"Rather than the other way around."
Read More Mark Gurman: 'Apple is waiting for India to come to it'
Mark Gurman: The return of the widget
3 years ago
3 years ago"Seven years since their introduction, Apple Watch apps have barely caught on."
"The roughly $3,000 headset is set to debut at an event in June, with the product going on sale months later."
Read More Mark Gurman: Apple is scrambling to make core apps AR/VR ready (video)
"Apple Inc.’s Worldwide Developers Conference in June will be one of the most critical events in the company’s history — an opportunity to herald a post-iPhone era while also making its existing devices more attractive."
Mark Gurman: Apple prepping new Macs
3 years ago
3 years ago"Apple is counting on the new machines to entice shoppers after the worst Mac slump since the dot-com bust in 2000."
From Gurman's "Power On" column, mailed Sunday morning to Bloomberg Tech subscribers.
Read More Mark Gurman: Apple's antiunion efforts are working
Mark Gurman: Tim Cook's got a secret plan
3 years ago
3 years ago"Facilitating the creation of this kind of sprawling network of suppliers in China was a key to Cook’s project of building Apple’s capacity there. Now all he has to do is do it again."
From Mark Gurman's "Apple to Cut Jobs in Some Corporate Retail Teams in First Known Layoffs" posted Monday by Bloomberg.
Read More Apple eliminates a 'small number' of corporate jobs
Ming-Chi Kuo be damned, it's full speed ahead in Bloomberg land.
Read More Mark Gurman doubles down on a WWDC Apple headset launch
From Gurman's Power On column, mailed early Sunday to Bloomberg Technology subscribers.
Read More Mark Gurman: Apple headset demoed to 100 execs last week in Steve Jobs Theater
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