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Mark Gurman: Tim Cook isn't going anywhereapple cook board support4 months ago
Published July 13, 2025 by Philip Elmer-DeWitt

Mark Gurman: Tim Cook isn't going anywhere

"Put simply: No crisis seems big enough to shake the board’s faith in Cook."

Read More Mark Gurman: Tim Cook isn't going anywhere

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This week's Apple trading strategies (7/14-7/18/25)apple trading strategies 7-14-254 months ago
Published July 13, 2025 by Philip Elmer-DeWitt

This week's Apple trading strategies (7/14-7/18/25)

A place for Apple traders and investors to share their best ideas.

Read More This week's Apple trading strategies (7/14-7/18/25)

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Puck: Apple likely to win F1 streaming rights (for the sport, not the film)apple f1 streaming aspen4 months ago
Published July 12, 2025 by Philip Elmer-DeWitt

Puck: Apple likely to win F1 streaming rights (for the sport, not the film)

 "I’m... reliably told that Apple and ESPN are the only suitors at the table."

Read More Puck: Apple likely to win F1 streaming rights (for the sport, not the film)

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Saturday Apple video: Jim Cramer on manipulating the market (2006)apple saturday cramer manipulator4 months ago
Published July 12, 2025 by Philip Elmer-DeWitt

Saturday Apple video: Jim Cramer on manipulating the market (2006)

"What's important when you're in that hedge fund mode, is to not do anything remotely truthful."

Read More Saturday Apple video: Jim Cramer on manipulating the market (2006)

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Apple's Tim Cook spotted at Sun Valleyapple cook succession valley4 months ago
Published July 11, 2025 by Philip Elmer-DeWitt

Apple's Tim Cook spotted at Sun Valley

From "Tim Cook and Eddy Cue attend ‘summer camp for billionaires in Sun Valley" posted Friday by MacDailyNews.

Read More Apple's Tim Cook spotted at Sun Valley

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'Agentic browsers' have landed — but not for Appleapple agentic browsers tommo4 months ago
Published July 11, 2025 by Philip Elmer-DeWitt

'Agentic browsers' have landed — but not for Apple

They make traditional browsers feel quaint, as if they belong in a museum. Once you shift off Safari—or any legacy browser—you’ll be as eager to return as you are to reinstall AOL. — Tommo_UK

Read More 'Agentic browsers' have landed — but not for Apple

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Mark Gurman: Here's Apple's 2026 product lineupapple product 2026 gurman4 months ago
Published July 11, 2025 by Philip Elmer-DeWitt

Mark Gurman: Here's Apple's 2026 product lineup

"The new products are part of a push to get back to more consistent revenue growth following this fall’s iPhone launch."

Read More Mark Gurman: Here's Apple's 2026 product lineup

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Gene Munster: Now is the time for Tim Cook to stay with Apple (video)apple munster tim cook4 months ago
Published July 11, 2025 by Philip Elmer-DeWitt

Gene Munster: Now is the time for Tim Cook to stay with Apple (video)

"At the highest level, it's like running a country and nobody does it better in terms of managing the geopolitical side."

Read More Gene Munster: Now is the time for Tim Cook to stay with Apple (video)

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Premarket: Apple is redapple premarket red 8-21-254 months ago
Published July 11, 2025 by Philip Elmer-DeWitt

Premarket: Apple is red

From the Wall Street Journal’s "Dow Futures Fall After Trump Threatens 35% Canada Tariffs" posted early Friday.

Read More Premarket: Apple is red

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Tim Cook's succession is topic No. 1 on CNBC (two videos)apple ceo succession cnbc4 months ago
Published July 10, 2025 by Philip Elmer-DeWitt

Tim Cook's succession is topic No. 1 on CNBC (two videos)

"They say Apple should consider — I don't like this story — replacing longtime CEO Tim Cook." — CNBC's Joe Kernen

Read More Tim Cook's succession is topic No. 1 on CNBC (two videos)

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Philip Elmer-DeWitt
Philip Elmer-DeWitt has been covering Apple since 1983 — mostly for Time Magazine (28 years), later for Fortune (9 years), where he wrote a daily blog called Apple 2.0. [Read more.]

Apple 3.0 Archives

Apple 2.0 Archives

  • 2015
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Philip Elmer‑DeWitt

  • 9to5Mac
  • Above Avalon ($)
  • AppleInsider
  • Apple Investor News
  • Asymco
  • Daring Fireball
  • Deagol's AAPL Model
  • MacDailyNews
  • Monday Note
  • Six Colors
  • Stratechery ($)
  • Techpinions ($)
  • Tommo.fyi
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