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On watching Steve Jobs introduce the iPhone (video)dave chappelle steve jobs6 years ago
Published February 14, 2019 by Philip Elmer-DeWitt

On watching Steve Jobs introduce the iPhone (video)

"Had I known what he was doing I would have stuck a pencil in his chest."

Read More On watching Steve Jobs introduce the iPhone (video)

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WSJ: Tesla should pull an Apple, leave 'production hell' to other peopletesla should study apple6 years ago
Published January 26, 2019 by Philip Elmer-DeWitt

WSJ: Tesla should pull an Apple, leave 'production hell' to other people

From John D. Stoll's "Time for Tesla to Study The Apple Playbook" in Saturday's Wall Street Journal ($).

Read More WSJ: Tesla should pull an Apple, leave 'production hell' to other people

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The Untold Story of Apple Park by Witold Rybczynskipageviews december 20186 years ago
Published December 20, 2018 by Philip Elmer-DeWitt

The Untold Story of Apple Park by Witold Rybczynski

“I’ve been looking for the young landscape architect who is the next Olmsted.”

Read More The Untold Story of Apple Park by Witold Rybczynski

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Apple in '85: Two halves that hated one anotherhard landing cupertino7 years ago
Published November 22, 2018 by Philip Elmer-DeWitt

Apple in '85: Two halves that hated one another

From Jean Louis Gassée's "50 Years in Tech Part 10" Hard Landing In Cupertino.

Read More Apple in '85: Two halves that hated one another

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How Steve Jobs lost the Mac to Jean-Louis Gasséejobs ibm gassee7 years ago
Published November 12, 2018 by Philip Elmer-DeWitt

How Steve Jobs lost the Mac to Jean-Louis Gassée

The backstory, as Gassée tells it.

Read More How Steve Jobs lost the Mac to Jean-Louis Gassée

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R.I.P. Steve Jobsrip steve jobs 20187 years ago
Published October 5, 2018 by Philip Elmer-DeWitt

R.I.P. Steve Jobs

Seven years later, the company he founded—and reinvented—is still going strong. 

Read More R.I.P. Steve Jobs

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Boring is the new blackBoring new black7 years ago
Published September 13, 2018 by Philip Elmer-DeWitt

Boring is the new black

Apple went for boring seven years ago.

Read More Boring is the new black

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Lisa Brennan-Jobs gets a lovely reviewlisa brennan-jobs review7 years ago
Published September 4, 2018 by Philip Elmer-DeWitt

Lisa Brennan-Jobs gets a lovely review

From the details in Melanie Thernstrom's review, the step-mother comes across almost as badly as the father.

Read More Lisa Brennan-Jobs gets a lovely review

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It's been 7 years since Steve Jobs stepped downapple gallagher tim cook7 years ago
Published August 25, 2018 by Philip Elmer-DeWitt

It's been 7 years since Steve Jobs stepped down

This thread on Reddit got me thinking about the Tim Cook era...

Read More It's been 7 years since Steve Jobs stepped down

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Lisa Brennan-Jobs can't help loving her nasty dadLisa Brennan-Jobs7 years ago
Published August 24, 2018 by Philip Elmer-DeWitt

Lisa Brennan-Jobs can't help loving her nasty dad

From "In ‘Small Fry,’ Steve Jobs Comes Across as a Jerk. His Daughter Forgives Him. Should We?"

Read More Lisa Brennan-Jobs can't help loving her nasty dad

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Philip Elmer-DeWitt
Philip Elmer-DeWitt has been covering Apple since 1983 — mostly for Time Magazine (28 years), later for Fortune (9 years), where he wrote a daily blog called Apple 2.0. [Read more.]

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Philip Elmer‑DeWitt

  • 9to5Mac
  • Above Avalon ($)
  • AppleInsider
  • Apple Investor News
  • Asymco
  • Daring Fireball
  • Deagol's AAPL Model
  • MacDailyNews
  • Monday Note
  • Six Colors
  • Stratechery ($)
  • Techpinions ($)
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