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How Apple Sucks the Profit Out of Mobile Phones9 years ago
Published February 14, 2016 by Philip Elmer-DeWitt

How Apple Sucks the Profit Out of Mobile Phones

2015 was a tough year for the also rans. Here's an interactive bar chart that will give you a sense of how thoroughly Apple dominates the…

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Target, Best Buy, and B&H Slash Prices on Apple Watches by $1009 years ago
Published February 12, 2016 by Philip Elmer-DeWitt

Target, Best Buy, and B&H Slash Prices on Apple Watches by $100

Does this mean new models are coming in March? I've been vaguely aware—and generally skeptical—of rumors that Apple would introduce a second Apple Watch in March,…

Read More Target, Best Buy, and B&H Slash Prices on Apple Watches by $100

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About Apple's 40% Share of the U.S. Smartphone Market9 years ago
Published February 11, 2016 by Philip Elmer-DeWitt

About Apple's 40% Share of the U.S. Smartphone Market

There's good news and bad. The report and accompanying pie chart released Wednesday by Parks Associates in advance of Mobile World Congress celebrates Apple's 40% share…

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Watch Steve Jobs Launch His Biggest Product Failure9 years ago
Published February 10, 2016 by Philip Elmer-DeWitt

Watch Steve Jobs Launch His Biggest Product Failure

A long-lost videotape has turned up on YouTube. Until the video below was discovered by researchers working on Aaron Sorkin's Steve Jobs, the only known recording…

Read More Watch Steve Jobs Launch His Biggest Product Failure

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Here's What Will Replace Apple's iPhone9 years ago
Published February 9, 2016 by Philip Elmer-DeWitt

Here's What Will Replace Apple's iPhone

Goggles for Generation Z, says Gene Munster. In a note to clients Monday night, Piper Jaffrey analyst Gene Munster laid out a provocative theory about what…

Read More Here's What Will Replace Apple's iPhone

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Amazon Now Has Twice as Many Employees as Apple9 years ago
Published February 8, 2016 by Philip Elmer-DeWitt

Amazon Now Has Twice as Many Employees as Apple

But gets a quarter the bang for the buck. Amazon has been on a hiring spree lately, as illustrated by today's updated chart from Jan Dawson…

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Apple Trades 'Like a Steel Mill On Its Way Out of Business'Rusted Steel Mill Apple Trades ‘Like a Steel Mill On Its Way Out of Business’9 years ago
Published February 7, 2016 by Philip Elmer-DeWitt

Apple Trades 'Like a Steel Mill On Its Way Out of Business'

One of these tech stocks is not like the others. My headline is borrowed from venture capitalist Marc Andreessen, who tweeted the phrase before the latest…

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Here's What Tim Cook Said About Apple Watch Holiday Sales9 years ago
Published February 6, 2016 by Philip Elmer-DeWitt

Here's What Tim Cook Said About Apple Watch Holiday Sales

It was nothing to brag about. At a Town Hall meeting at Apple's Cupertino headquarters, Tim Cook gave staffers a bit more detail about Apple Watch…

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Here's How Long It Usually Takes Apple's Share Price to Double9 years ago
Published February 4, 2016 by Philip Elmer-DeWitt

Here's How Long It Usually Takes Apple's Share Price to Double

Let’s put things in perspective. Forget, for a moment, Apple and Google's see-saw battle for market cap bragging rights and consider this chart: The idea for…

Read More Here's How Long It Usually Takes Apple's Share Price to Double

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Here's Why Google Overtaking Apple Would Have Made Steve Jobs Nuts9 years ago
Published February 2, 2016 by Philip Elmer-DeWitt

Here's Why Google Overtaking Apple Would Have Made Steve Jobs Nuts

He was obsessed with his market cap. While watching Google's market value surpass Apple's in after-market trading last night—ending Apple's on-and-off reign as the world's most…

Read More Here's Why Google Overtaking Apple Would Have Made Steve Jobs Nuts

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Philip Elmer-DeWitt
Philip Elmer-DeWitt has been covering Apple since 1983 — mostly for Time Magazine (28 years), later for Fortune (9 years), where he wrote a daily blog called Apple 2.0. [Read more.]

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Philip Elmer‑DeWitt

  • 9to5Mac
  • Above Avalon ($)
  • AppleInsider
  • Apple Investor News
  • Asymco
  • Daring Fireball
  • Deagol's AAPL Model
  • MacDailyNews
  • Monday Note
  • Six Colors
  • Stratechery ($)
  • Techpinions ($)
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