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What if Siri were really, really, really good?apple ai siri verge2 years ago
Published May 6, 2024 by Philip Elmer-DeWitt

What if Siri were really, really, really good?

"If you look through Apple’s published AI research, a picture starts to develop of how Apple’s approach to AI might come to life."

Read More What if Siri were really, really, really good?

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Apple AI: Hopes are high. Expectations are measured.apple AI dumpster fire2 years ago
Published April 2, 2024 by Philip Elmer-DeWitt

Apple AI: Hopes are high. Expectations are measured.

From Zac Hall's "Siri in iOS 18: An AI revolution, or a sometimes useful dumpster fire?" posted Monday by 9to5Mac.

Read More Apple AI: Hopes are high. Expectations are measured.

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Apple AI: Gene Munster ups WWDC expectationsapple WWDC munster ai2 years ago
Published March 27, 2024 by Philip Elmer-DeWitt

Apple AI: Gene Munster ups WWDC expectations

WWDC24 "will usher in the biggest change in Apple's operating system design since the mid-80's point-and-tap/click interface."

Read More Apple AI: Gene Munster ups WWDC expectations

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Jon Prosser: 'Apple has been laying AI breadcrumbs everywhere' (video)apple jon prosser ai2 years ago
Published February 15, 2024 by Philip Elmer-DeWitt

Jon Prosser: 'Apple has been laying AI breadcrumbs everywhere' (video)

From Prosser's "Apple has a BIG secret," which aired Wednesday on ftp.

Read More Jon Prosser: 'Apple has been laying AI breadcrumbs everywhere' (video)

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Evercore takes a deep dive into Apple's AI strategyapple evercore antitrust deep dive2 years ago
Published February 13, 2024 by Philip Elmer-DeWitt

Evercore takes a deep dive into Apple's AI strategy

"Siri is the prime candidate for an LLM-driven upgrade, as the product currently lacks sufficient functionality and a truly capable and reliable virtual assistant would be a game changer." — Analyst Amit Dayanani

Read More Evercore takes a deep dive into Apple's AI strategy

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Android hears Apple's AI footstepsapple android ai footsteps2 years ago
Published January 29, 2024 by Philip Elmer-DeWitt

Android hears Apple's AI footsteps

From Adamya Sharma's "Here's how Apple aims to close the smartphone AI gap with Google and Samsung" posted Monday by Android Authority.

Read More Android hears Apple's AI footsteps

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Bloomberg reports an Apple AI/Siri job shuffle, does not explain itapple siri shuffle AI2 years ago
Published January 15, 2024 by Philip Elmer-DeWitt

Bloomberg reports an Apple AI/Siri job shuffle, does not explain it

From Mark Gurman's "Apple to Shutter 121-Person San Diego AI Team in Reorganization" posted Saturday.

Read More Bloomberg reports an Apple AI/Siri job shuffle, does not explain it

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How Apple can monetize AIapple siri monetize ai2 years ago
Published October 18, 2023 by Philip Elmer-DeWitt

How Apple can monetize AI

"Apple can bring AI to the consumer's pocket by the billions and is rumored to be sitting on one of the best AI models on the market today, with comparable performance to OpenAI's ChatGPT."

Read More How Apple can monetize AI

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How Apple baffled Barron's' Erik Savitzapple baffled erik savitz3 years ago
Published June 10, 2023 by Philip Elmer-DeWitt

How Apple baffled Barron's' Erik Savitz

From Savitz' "Apple Goes Mum on AI As Microsoft and Google Dominate the Conversation" posted Friday by Barron's.

Read More How Apple baffled Barron's' Erik Savitz

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Wayne Ma: LLMs might have fixed Siri if Apple hadn't lost its LLM teamapple siri llm team3 years ago
Published April 27, 2023 by Philip Elmer-DeWitt

Wayne Ma: LLMs might have fixed Siri if Apple hadn't lost its LLM team

Large language models like ChatGPT can correctly parse human requests and commands. Imagine if Siri could do that!

Read More Wayne Ma: LLMs might have fixed Siri if Apple hadn't lost its LLM team

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Philip Elmer-DeWitt
Philip Elmer-DeWitt has been covering Apple since 1983 — mostly for Time Magazine (28 years), later for Fortune (9 years), where he wrote a daily blog called Apple 2.0. [Read more.]

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Philip Elmer‑DeWitt

  • 9to5Mac
  • Above Avalon ($)
  • AppleInsider
  • Apple Investor News
  • Asymco
  • Daring Fireball
  • Deagol's AAPL Model
  • MacDailyNews
  • Monday Note
  • Six Colors
  • Stratechery ($)
  • Techpinions ($)
  • Tommo.fyi
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