Here’s what Om Malik had to say last night about Apple’s Planet of the Apps.
On Leo Laporte’s This Week in Tech Sunday, a report that Apple had signed rapper Will.i.am and actress Gwyneth Paltrow to co-host a reality TV project called Planet of the Apps was enough to set on fire one of the tech industry’s most seasoned analysts.
Om Malik did not mince words:
This is just such nonsense. They should be building better products and not stupid TV shows around these products. You want to do something for the shareholders? Make interesting damn MacBooks which people can buy. You want to do something nice? Make a better phone which people want to keep buying. Nobody cares if you do Planet of the Apps.
This is coming from the so-called celebrity influx into the company, whether it is through the Beats acquisition or Eddy Cue. I mean, look at Eddy Cue. The guy was hanging out at the playoffs when iCloud was burning. For six hours. You know, he wouldn’t have survived a day if Steve was around.
I’m sorry, that’s what gets me worked up about this company. They have all these wrong priorities. They want to do entertainment content? Buy damn Netflix and move on from there. Do it properly if you want to do it. Don’t try to do this stupid penny-ante stuff which adds no value to the company. Absolutely none.
This is where I see the company going wrong.
I couldn’t disagree.
Om’s rant starts at the 31 minute mark.