"If anyone has a shot of doing this, honestly Apple does." — Windows Central's Daniel Rubino
Read More Can Apple deliver privacy-safe agentic AI? (video)
In his telling, Mike Rockwell lost the first round to Craig Federighi.
Read More Pivotal moment: Mark Gurman paints Apple AI as a power struggle
To dampen the joys of surprise and wonder, here's everything he knows in bullets.
Read More WWDC 26 preview: Mark Gurman empties his Siri notebook
"In 2025, sales of physical goods and services accounted for $1.1 trillion, fueled by the continued growth of grocery, food delivery and pickup, general retail, and travel."
Read More Just in time for WWDC, Apple's App Store billings hit $1.4 trillion
"Apple’s key advantage in this future world is that iPhones already know everything about their users."
"We don't think Apple needs to win the frontier-model race to monetize AI but rather its edge is in distribution to a ~1.25B iPhone install base." — Analyst Amit Daryanani
Read More Evercore takes a deep dive into Apple Intelligence 2.0
UBS: No WWDC fireworks
2 months ago
2 months ago"We don’t expect the event to be a positive catalyst for the shares." — Analyst David Vogt
Goldman Sachs: What to expect at Apple's WWDC 26
3 months ago
3 months ago"The announcement of a new AI-enhanced Siri, controllable through voice or a new text-based interface, will be the key development in focus by investors." — Analyst Michael Ng
"Apple has been working to bring big AI smarts to the modest processing environment of a smartphone. Apple fans may not like the outcome, though."
Read More If Apple's AI needs its partners in the cloud, how private is it?
Mark Gurman: Artist's rendition of the new Siri
3 months ago
3 months ago"The images are based on information viewed by Bloomberg and people with knowledge of the company’s plans."
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