One of the best books written about Apple has scored a celebrity intro.
Marc Andreessen. Co-author of Mosaic. Founder of Netscape. Co-founder of Andreessen Horowitz. One of the most powerful venture capitalists in Silicon Valley.
Brent Schlender and Rick Tetzeli scored big time when Andreessen agreed to write the forward to the paperback edition of Becoming Steve Jobs.
His opening paragraphs:
When entrepreneurs come to our venture capital firm to pitch themselves and their companies, they walk up the stairs and into a conference room named for Steve Jobs.
If you polled the thousands of founders that come through that room during the course of a year, you’d find that 99.9 percent of them never met Steve. You’d also find that a fairly large number of them entered the tech industry after Steve passed away.
But overwhelmingly, if you ask them who their hero is, who they have tried to learn the most from about how to build a company and how to have an impact on the world—Steve is number one on that list by a very wide margin.
I see Steve’s influence in everything they do. It’s in their behavior. In the polish and flair of their pitches. In the design of their slides. In the use of the word beautiful. Before Steve, no startup ever used the word beautiful. Now everything has to be beautiful. Every product needs to be fantastic out of the gate. Every product has to live up to its promise and bring delight to the lives of its users.
At its most basic, that’s the impact Steve had. His existence, his accomplishments at Apple— ultimately the mere presence of Apple—raised the bar for everybody,