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Apple ducks EU bulletapple ducks eu bullet2 months ago
Published July 22, 2025 by Philip Elmer-DeWitt

Apple ducks EU bullet

The company could have been hit with daily fines of 5% of its average daily worldwide revenue, or about 50 million euros ($58 million) per day.

Read More Apple ducks EU bullet

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Morgan Stanley: Trump's budget busting bill adds $20B to Apple's free cashapple trump fcf obbba2 months ago
Published July 22, 2025 by Philip Elmer-DeWitt

Morgan Stanley: Trump's budget busting bill adds $20B to Apple's free cash

Among five tech giants, Amazon's free cash flow got the biggest boost, Apple's the least.

Read More Morgan Stanley: Trump's budget busting bill adds $20B to Apple's free cash

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Axios calls a market topapple axios bubble top2 months ago
Published July 22, 2025 by Philip Elmer-DeWitt

Axios calls a market top

"The Nasdaq 100 has gone 60 trading days without closing below its 20-day moving average, the second-longest streak in history."

Read More Axios calls a market top

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Premarket: Apple is greenapple premarket green 9-18-252 months ago
Published July 22, 2025 by Philip Elmer-DeWitt

Premarket: Apple is green

From CNBC's "Stock futures are little changed after S&P 500 posts another record close" posted early Tuesday.

Read More Premarket: Apple is green

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Morgan Stanley: Expecting a solid quarter from Apple, but...apple 235 morgan stanley2 months ago
Published July 21, 2025 by Philip Elmer-DeWitt

Morgan Stanley: Expecting a solid quarter from Apple, but...

"We still need key overhangs to dissipate before getting more structurally bullish." — Analyst Erik Woodring

Read More Morgan Stanley: Expecting a solid quarter from Apple, but...

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Under US pressure, the UK may back off its demand for a Apple backdoorapple uk backdoor backoff2 months ago
Published July 21, 2025 by Philip Elmer-DeWitt

Under US pressure, the UK may back off its demand for a Apple backdoor

"They don’t want us messing with their tech companies." — UK technology official

Read More Under US pressure, the UK may back off its demand for a Apple backdoor

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Benedict Evans explains genAI in 22 minutesapple benedict evans genAI2 months ago
Published July 21, 2025 by Philip Elmer-DeWitt

Benedict Evans explains genAI in 22 minutes

"AI is whatever machines can't do yet." — Larry Tesler

Read More Benedict Evans explains genAI in 22 minutes

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Premarket: Apple is greenapple premarket green 9-18-252 months ago
Published July 21, 2025 by Philip Elmer-DeWitt

Premarket: Apple is green

From Barron's' "Dow Set to Open Up Ahead of Busy Earnings Week" posted early Monday.

Read More Premarket: Apple is green

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AppleInsider: It's Joz, Ternus or Hair Force Oneapple joz ternus hair2 months ago
Published July 20, 2025 by Philip Elmer-DeWitt

AppleInsider: It's Joz, Ternus or Hair Force One

Whenever Tim Cook retires as Apple CEO, there are now several obvious contenders for the role — but it may all come down to exactly when he steps away.

Read More AppleInsider: It's Joz, Ternus or Hair Force One

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Mark Gurman: Apple is ready to cash in on Samsung's foldable techapple gurman foldable samsung2 months ago
Published July 20, 2025 by Philip Elmer-DeWitt

Mark Gurman: Apple is ready to cash in on Samsung's foldable tech

"In a way, Samsung has spent the past seven years setting up Apple for success."

Read More Mark Gurman: Apple is ready to cash in on Samsung's foldable tech

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Philip Elmer-DeWitt
Philip Elmer-DeWitt has been covering Apple since 1983 — mostly for Time Magazine (28 years), later for Fortune (9 years), where he wrote a daily blog called Apple 2.0. [Read more.]

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Apple 2.0 Archives

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Philip Elmer‑DeWitt

  • 9to5Mac
  • Above Avalon ($)
  • AppleInsider
  • Apple Investor News
  • Asymco
  • Daring Fireball
  • Deagol's AAPL Model
  • MacDailyNews
  • Monday Note
  • Six Colors
  • Stratechery ($)
  • Techpinions ($)
  • Tommo.fyi
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