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Apple AirTag tracks stolen holiday lawn ornamentapple holiday ornamament airtag2 years ago
Published January 18, 2024 by Philip Elmer-DeWitt

Apple AirTag tracks stolen holiday lawn ornament

"On the way out of the complex the officer said, "those AirTags are a big timesaver for us."

Read More Apple AirTag tracks stolen holiday lawn ornament

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BofA upgrades Apple to Buy, hikes target $17 to $225apple wedbush hike 3252 years ago
Published January 18, 2024 by Philip Elmer-DeWitt

BofA upgrades Apple to Buy, hikes target $17 to $225

"Recent relative under-performance suggests many risks baked into expectations."

Read More BofA upgrades Apple to Buy, hikes target $17 to $225

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Apple Vision Pro: Netflix is a wait-and-seeapple vision netflix wait2 years ago
Published January 18, 2024 by Philip Elmer-DeWitt

Apple Vision Pro: Netflix is a wait-and-see

"The company, which competes with Apple in streaming, said in a statement that users interested in watching its content on the device can do so from the web."

Read More Apple Vision Pro: Netflix is a wait-and-see

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Premarket: Apple is greenapple premarket green 9-18-252 years ago
Published January 18, 2024 by Philip Elmer-DeWitt

Premarket: Apple is green

From CNBC's "Stock futures are little changed as Wall Street tries to rebound from another losing session" posted early Thursday.

Read More Premarket: Apple is green

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Evercore on SCOTUS: Apple's moat remains intactapple scotus moat intact2 years ago
Published January 18, 2024 by Philip Elmer-DeWitt

Evercore on SCOTUS: Apple's moat remains intact

"We think the current changes are a relative win for AAPL." — Analyst Amit Daryanani

Read More Evercore on SCOTUS: Apple's moat remains intact

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Apple to Epic: That will be $73.4 million, pleaseapple epic legal fees2 years ago
Published January 17, 2024 by Philip Elmer-DeWitt

Apple to Epic: That will be $73.4 million, please

From William Gallagher's "Apple bills Epic Games $73 million in legal costs" posted Wednesday by AppleInsider.

Read More Apple to Epic: That will be $73.4 million, please

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Supreme Court rebuff will not cost Apple 'billions'apple scotus epic decline2 years ago
Published January 17, 2024 by Philip Elmer-DeWitt

Supreme Court rebuff will not cost Apple 'billions'

Despite what some of the initial reports might have told you.

Read More Supreme Court rebuff will not cost Apple 'billions'

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Another round of Apple Vision Pro demos. Preorders start Friday.apple vision handson gruber2 years ago
Published January 17, 2024 by Philip Elmer-DeWitt

Another round of Apple Vision Pro demos. Preorders start Friday.

John Gruber's hands-one is interactive. Ask him anything. 

Read More Another round of Apple Vision Pro demos. Preorders start Friday.

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Post SCOTUS, Apple insists on a cut of app sales. Developers are apoplectic.apple developers apoplectic2 years ago
Published January 17, 2024 by Philip Elmer-DeWitt

Post SCOTUS, Apple insists on a cut of app sales. Developers are apoplectic.

"Put Tim Cook in prison." — Ian Walsh on X

Read More Post SCOTUS, Apple insists on a cut of app sales. Developers are apoplectic.

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Premarket: Apple is redapple premarket red 8-21-252 years ago
Published January 17, 2024 by Philip Elmer-DeWitt

Premarket: Apple is red

From CNBC's "Stock futures fall as traders weigh Fed rate cut expectations" posted early Wednesday.

Read More Premarket: Apple is red

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Philip Elmer-DeWitt
Philip Elmer-DeWitt has been covering Apple since 1983 — mostly for Time Magazine (28 years), later for Fortune (9 years), where he wrote a daily blog called Apple 2.0. [Read more.]

Apple 3.0 Archives

Apple 2.0 Archives

  • 2015
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  • Tommo.fyi

Philip Elmer‑DeWitt

  • 9to5Mac
  • Above Avalon ($)
  • AppleInsider
  • Apple Investor News
  • Asymco
  • Daring Fireball
  • Deagol's AAPL Model
  • MacDailyNews
  • Monday Note
  • Six Colors
  • Stratechery ($)
  • Techpinions ($)
  • Tommo.fyi
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