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Devices — not services — are where Apple fattens its gross marginsapple fattens margins cybart2 years ago
Published November 8, 2023 by Philip Elmer-DeWitt

Devices — not services — are where Apple fattens its gross margins

"The main drivers are improved costs and improved mix on the product side." — COO Luca Maestri

Read More Devices — not services — are where Apple fattens its gross margins

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Neil Cybart: Google is underpaying Appleapple google underpay cybart2 years ago
Published October 17, 2023 by Philip Elmer-DeWitt

Neil Cybart: Google is underpaying Apple

From "Potential Court Impact on Apple Search Revenue" mailed Monday to Above Avalon subscribers.

Read More Neil Cybart: Google is underpaying Apple

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Neil Cybart: Apple bought back shares at record prices in fiscal Q3 2023apple buybacks q32023 cybart2 years ago
Published August 10, 2023 by Philip Elmer-DeWitt

Neil Cybart: Apple bought back shares at record prices in fiscal Q3 2023

"Apple did not appear to lose interest in buyback as the share price surpassed $180."

Read More Neil Cybart: Apple bought back shares at record prices in fiscal Q3 2023

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Apple Vision Pro: Fly or flop?apple vision fly flop3 years ago
Published June 17, 2023 by Philip Elmer-DeWitt

Apple Vision Pro: Fly or flop?

Quick takes from Creative Strategies' Ben Bajarin, Above Avalon's Neil Cybart and Techsponential's Avi Greengart.

Read More Apple Vision Pro: Fly or flop?

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Neil Cybart: Apple's paid subscriptions by the numbersapple paid subscriptions cybart3 years ago
Published May 11, 2023 by Philip Elmer-DeWitt

Neil Cybart: Apple's paid subscriptions by the numbers

"According to my math, Apple will cross 1B paid subscriptions next week."

Read More Neil Cybart: Apple's paid subscriptions by the numbers

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Neil Cybart reviews the latest Apple headset renderingsapple headset renderings cybart3 years ago
Published April 15, 2023 by Philip Elmer-DeWitt

Neil Cybart reviews the latest Apple headset renderings

Designer Marcus Kane, who drew the famous "ski-goggle" renderings for The Information two years ago, has given it another try.

Read More Neil Cybart reviews the latest Apple headset renderings

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Neil Cybart: By EV/FCF, Apple is (relatively) cheapapple cybart ev-fcf cheap3 years ago
Published January 11, 2023 by Philip Elmer-DeWitt

Neil Cybart: By EV/FCF, Apple is (relatively) cheap

"Apple shares have become notably less expensive on a free cash flow basis."

Read More Neil Cybart: By EV/FCF, Apple is (relatively) cheap

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Neil Cybart: Apple’s free cash flow soared to $111 billion in fiscal year '22apple free cash cybart3 years ago
Published December 21, 2022 by Philip Elmer-DeWitt

Neil Cybart: Apple’s free cash flow soared to $111 billion in fiscal year '22

"Apple’s free cash flow is the single-best measure of Apple’s ecosystem strength."

Read More Neil Cybart: Apple’s free cash flow soared to $111 billion in fiscal year '22

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Neil Cybart: Apple in a nutshellapple nutshell neil cybart3 years ago
Published December 20, 2022 by Philip Elmer-DeWitt

Neil Cybart: Apple in a nutshell

"Apple is essentially building Trojan Horses out in the public and there is little to nothing that competitors can do to stop Apple."

Read More Neil Cybart: Apple in a nutshell

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Neil Cybart finds a hole in Mark Gurman's Apple sideloading scoopapple cybart gurman sideloading3 years ago
Published December 15, 2022 by Philip Elmer-DeWitt

Neil Cybart finds a hole in Mark Gurman's Apple sideloading scoop

"Apple Planning for iPhone and iPad Sideloading in EU, Thinking Through Sideloading Implications, The Absurdity Known as the Digital Markets Act."

Read More Neil Cybart finds a hole in Mark Gurman's Apple sideloading scoop

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Philip Elmer-DeWitt
Philip Elmer-DeWitt has been covering Apple since 1983 — mostly for Time Magazine (28 years), later for Fortune (9 years), where he wrote a daily blog called Apple 2.0. [Read more.]

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Apple 2.0 Archives

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Philip Elmer‑DeWitt

  • 9to5Mac
  • Above Avalon ($)
  • AppleInsider
  • Apple Investor News
  • Asymco
  • Daring Fireball
  • Deagol's AAPL Model
  • MacDailyNews
  • Monday Note
  • Six Colors
  • Stratechery ($)
  • Techpinions ($)
  • Tommo.fyi
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