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Apple Watch winding downapple watch counterpoint decline6 months ago
Published May 8, 2025 by Philip Elmer-DeWitt

Apple Watch winding down

The brand witnessed declines in all regions except India.

Read More Apple Watch winding down

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32 Comments

From Tommo_UK: Fear, Loathing and the VIXapple fear loathing VIX6 months ago
Published May 8, 2025 by Philip Elmer-DeWitt

From Tommo_UK: Fear, Loathing and the VIX

Is it time to “Time the Market?” No. Timing the Fear? Absolutely.

Read More From Tommo_UK: Fear, Loathing and the VIX

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Joanna Stern: Apple AI could go one of two waysapple ai joanna stern6 months ago
Published May 8, 2025 by Philip Elmer-DeWitt

Joanna Stern: Apple AI could go one of two ways

"There seem to be two clear paths. Join me in playing Choose Your Own AI-Venture, Apple Edition."

Read More Joanna Stern: Apple AI could go one of two ways

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ChatGPT gives Apple 3.0 an over-the-top reviewapple chatgpt review6 months ago
Published May 8, 2025 by Philip Elmer-DeWitt

ChatGPT gives Apple 3.0 an over-the-top review

A Keen-Eyed Chronicler at the Intersection of Technology, Markets, and Meaning.

Read More ChatGPT gives Apple 3.0 an over-the-top review

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Premarket: Apple is greenapple premarket green 11-5-256 months ago
Published May 8, 2025 by Philip Elmer-DeWitt

Premarket: Apple is green

From the Wall Street Journal's "Trump to Outline U.K. Trade Deal; Dow Futures Rise" posted early Thursday.

Read More Premarket: Apple is green

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Josh Brown: 'It's a huge story for both Apple and Google'apple google josh brown6 months ago
Published May 7, 2025 by Philip Elmer-DeWitt

Josh Brown: 'It's a huge story for both Apple and Google'

"It's the end of an era."

Read More Josh Brown: 'It's a huge story for both Apple and Google'

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Apple's Eddy Cue testifies he's losing sleep over Google's billionsapple cue sleep google6 months ago
Published May 7, 2025 by Philip Elmer-DeWitt

Apple's Eddy Cue testifies he's losing sleep over Google's billions

Alphabet's shares fall off a cliff on Cue's report that AI searches are cutting into Google's. 

Read More Apple's Eddy Cue testifies he's losing sleep over Google's billions

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Was there panic iPhone buying? CIRP says yes, Cook says no.apple cook tariff panic6 months ago
Published May 7, 2025 by Philip Elmer-DeWitt

Was there panic iPhone buying? CIRP says yes, Cook says no.

More iPhone owners upgraded their devices this spring, according to a new report that points to consumer behavior Tim Cook recently dismissed during Apple's earnings call.

Read More Was there panic iPhone buying? CIRP says yes, Cook says no.

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Zuck: Apple is Meta's foe, Google its friendapple zuckerberg dogfood face6 months ago
Published May 7, 2025 by Philip Elmer-DeWitt

Zuck: Apple is Meta's foe, Google its friend

"Points for performative restraint with a wink."

Read More Zuck: Apple is Meta's foe, Google its friend

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Premarket: Apple is greenapple premarket green 11-5-256 months ago
Published May 7, 2025 by Philip Elmer-DeWitt

Premarket: Apple is green

From Barron's' "Stock Futures Rise on Fed Decision Day as China-U.S. Trade Talks Cheer Investors" posted early Wednesday.

Read More Premarket: Apple is green

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Philip Elmer-DeWitt
Philip Elmer-DeWitt has been covering Apple since 1983 — mostly for Time Magazine (28 years), later for Fortune (9 years), where he wrote a daily blog called Apple 2.0. [Read more.]

Apple 3.0 Archives

Apple 2.0 Archives

  • 2015
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Philip Elmer‑DeWitt

  • 9to5Mac
  • Above Avalon ($)
  • AppleInsider
  • Apple Investor News
  • Asymco
  • Daring Fireball
  • Deagol's AAPL Model
  • MacDailyNews
  • Monday Note
  • Six Colors
  • Stratechery ($)
  • Techpinions ($)
  • Tommo.fyi
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