If you liked the HomePod ad Jonze made for Apple, you'll love the behind-the-scenes video Ad Week just posted.
Daniel Eran Dilger's attack on Apple doomsayers gets personal.
Read More Apple blogger picks fight with 'ad bloggers,' names names
Will this ad sell HomePods? The critics don't seem to care.
Read More Spike Jonze's HomePod ad: What the critics are saying (Plus a Jonze ad sampler)
From Bloomberg's "Apple Turns Up Audio Ambition With High-End Headphones."
Read More Apple making noise-canceling headphones—or maybe not
"[A product] is like a train—the train leaves the station, and if you have a great idea after that, it’s going on the next train." —Tim Cook
Read More Tim Cook: Why Apple ships some products before their time
I don't expect the buy side to buy it. They still think Apple is phone company.
Read More Analyst: Apple's next big growth biz is 'Other products'
Bring on the audiophiles.
Read More This is the only HomePod review Phil Schiller retweeted
Pop goes the HomePod power cord (video)
7 years ago
7 years agoIt turns out that the HomePod's non-removable cable can, in fact, be removed.
Room for improvement. In Munster's 782-question smart speaker test, Siri answered 52.3% queries correctly.
Read More Smartphone test puts Apple's HomePods 'at the bottom of the totem pole'
Analyst: Apple HomePod pre-orders doing well
7 years ago
7 years agoRosenblatt's Jun Zhang forecasts 6 million units produced this year.
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