Why Apple disputes Facebook's app store study

From The Verge's "Apple and Google crowd out the competition with default apps" posted Wednesday:

"This Facebook-financed survey from December 2020 was narrowly tailored to give the false impression that there’s little competition on the App Store,” an Apple spokesperson told The Verge. “In truth, third-party apps compete with Apple’s apps across every category and enjoy large scale success.”

The spokesperson said the survey’s methodology was “seriously flawed in a number of ways” and that the results contradicted Comscore’s recent April 2021 rankings on app usage. But those rankings didn't attempt to factor in the usage of all preinstalled apps like the Facebook-commissioned study did.

My take: Lame. The bar charts (below) speak for themselves. The only tailoring I saw was the exclusion of Safari and Chrome, which if included would have made Apple and Google look even more dominant. That there is fierce competition on the App Store does not negate the fact that Apple's pre-installed apps rise to the top.
  apple android facebook app study
Click to enlarge.

6 Comments

  1. Gregg Thurman said:
    I don’t use 6 of the top 20 Apps,, all four of the third party Apps and 2 of the pre-installed. I have 50+ Apps on my iPhone/iPad not counting games.

    0
    July 9, 2021
  2. Horace Dediu said:
    I always thought that Android users were slightly different than Apple users but I would have never guessed they were so different. Apple users seem to talk, check the weather and take a lot of pictures while Android users never do any of these things.

    2
    July 9, 2021
  3. John Konopka said:
    For many people the most used function is to ping the iPhone from their Watch to find it. My wife does this several times a day.

    https://youtu.be/cXKu9qTmA2M
    Another great ad from Apple.

    0
    July 9, 2021
  4. Daniel Epstein said:
    The idea of what an Iphone or an Ipad is without pre installed apps has a certain amount of lunacy in it. Would any of us really bought these devices without a browser, an email reader, text message app, an alarm clock and a contacts app (to mention just a few) already installed? It is great that the App Store also let’s us pick and choose other apps which might be preferable to the IOS Apple apps or add more features to the device but it has been a long time since I would rely on second party software functionality to decide to buy a device. Ever buy a car without a brake or gas pedal? I know I can probably change it in the aftermarket if I have to but I wouldn’t want to drive it without one to begin with. Should we go back to the days when you bought a kit of hardware and then put software of one’s choosing so you could have a personal computer. I think not. Measuring the top apps this way is fairly useless. Sort of like only measuring unit sales instead of revenue. Probably should measure how much time and or data I use each app on the device to get a true picture of what is important to the customers and developers. I bought these devices so I could check emails, get text messages, make phone calls, keep contacts and take pictures. If that wasn’t included it wouldn’t be as popular as it became. The tail should not be wagging the dog.

    5
    July 9, 2021
  5. Fred Stein said:
    First: Most of Apple’s Apps are NOT Apps, they integral utilities, such as phone and camera or are basic utilities which should be free like messaging and FaceTime.

    What’s left? Weather – I used IBM’s weather on my Mac/Safari and it’s crap – slow to load. herky-jerky. It’s acquisition left to atrophy because it can’t make money. Then there’s YouTube, FaceBook, Amazon, and GMAIL, which everyone uses on all platforms.

    Not mentioned is games, the biggest money maker by far, but small by number of users.

    1
    July 9, 2021

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