins.

Read More Investors loved Disney+, Apple TV+ not so much

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BTIG: Apple is spending $2 billion a year on new showsBTIG Apple two billion content6 years ago
Published March 18, 2019 by Philip Elmer-DeWitt

BTIG: Apple is spending $2 billion a year on new shows

That's not the program Apple's Eddy Cue was pitching two years ago.

Read More BTIG: Apple is spending $2 billion a year on new shows

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Gene Munster: Why Apple put iTunes on Samsung TVsmunster samsung tv6 years ago
Published January 7, 2019 by Philip Elmer-DeWitt

Gene Munster: Why Apple put iTunes on Samsung TVs

I wonder who paid whom?

Read More Gene Munster: Why Apple put iTunes on Samsung TVs

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Would Apple stoop to making a TV dongle?apple tv dongle7 years ago
Published November 21, 2018 by Philip Elmer-DeWitt

Would Apple stoop to making a TV dongle?

From "Apple Considered New Connected TV 'Dongle'," posted on The Information Wednesday.

Read More Would Apple stoop to making a TV dongle?

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Apple targeted in NRA boycottNRAtv boycott7 years ago
Published February 28, 2018 by Philip Elmer-DeWitt

Apple targeted in NRA boycott

Damned if Apple TV continues to stream NRAtv, damned if it doesn't.

Read More Apple targeted in NRA boycott

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Amazon Prime has come to Apple TV. What took so long.amazon prime apple tv7 years ago
Published December 6, 2017 by Philip Elmer-DeWitt

Amazon Prime has come to Apple TV. What took so long.

What Apple announced in June it delivered in December, as predicted.

Read More Amazon Prime has come to Apple TV. What took so long.

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Philip Elmer-DeWitt
Philip Elmer-DeWitt has been covering Apple since 1983 — mostly for Time Magazine (28 years), later for Fortune (9 years), where he wrote a daily blog called Apple 2.0. [Read more.]

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Philip Elmer‑DeWitt

  • 9to5Mac
  • Above Avalon ($)
  • AppleInsider
  • Apple Investor News
  • Asymco
  • Daring Fireball
  • Deagol's AAPL Model
  • MacDailyNews
  • Monday Note
  • Six Colors
  • Stratechery ($)
  • Techpinions ($)
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