Skip to content

Philip Elmer‑DeWittPhilip Elmer‑DeWitt

Apple 3.0

  • Latest Posts
  • About
  • Subscribe
  • Login
  • Account Services
Inc. has its eye on Apple AIapple iphone ai network5 months ago
Published November 20, 2025 by Philip Elmer-DeWitt

Inc. has its eye on Apple AI

"Apple has more than a billion devices in service. Could all those equipped Apple devices quietly become the largest distributed compute network on earth?"

Read More Inc. has its eye on Apple AI

Share this:

  • Click to share on X (Opens in new window) X
  • Click to share on Facebook (Opens in new window) Facebook
  • Click to share on LinkedIn (Opens in new window) LinkedIn
  • Click to share on Reddit (Opens in new window) Reddit
  • Click to email a link to a friend (Opens in new window) Email

14 Comments

Designer of the iPhone Air leaves Apple after it set the price of the device too highapple iphone air designer5 months ago
Published November 19, 2025 by Philip Elmer-DeWitt

Designer of the iPhone Air leaves Apple after it set the price of the device too high

"The iPhone Air starts at $999, but the comparable iPhone 17 starts at $899, or you can get the total package in the iPhone 17 Pro for just $100 more, at $1,099."

Read More Designer of the iPhone Air leaves Apple after it set the price of the device too high

Share this:

  • Click to share on X (Opens in new window) X
  • Click to share on Facebook (Opens in new window) Facebook
  • Click to share on LinkedIn (Opens in new window) LinkedIn
  • Click to share on Reddit (Opens in new window) Reddit
  • Click to email a link to a friend (Opens in new window) Email

11 Comments

WSJ: AI's blast radiusapple ai blast radius5 months ago
Published November 17, 2025 by Philip Elmer-DeWitt

WSJ: AI's blast radius

"If the AI market blows up, the blast radius would be wide, hitting not only Wall Street firms, but also pensions, mutual and exchange-traded funds and individual investors."

Read More WSJ: AI's blast radius

Share this:

  • Click to share on X (Opens in new window) X
  • Click to share on Facebook (Opens in new window) Facebook
  • Click to share on LinkedIn (Opens in new window) LinkedIn
  • Click to share on Reddit (Opens in new window) Reddit
  • Click to email a link to a friend (Opens in new window) Email

14 Comments

Look which billionaire AI tech bro sold Nvidia, kept Appleapple nvidia peter thiel5 months ago
Published November 17, 2025 by Philip Elmer-DeWitt

Look which billionaire AI tech bro sold Nvidia, kept Apple

From Vlad Savov and Tom Metcalf's "Peter Thiel’s Fund Sold Off Entire Nvidia Stake Last Quarter" posted Monday by Bloomberg.

Read More Look which billionaire AI tech bro sold Nvidia, kept Apple

Share this:

  • Click to share on X (Opens in new window) X
  • Click to share on Facebook (Opens in new window) Facebook
  • Click to share on LinkedIn (Opens in new window) LinkedIn
  • Click to share on Reddit (Opens in new window) Reddit
  • Click to email a link to a friend (Opens in new window) Email

6 Comments

Richard Windsor: Replacing Apple's MasterChefapple cook richard windsor5 months ago
Published November 17, 2025 by Philip Elmer-DeWitt

Richard Windsor: Replacing Apple's MasterChef

"If the replacement is internal, I will be worried about more-of-same which is not what I think this company needs."

Read More Richard Windsor: Replacing Apple's MasterChef

Share this:

  • Click to share on X (Opens in new window) X
  • Click to share on Facebook (Opens in new window) Facebook
  • Click to share on LinkedIn (Opens in new window) LinkedIn
  • Click to share on Reddit (Opens in new window) Reddit
  • Click to email a link to a friend (Opens in new window) Email

30 Comments

Greg Bates: What do you call what Apple does?apple greg bates ai5 months ago
Published November 14, 2025 by Philip Elmer-DeWitt

Greg Bates: What do you call what Apple does?

"We need a name, a term for when a company/person does what the whole world is utterly convinced is the wrong move — and then turns out to be right to earth-shattering effect." 

Read More Greg Bates: What do you call what Apple does?

Share this:

  • Click to share on X (Opens in new window) X
  • Click to share on Facebook (Opens in new window) Facebook
  • Click to share on LinkedIn (Opens in new window) LinkedIn
  • Click to share on Reddit (Opens in new window) Reddit
  • Click to email a link to a friend (Opens in new window) Email

27 Comments

WSJ: The source of AI frothapple ai froth wsj5 months ago
Published November 14, 2025 by Philip Elmer-DeWitt

WSJ: The source of AI froth

A certain amount of corporate spending on AI companies might not be carefully thought through. It’s more performative, a demonstration that leadership is doing something.

Read More WSJ: The source of AI froth

Share this:

  • Click to share on X (Opens in new window) X
  • Click to share on Facebook (Opens in new window) Facebook
  • Click to share on LinkedIn (Opens in new window) LinkedIn
  • Click to share on Reddit (Opens in new window) Reddit
  • Click to email a link to a friend (Opens in new window) Email

15 Comments

CNBC: Apple's minimal AI CapEx spend — pro and con (video)apple capex cnbc video5 months ago
Published November 12, 2025 by Philip Elmer-DeWitt

CNBC: Apple's minimal AI CapEx spend — pro and con (video)

From "Apple's minimal AI spend may lead to big gaps in competition, says Big Technology's Alex Kantrowitz" which aired Tuesday on CNBC.

Read More CNBC: Apple's minimal AI CapEx spend — pro and con (video)

Share this:

  • Click to share on X (Opens in new window) X
  • Click to share on Facebook (Opens in new window) Facebook
  • Click to share on LinkedIn (Opens in new window) LinkedIn
  • Click to share on Reddit (Opens in new window) Reddit
  • Click to email a link to a friend (Opens in new window) Email

11 Comments

Apple as AI safe harborapple ai safe harbor5 months ago
Published November 12, 2025 by Philip Elmer-DeWitt

Apple as AI safe harbor

Light footprint, fortress balance sheet, massive cash reserves.

Read More Apple as AI safe harbor

Share this:

  • Click to share on X (Opens in new window) X
  • Click to share on Facebook (Opens in new window) Facebook
  • Click to share on LinkedIn (Opens in new window) LinkedIn
  • Click to share on Reddit (Opens in new window) Reddit
  • Click to email a link to a friend (Opens in new window) Email

15 Comments

Apple's CapEx strategy is working to its advantange. Finally.apple ai capex strategy5 months ago
Published November 12, 2025 by Philip Elmer-DeWitt

Apple's CapEx strategy is working to its advantange. Finally.

"There is this positive feel for Apple that they don’t have to answer the big question that everybody else does, which is: What is the return on your invested capital in all of these other areas?" — Zack's Brian Mulberry

Read More Apple's CapEx strategy is working to its advantange. Finally.

Share this:

  • Click to share on X (Opens in new window) X
  • Click to share on Facebook (Opens in new window) Facebook
  • Click to share on LinkedIn (Opens in new window) LinkedIn
  • Click to share on Reddit (Opens in new window) Reddit
  • Click to email a link to a friend (Opens in new window) Email

11 Comments

Posts pagination

Previous 1 … 4 5 6 … 39 Next
Philip Elmer-DeWitt
Philip Elmer-DeWitt has been covering Apple since 1983 — mostly for Time Magazine (28 years), later for Fortune (9 years), where he wrote a daily blog called Apple 2.0. [Read more.]

Apple 3.0 Archives

Apple 2.0 Archives

  • 2015
  • 2014
  • 2013 and earlier

Blog Roll

  • 9to5Mac
  • Above Avalon ($)
  • AppleInsider
  • Apple Investor News
  • Asymco
  • Daring Fireball
  • Deagol's AAPL Model
  • MacDailyNews
  • Monday Note
  • Six Colors
  • Stratechery ($)
  • Techpinions ($)
  • Tommo.fyi

Philip Elmer‑DeWitt

  • 9to5Mac
  • Above Avalon ($)
  • AppleInsider
  • Apple Investor News
  • Asymco
  • Daring Fireball
  • Deagol's AAPL Model
  • MacDailyNews
  • Monday Note
  • Six Colors
  • Stratechery ($)
  • Techpinions ($)
  • Tommo.fyi
Apple 3.0
  • Latest Posts
  • About
  • Subscribe
  • Login
  • Account Services

© 2022 Philip Elmer-DeWitt