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Katy Huberty: Apple's 4:1 stock split won't be a sell-the-news eventapple before after split6 years ago
Published August 28, 2020 by Philip Elmer-DeWitt

Katy Huberty: Apple's 4:1 stock split won't be a sell-the-news event

Morgan Stanley's bar charts show what happened before and after Apple's four previous splits.

Read More Katy Huberty: Apple's 4:1 stock split won't be a sell-the-news event

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Apple shares and lumber futures are soaring: The pros and consapple lumber futures6 years ago
Published August 28, 2020 by Philip Elmer-DeWitt

Apple shares and lumber futures are soaring: The pros and cons

From the Wall Street Journal's "Fed’s Easy Money Pumps Up Winners Like Apple and Housing" ($) in Friday's paper.

Read More Apple shares and lumber futures are soaring: The pros and cons

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Premarket: Apple is greenapple premarket green 10-2-256 years ago
Published August 28, 2020 by Philip Elmer-DeWitt

Premarket: Apple is green

From wsj.com's "U.S. Stock Futures Rise Ahead of Consumer Spending Data" posted early Friday.

Read More Premarket: Apple is green

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Visual delight: The Big Apple before and after its Apple Storesapple store before after6 years ago
Published August 27, 2020 by Philip Elmer-DeWitt

Visual delight: The Big Apple before and after its Apple Stores

From 9to5Mac's "Revisit New York City’s iconic Apple Stores as they appeared in the 1940s" posted Thursday.

Read More Visual delight: The Big Apple before and after its Apple Stores

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Steve Jobs loved Epic Games, hated their current tactics (two videos)apple steve jobs epic6 years ago
Published August 27, 2020 by Philip Elmer-DeWitt

Steve Jobs loved Epic Games, hated their current tactics (two videos)

From The Information's "From Kingmaker to ‘Autocrat’: How Game Makers Went to War With Apple" posted Thursday.

Read More Steve Jobs loved Epic Games, hated their current tactics (two videos)

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Here's how Congress proposes to regulate Apple's App Store (video)apple cicilline app store antitrust6 years ago
Published August 27, 2020 by Philip Elmer-DeWitt

Here's how Congress proposes to regulate Apple's App Store (video)

Rep. David Cicilline would prohibit tech giants from running a platform and competing on it at the same time.

Read More Here's how Congress proposes to regulate Apple's App Store (video)

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Premarket: Apple was red, turned greenapple premarket green 3-5-266 years ago
Published August 27, 2020 by Philip Elmer-DeWitt

Premarket: Apple was red, turned green

Apple's had a good run. It's earned a day of rest.

Read More Premarket: Apple was red, turned green

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For Apple, at a record $506, it's been a hell of a monthapple 506.09 hell month6 years ago
Published August 26, 2020 by Philip Elmer-DeWitt

For Apple, at a record $506, it's been a hell of a month

Wednesday's close was the fifth all-time high in six trading days.

Read More For Apple, at a record $506, it's been a hell of a month

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Apple is about to cripple our targeted ad network, warns Facebookapple facebook target ads6 years ago
Published August 26, 2020 by Philip Elmer-DeWitt

Apple is about to cripple our targeted ad network, warns Facebook

Facebook won't say how much revenue is at stake, but it is believed to be in the billions of dollars.

Read More Apple is about to cripple our targeted ad network, warns Facebook

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Flash from the past: Jason Calacanis calls for Tim Cook's head (video)apple tim cook calacanis6 years ago
Published August 26, 2020 by Philip Elmer-DeWitt

Flash from the past: Jason Calacanis calls for Tim Cook's head (video)

This week marks the end of Cook's eighth year of what most would agree has been a remarkable run as Apple's CEO. But not everybody.

Read More Flash from the past: Jason Calacanis calls for Tim Cook's head (video)

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Philip Elmer-DeWitt
Philip Elmer-DeWitt has been covering Apple since 1983 — mostly for Time Magazine (28 years), later for Fortune (9 years), where he wrote a daily blog called Apple 2.0. [Read more.]

Apple 3.0 Archives

Apple 2.0 Archives

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Philip Elmer‑DeWitt

  • 9to5Mac
  • Above Avalon ($)
  • AppleInsider
  • Apple Investor News
  • Asymco
  • Daring Fireball
  • Deagol's AAPL Model
  • MacDailyNews
  • Monday Note
  • Six Colors
  • Stratechery ($)
  • Techpinions ($)
  • Tommo.fyi
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