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Got the day off to play with your new Apple toy?8 years ago
Published December 26, 2016 by Philip Elmer-DeWitt

Got the day off to play with your new Apple toy?

Apple: The best Boxing Day news you can use.

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Walmart cuts the cord: Pushing Roku, Google and Apple TV9 years ago
Published July 5, 2016 by Philip Elmer-DeWitt

Walmart cuts the cord: Pushing Roku, Google and Apple TV

In the U.S, 15-20 million households could switch to streaming, says analyst. I haven't been in a Walmart since I moved to Greenfield, Mass., where voters made national news…

Read More Walmart cuts the cord: Pushing Roku, Google and Apple TV

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Did Apple just make an offer Amazon can't refuse?9 years ago
Published June 10, 2016 by Philip Elmer-DeWitt

Did Apple just make an offer Amazon can't refuse?

We may soon find out. There's a wonderful moment near the end of Walt Mossberg's Q&A with Jeff Bezos at Code Conference 2016 where Nilay Patel, editor of…

Read More Did Apple just make an offer Amazon can't refuse?

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Apple TV's share of the pie grew 67% in the U.S. last year9 years ago
Published May 18, 2016 by Philip Elmer-DeWitt

Apple TV's share of the pie grew 67% in the U.S. last year

Catching up to devices that sell for a fraction the price. Not seeing the interactive pie chart? Try the website.  MacDailyNews take: "Apple achieved that despite…

Read More Apple TV's share of the pie grew 67% in the U.S. last year

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Kobe Bryant's Apple TV ad goes viral9 years ago
Published April 11, 2016 by Philip Elmer-DeWitt

Kobe Bryant's Apple TV ad goes viral

One million views and counting. Is anyone making better 60-second television spots these days than Apple? The one that aired Sunday afternoon—with Lakers' Kobe Bryant and actor Michael…

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Watching Apple's Special Event on My Apple TV9 years ago
Published March 21, 2016 by Philip Elmer-DeWitt

Watching Apple's Special Event on My Apple TV

All times Eastern. All in all, a pretty ho-hum event. No surprises in the product line-up and a lot of spinach to swallow before we got…

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Philip Elmer-DeWitt
Philip Elmer-DeWitt has been covering Apple since 1983 — mostly for Time Magazine (28 years), later for Fortune (9 years), where he wrote a daily blog called Apple 2.0. [Read more.]

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Philip Elmer‑DeWitt

  • 9to5Mac
  • Above Avalon ($)
  • AppleInsider
  • Apple Investor News
  • Asymco
  • Daring Fireball
  • Deagol's AAPL Model
  • MacDailyNews
  • Monday Note
  • Six Colors
  • Stratechery ($)
  • Techpinions ($)
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