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Apple: Photos from the Mac-Pro-still-lives briefing8 years ago
Published April 5, 2017 by Philip Elmer-DeWitt

Apple: Photos from the Mac-Pro-still-lives briefing

The meeting was invitation-only. The pictures were for the faithful.

Read More Apple: Photos from the Mac-Pro-still-lives briefing

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How to make a LEGO Mac8 years ago
Published April 5, 2017 by Philip Elmer-DeWitt

How to make a LEGO Mac

Nobody in the history of the world ever made a LEGO Dell.

Read More How to make a LEGO Mac

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Are you a Mac pro?8 years ago
Published April 5, 2017 by Philip Elmer-DeWitt

Are you a Mac pro?

The gospel according to Gruber.

Read More Are you a Mac pro?

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Mac Pro: Apple has good news and badmac pro made usa8 years ago
Published April 4, 2017 by Philip Elmer-DeWitt

Mac Pro: Apple has good news and bad

This scoop comes direct from Apple marketing chief Phil Schiller.

Read More Mac Pro: Apple has good news and bad

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Why is Apple making investors wait? — Oops. Nevermind.8 years ago
Published April 4, 2017 by Philip Elmer-DeWitt

Why is Apple making investors wait? — Oops. Nevermind.

I stand corrected.

Read More Why is Apple making investors wait? — Oops. Nevermind.

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How life is like a video game8 years ago
Published April 3, 2017 by Philip Elmer-DeWitt

How life is like a video game

No Apple angle here, just a well-crafted metaphor.

Read More How life is like a video game

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The perils of hitching your star to Apple's wagon8 years ago
Published April 3, 2017 by Philip Elmer-DeWitt

The perils of hitching your star to Apple's wagon

Today, everybody's talking about Imagination Technologies.

Read More The perils of hitching your star to Apple's wagon

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Remember Apple's 'skinny bundle' of TV goodies?8 years ago
Published April 3, 2017 by Philip Elmer-DeWitt

Remember Apple's 'skinny bundle' of TV goodies?

It's about to get even skinnier, says Recode's Peter Kafka.

Read More Remember Apple's 'skinny bundle' of TV goodies?

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Apple Maps' Big Apple blunder8 years ago
Published April 3, 2017 by Philip Elmer-DeWitt

Apple Maps' Big Apple blunder

It's not a mistake, it's a metaphor.

Read More Apple Maps' Big Apple blunder

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Would you date an Android?8 years ago
Published April 3, 2017 by Philip Elmer-DeWitt

Would you date an Android?

Incompatibility runs deep.

Read More Would you date an Android?

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Philip Elmer-DeWitt
Philip Elmer-DeWitt has been covering Apple since 1983 — mostly for Time Magazine (28 years), later for Fortune (9 years), where he wrote a daily blog called Apple 2.0. [Read more.]

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Philip Elmer‑DeWitt

  • 9to5Mac
  • Above Avalon ($)
  • AppleInsider
  • Apple Investor News
  • Asymco
  • Daring Fireball
  • Deagol's AAPL Model
  • MacDailyNews
  • Monday Note
  • Six Colors
  • Stratechery ($)
  • Techpinions ($)
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