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Philip Elmer‑DeWittPhilip Elmer‑DeWitt

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Trillion-dollar Apple: What Tim Cook saidtrillion tim cook steve jobs7 years ago
Published August 3, 2018 by Philip Elmer-DeWitt

Trillion-dollar Apple: What Tim Cook said

Full text of his memo to 120,000 Apple employees.

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Dig Salesforce's Apple rootsMarc Benioff7 years ago
Published June 17, 2018 by Philip Elmer-DeWitt

Dig Salesforce's Apple roots

"There was a pirate flag on the roof. There was a motorcycle in the lobby. It was a big scene." —Marc Benioff

Read More Dig Salesforce's Apple roots

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How Steve Jobs solicited feedbackSteve Jobs solicited7 years ago
Published May 14, 2018 by Philip Elmer-DeWitt

How Steve Jobs solicited feedback

Don't just ask 'Any questions'?

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Alan Kay: The genius behind Steve Jobsalan kay steve jobs7 years ago
Published April 15, 2018 by Philip Elmer-DeWitt

Alan Kay: The genius behind Steve Jobs

One of my all-time tech heroes surfaced on Quora this week to tell the story behind this 11-year-old photograph.

Read More Alan Kay: The genius behind Steve Jobs

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Jobs told Zuck there'd be hell to pay on privacy (video)Jobs Zuckerberg7 years ago
Published March 28, 2018 by Philip Elmer-DeWitt

Jobs told Zuck there'd be hell to pay on privacy (video)

""Privacy means people know what they're signing up for, in plain English, and repeatedly."

Read More Jobs told Zuck there'd be hell to pay on privacy (video)

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Lisa Brennan-Jobs has written a memoirLisa Brennan-Jobs7 years ago
Published March 16, 2018 by Philip Elmer-DeWitt

Lisa Brennan-Jobs has written a memoir

The first Jobs to break silence is the one for whom a computer was named.

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Today is Steve Jobs' birthday (video)Steve Jobs Stanford7 years ago
Published February 24, 2018 by Philip Elmer-DeWitt

Today is Steve Jobs' birthday (video)

Stanford '05: The most personal public speech this intensely private man ever made.

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Who says Amazon's Bezos is cooler than Apple's Jobs ever was?jeff bezos cooler steve jobs7 years ago
Published January 14, 2018 by Philip Elmer-DeWitt

Who says Amazon's Bezos is cooler than Apple's Jobs ever was?

Steve Jobs has been dead for more than five years, but his pop-culture currency still beats Jeff Bezos' most days of the year.

Read More Who says Amazon's Bezos is cooler than Apple's Jobs ever was?

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Published January 5, 2018 by Philip Elmer-DeWitt

WSJ: Of 70+ new Apple products under Cook, 14 were delayed

There were delays under Jobs as well, but they were fewer and shorter. 

Read More WSJ: Of 70+ new Apple products under Cook, 14 were delayed

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How Steve Jobs turned Apple around in 1997 (video)three bullet points7 years ago
Published January 3, 2018 by Philip Elmer-DeWitt

How Steve Jobs turned Apple around in 1997 (video)

It took three bullet points—just three bullet points—to construct the framework of Apple's recovery. 

Read More How Steve Jobs turned Apple around in 1997 (video)

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Philip Elmer-DeWitt
Philip Elmer-DeWitt has been covering Apple since 1983 — mostly for Time Magazine (28 years), later for Fortune (9 years), where he wrote a daily blog called Apple 2.0. [Read more.]

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Philip Elmer‑DeWitt

  • 9to5Mac
  • Above Avalon ($)
  • AppleInsider
  • Apple Investor News
  • Asymco
  • Daring Fireball
  • Deagol's AAPL Model
  • MacDailyNews
  • Monday Note
  • Six Colors
  • Stratechery ($)
  • Techpinions ($)
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