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The NBA is just starting to strap on Apple Vision Proapple spatial nba courtside2 years ago
Published February 5, 2024 by Philip Elmer-DeWitt

The NBA is just starting to strap on Apple Vision Pro

"This is in many ways better than sitting courtside." — NBA commisioner Adam Silver

Read More The NBA is just starting to strap on Apple Vision Pro

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Bloomberg: Can Apple make headsets cool?apple headset cool bloomberg2 years ago
Published February 5, 2024 by Philip Elmer-DeWitt

Bloomberg: Can Apple make headsets cool?

"It is impossible to look good wearing a VR headset," — Elon Musk

Read More Bloomberg: Can Apple make headsets cool?

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Apple Vision Pro: 'Does it make you dizzy?' (video)apple vision sorkin stern2 years ago
Published February 5, 2024 by Philip Elmer-DeWitt

Apple Vision Pro: 'Does it make you dizzy?' (video)

Don't miss Andrew Ross Sorkin and Joanna Stern doing their on-air demo on CNBC.

Read More Apple Vision Pro: 'Does it make you dizzy?' (video)

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Premarket: Apple is greenapple premarket green 12-17-252 years ago
Published February 5, 2024 by Philip Elmer-DeWitt

Premarket: Apple is green

From Morningstar's " S&P 500 futures slip after index reached seventh record close of the year" posted early Monday.

Read More Premarket: Apple is green

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The best Apple Vision Pro review I've seen (video)apple vision marques brownlee2 years ago
Published February 5, 2024 by Philip Elmer-DeWitt

The best Apple Vision Pro review I've seen (video)

It's a two-parter, both parts by Marques Brownlee.

Read More The best Apple Vision Pro review I've seen (video)

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Apple's headset made The Atlantic writer sickapple atlantic avp sick2 years ago
Published February 4, 2024 by Philip Elmer-DeWitt

Apple's headset made The Atlantic writer sick

"With the release of this device, the company is trying to reconcile, once and for all, the digital and physical worlds."

Read More Apple's headset made The Atlantic writer sick

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Bloomberg's Mark Gurman finally gets to wear an Apple Vision Proapple vision gurman handson2 years ago
Published February 4, 2024 by Philip Elmer-DeWitt

Bloomberg's Mark Gurman finally gets to wear an Apple Vision Pro

"My first impressions are that this device is going to be the ultimate movie-watching gadget, a great videoconferencing machine and an alternative to laptops for light computing on the go."

Read More Bloomberg's Mark Gurman finally gets to wear an Apple Vision Pro

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This week's Apple trading strategies (2/5-2/9/24)apple trading strategies 2-5-242 years ago
Published February 4, 2024 by Philip Elmer-DeWitt

This week's Apple trading strategies (2/5-2/9/24)

A place for Apple traders and investors to share their best ideas.

Read More This week's Apple trading strategies (2/5-2/9/24)

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Toni Sacconaghi: Generative AI to Apple's rescue? (video)apple ai toni sacconaghi2 years ago
Published February 3, 2024 by Philip Elmer-DeWitt

Toni Sacconaghi: Generative AI to Apple's rescue? (video)

Will the promised new AI services be for everybody (like FaceTime was) or only for iPhone 16 Pro buyers (to stimulate upgrades). 

Read More Toni Sacconaghi: Generative AI to Apple's rescue? (video)

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Barron's: Why Apple shares staged a comeback Fridayapple barrons comeback friday2 years ago
Published February 3, 2024 by Philip Elmer-DeWitt

Barron's: Why Apple shares staged a comeback Friday

"Wall Street seems to have adopted a view of the quarter laid out by Morgan Stanley analyst Erik Woodring, who described the ugly forecast as a 'clearing event'"

Read More Barron's: Why Apple shares staged a comeback Friday

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Philip Elmer-DeWitt
Philip Elmer-DeWitt has been covering Apple since 1983 — mostly for Time Magazine (28 years), later for Fortune (9 years), where he wrote a daily blog called Apple 2.0. [Read more.]

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Philip Elmer‑DeWitt

  • 9to5Mac
  • Above Avalon ($)
  • AppleInsider
  • Apple Investor News
  • Asymco
  • Daring Fireball
  • Deagol's AAPL Model
  • MacDailyNews
  • Monday Note
  • Six Colors
  • Stratechery ($)
  • Techpinions ($)
  • Tommo.fyi
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