"Apple Reaches Critical Juncture With Tariffs, AI and Services Turmoil."
Read More Mark Gurman addresses Apple's 7 biggest 'potential disasters'
"Apple Reaches Critical Juncture With Tariffs, AI and Services Turmoil."
Read More Mark Gurman addresses Apple's 7 biggest 'potential disasters'
Mike Rockwell is replacing much of Siri’s leadership with lieutenants from his Vision Pro software group.
"Boston is over 500,000 people. The whole city would need to stop everything and start assembling iPhones."
Read More Mark Gurman: Where in the U.S. could Apple build an iPhone city?
"Along with many peers, Apple has been stocking up on inventory stateside for months in anticipation of the tariffs."
Read More Mark Gurman: How Apple will soften the blow of Trump's tariffs
"Though the product will probably be around $2,000, this has the markings of a big hit for Apple."
Read More Mark Gurman: Apple will start shipping a foldable iPhone in 2026
"Apple’s ultimate plan for Visual Intelligence goes far beyond the iPhone. The company wants to put the feature at the core of future devices."
Read More Mark Gurman: Camera-equipped Apple Watches and AirPods by 2027
"Tim Cook has lost confidence in the ability of AI head John Giannandrea to execute on product development, so he’s moving over another top executive to help: Vision Pro creator Mike Rockwell."
From Gurman's "Apple’s AI crisis will be top of mind at Apple’s Top 100 executive offsite meeting this week." mailed Sunday to Bloomberg Technology subscribers.
Read More Mark Gurman: Heads unlikely to roll at Apple's offsite this week
"Rival earbuds, such as Google Pixel Buds, have had the option for years." — Mark Gurman
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