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Morgan Stanley cuts Apple target $23 to $252apple morgan stanley 2522 months ago
Published March 12, 2025 by Philip Elmer-DeWitt

Morgan Stanley cuts Apple target $23 to $252

"'An upgraded Siri personal assistant' is the #1 AI feature prospective iPhone upgraders are interested in when upgrading." — Analyst Erik Woodring From a note to…

Read More Morgan Stanley cuts Apple target $23 to $252

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Apple is the most under-owned of the increasingly under-owned big tech stocksapple underowned morgan woodring3 months ago
Published February 20, 2025 by Philip Elmer-DeWitt

Apple is the most under-owned of the increasingly under-owned big tech stocks

"Mega-cap tech stocks are the most under-owned in 16+ years, w/the gap vs. S&P widening." — Analyst Erik Woodring

Read More Apple is the most under-owned of the increasingly under-owned big tech stocks

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Morgan Stanley: The Chinese are more than ready for Apple Intelligence (charts)apple intelligence china woodring3 months ago
Published February 11, 2025 by Philip Elmer-DeWitt

Morgan Stanley: The Chinese are more than ready for Apple Intelligence (charts)

"Of all regions, Chinese iPhone users are most willing to pay for unlimited access to Apple Intelligence, despite having never used the features." — Analyst Erik Woodring

Read More Morgan Stanley: The Chinese are more than ready for Apple Intelligence (charts)

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Morgan Stanley sticks to $273 Apple price targetapple 273 morgan stanley4 months ago
Published January 23, 2025 by Philip Elmer-DeWitt

Morgan Stanley sticks to $273 Apple price target

"A near-term reset of FY25 expectations could be a 'clearing event' for the stock. However, we are hesitant to label the F1Q25 setup as such." — Analyst Erik Woodring

Read More Morgan Stanley sticks to $273 Apple price target

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Morgan Stanley: Short squeeze helps push Apple to new highsapple morganstanley short covering5 months ago
Published December 13, 2024 by Philip Elmer-DeWitt

Morgan Stanley: Short squeeze helps push Apple to new highs

"We believe that FY25 represents a bit of a calm before the storm, as fundamentals should accelerate in FY26." — Analyst Erik Woodring

Read More Morgan Stanley: Short squeeze helps push Apple to new highs

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Apple is still Morgan Stanley's top pickapple top pick morganstanley5 months ago
Published December 13, 2024 by Philip Elmer-DeWitt

Apple is still Morgan Stanley's top pick

From Vahid Karaahmetovic's "3 reasons why Apple stock is Morgan Stanley's Top Pick for 2025" posted Friday by Investing,com.

Read More Apple is still Morgan Stanley's top pick

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Morgan Stanley: Apple might skirt some of those tariffsapple morganstanley woodring tariffs5 months ago
Published December 10, 2024 by Philip Elmer-DeWitt

Morgan Stanley: Apple might skirt some of those tariffs

"Tim Cook has done a magnificent job balancing the geopolitical risks of Xi, Joe Biden and President-elect Donald Trump." — Analyst Erik Woodring

Read More Morgan Stanley: Apple might skirt some of those tariffs

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Morgan Stanley: iPhone upgrade rates are improving more than expectedapple 273 morgan stanley6 months ago
Published November 25, 2024 by Philip Elmer-DeWitt

Morgan Stanley: iPhone upgrade rates are improving more than expected

"Apple Intelligence is already a Top 5 iPhone upgrade driver." — Analyst Erik Woodring From a note to Morgan Stanley clients that landed on my desktop…

Read More Morgan Stanley: iPhone upgrade rates are improving more than expected

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Jim Cramer reads from Morgan Stanley's Apple note (video)apple cramer morganstanley ai6 months ago
Published November 25, 2024 by Philip Elmer-DeWitt

Jim Cramer reads from Morgan Stanley's Apple note (video)

"It's a great survey. It's talking about yes, the Apple AI is bringing people in. They're talking about the idea that [Apple] could easily get a $9-a-month fee."

Read More Jim Cramer reads from Morgan Stanley's Apple note (video)

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Why Morgan Stanley is sticking with its $273 Apple target7 months ago
Published October 15, 2024 by Philip Elmer-DeWitt

Why Morgan Stanley is sticking with its $273 Apple target

"We believe that better supply conditions are one of the contributing factors to why iPhone lead times are shorter this cycle than in recent cycles." — Analyst Erik Woodring

Read More Why Morgan Stanley is sticking with its $273 Apple target

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Philip Elmer-DeWitt
Philip Elmer-DeWitt has been covering Apple since 1983 — mostly for Time Magazine (28 years), later for Fortune (9 years), where he wrote a daily blog called Apple 2.0. [Read more.]

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Philip Elmer‑DeWitt

  • 9to5Mac
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  • AppleInsider
  • Apple Investor News
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  • Daring Fireball
  • Deagol's AAPL Model
  • MacDailyNews
  • Monday Note
  • Six Colors
  • Stratechery ($)
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