"Today's decisions wrap us in red tape, slowing down Apple's ability to innovate for users in Europe and forcing us to give away our new features for free to companies who don't have to play by the same rules." — Apple's official response

Read More Brussels gets serious about interoperability

"While investors over index on iPhone growth we think there is less of a focus on AAPL’s ability to keep growing EPS & FCF growth consistently via. gross margin (mix and pricing), Operating leverage and buybacks." — Analyst Amit Daryanani

Read More Evercore raises its Apple target $15 to $275