And does Apple even care?
Despite Apple’s best efforts to cannibalize it, the Mac just keeps chugging along. It generated sales of more than $25 billion in fiscal 2015, and if those sales aren’t growing, at least they’re not shrinking as fast as the rest of the PC industry.
Units flat to slightly down (-0.4%) year over year is what my panel of analysts is expecting, although this time it seems someone switched their Kool Aid. The high estimate of 5.3 million came from BCG’s Colin Gillis, not known as an Apple bull. The low of 4.0 million was submitted by Lee Storch of the independent Braeburn Group, hardly a den of Apple bears.
We’ll find out who was closest to the mark after the markets close on Monday, April 25.
Below: One chart and a spreadsheet.
Mac sales by quarter. (The last data point is the panel’s consensus.)
The individual analysts’ estimates. (Pros in blue, indies in green.)
Thanks as always to Posts at Eventide’s Robert Paul Leitao for pulling together the Braeburn Group numbers.
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