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Premarket: Apple is redapple premarket red 3-12-261 week ago
Published March 4, 2026 by Philip Elmer-DeWitt

Premarket: Apple is red

From CNBC's "Stock futures reverse course to edge higher as traders monitor U.S.-Iran war developments" posted early Wednesday.

Read More Premarket: Apple is red

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Gene Munster: How Apple keeps margins steady as memory prices soarapple margins steady munster1 week ago
Published March 3, 2026 by Philip Elmer-DeWitt

Gene Munster: How Apple keeps margins steady as memory prices soar

The company raised the new Macs' prices so it could avoid raising the iPhone's.

Read More Gene Munster: How Apple keeps margins steady as memory prices soar

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Here's how Apple is promoting its 'big week' products on YouTubeapple bigweek promotional videos1 week ago
Published March 3, 2026 by Philip Elmer-DeWitt

Here's how Apple is promoting its 'big week' products on YouTube

Below, the videos I've seen so far. More as they come in.

Read More Here's how Apple is promoting its 'big week' products on YouTube

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Apple's big week: The fifth shoe dropsapple studio display fifth1 week ago
Published March 3, 2026 by Philip Elmer-DeWitt

Apple's big week: The fifth shoe drops

From "Pixel sharpener." posted early Tuesday on Apple.com.

Read More Apple's big week: The fifth shoe drops

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Apple's big week: The fourth shoe dropsapple M5 macbook air1 week ago
Published March 3, 2026 by Philip Elmer-DeWitt

Apple's big week: The fourth shoe drops

From "Might takes flight." posted early Tuesday on Apple.com.

Read More Apple's big week: The fourth shoe drops

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Apple's big week: The third shoe dropsapple macbook pro third1 week ago
Published March 3, 2026 by Philip Elmer-DeWitt

Apple's big week: The third shoe drops

From "Fast runs in the family." posted early Tuesday on Apple.com.

Read More Apple's big week: The third shoe drops

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Hegseth vs. Anthropic battle moves to Apple App Store (video)apple anthropic openai hegseth1 week ago
Published March 3, 2026 by Philip Elmer-DeWitt

Hegseth vs. Anthropic battle moves to Apple App Store (video)

Fresh chalk messages on sidewalks in front of Anthropic and OpenAI's headquarters.

Read More Hegseth vs. Anthropic battle moves to Apple App Store (video)

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CNBC: How Apple and the Mag7 saved markets Monday amid Iran war newsapple iran war markets1 week ago
Published March 3, 2026 by Philip Elmer-DeWitt

CNBC: How Apple and the Mag7 saved markets Monday amid Iran war news

By Tuesday morning, as the war expanded, stocks were falling nearly across the board.

Read More CNBC: How Apple and the Mag7 saved markets Monday amid Iran war news

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Premarket: Apple is redapple premarket red 3-12-261 week ago
Published March 3, 2026 by Philip Elmer-DeWitt

Premarket: Apple is red

From CNBC's "Dow futures drop 800 points as traders fear U.S.-Iran conflict could drag on" posted early Tuesday.

Read More Premarket: Apple is red

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Gene Munster: Apple's new products will add 2% to its June revenue growthapple Munster iphone17e m4ipadair2 weeks ago
Published March 2, 2026 by Philip Elmer-DeWitt

Gene Munster: Apple's new products will add 2% to its June revenue growth

From Munster's "Pressure Points: New Apple Products — iPhone 17e & iPad Air" posted Monday.

Read More Gene Munster: Apple's new products will add 2% to its June revenue growth

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Philip Elmer-DeWitt
Philip Elmer-DeWitt has been covering Apple since 1983 — mostly for Time Magazine (28 years), later for Fortune (9 years), where he wrote a daily blog called Apple 2.0. [Read more.]

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Philip Elmer‑DeWitt

  • 9to5Mac
  • Above Avalon ($)
  • AppleInsider
  • Apple Investor News
  • Asymco
  • Daring Fireball
  • Deagol's AAPL Model
  • MacDailyNews
  • Monday Note
  • Six Colors
  • Stratechery ($)
  • Techpinions ($)
  • Tommo.fyi
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