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New Delhi, this is Apple Silicon callingapple silicon new delhi10 months ago
Published November 16, 2024 by Philip Elmer-DeWitt

New Delhi, this is Apple Silicon calling

"We are not a merchant silicon company... We are trying to leave nothing on the table." — Apple VP Tom Millet

Read More New Delhi, this is Apple Silicon calling

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Saturday Apple video: Surprise (Get a Mac)apple saturday video surprise10 months ago
Published November 16, 2024 by Philip Elmer-DeWitt

Saturday Apple video: Surprise (Get a Mac)

"I don't even wanna even ask."

Read More Saturday Apple video: Surprise (Get a Mac)

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Jefferies: Trump tariffs might add $256 to the cost of an iPhone Pro Maxapple trump tariffs iphone10 months ago
Published November 15, 2024 by Philip Elmer-DeWitt

Jefferies: Trump tariffs might add $256 to the cost of an iPhone Pro Max

From Chris Ciaccia's "Apple margins could be hit by tariffs, but many unknowns still: Jefferies" posted Friday by Seeking Alpha.

Read More Jefferies: Trump tariffs might add $256 to the cost of an iPhone Pro Max

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Siri co-creator blames Scott Forstall for Siri's arrested development (video)apple julia siri forstall10 months ago
Published November 15, 2024 by Philip Elmer-DeWitt

Siri co-creator blames Scott Forstall for Siri's arrested development (video)

Steve Jobs was a visionary who saw Siri's potential, says Luc Julia. Forstall was a "gros connard" who did not.  

Read More Siri co-creator blames Scott Forstall for Siri's arrested development (video)

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Jason Snell: Apple's 2024apple 2024 charts snell10 months ago
Published November 15, 2024 by Philip Elmer-DeWitt

Jason Snell: Apple's 2024

From Jason Snell's "Apple’s fiscal 2024 in charts" posted Thursday by Six Colors.

Read More Jason Snell: Apple's 2024

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Premarket: Apple is redapple premarket red 8-21-2510 months ago
Published November 15, 2024 by Philip Elmer-DeWitt

Premarket: Apple is red

From Barron's "U.S. Stocks Headed for Losses as Powell Punctures Trump Rally" posted early Friday.

Read More Premarket: Apple is red

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Neil Cybart: Apple is saving a fortune in capex spendingapple Capex ai cybart11 months ago
Published November 14, 2024 by Philip Elmer-DeWitt

Neil Cybart: Apple is saving a fortune in capex spending

"Apple Intelligence offers a real-world example."

Read More Neil Cybart: Apple is saving a fortune in capex spending

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Apple's Final Cut Pro 11 tested by The Vergeapple final cut pro 1111 months ago
Published November 14, 2024 by Philip Elmer-DeWitt

Apple's Final Cut Pro 11 tested by The Verge

"With one click, you can easily isolate a subject, like a person, from the background and apply different color adjustments to that part of the footage."

Read More Apple's Final Cut Pro 11 tested by The Verge

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Apple's 13-year-old 5GB free iCloud storage limit draws $4B UK class-action lawsuitapple 5gb uk lawsuit11 months ago
Published November 14, 2024 by Philip Elmer-DeWitt

Apple's 13-year-old 5GB free iCloud storage limit draws $4B UK class-action lawsuit

The argument is that "iOS has a monopoly" and that Apple has used that "dominance to gain an unfair advantage in related markets, like the cloud storage market."

Read More Apple's 13-year-old 5GB free iCloud storage limit draws $4B UK class-action lawsuit

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Premarket: Apple is redapple premarket red 8-21-2511 months ago
Published November 14, 2024 by Philip Elmer-DeWitt

Premarket: Apple is red

From Barron's "Stock Futures Rise as Republicans Win the House" posted Thursday.

Read More Premarket: Apple is red

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Philip Elmer-DeWitt
Philip Elmer-DeWitt has been covering Apple since 1983 — mostly for Time Magazine (28 years), later for Fortune (9 years), where he wrote a daily blog called Apple 2.0. [Read more.]

Apple 3.0 Archives

Apple 2.0 Archives

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Philip Elmer‑DeWitt

  • 9to5Mac
  • Above Avalon ($)
  • AppleInsider
  • Apple Investor News
  • Asymco
  • Daring Fireball
  • Deagol's AAPL Model
  • MacDailyNews
  • Monday Note
  • Six Colors
  • Stratechery ($)
  • Techpinions ($)
  • Tommo.fyi
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