Bart Yee on Look at the monthly peak Apple's iPhone just hit in China - '“Just looking at the chart without numbers it “appears” that Oct. ‘22 surpassed ‘21 and it doesn’t “appear” that ’24 “far exceeds” either one. I guess some numbers would help.“ Stephen, this is an issue I have with this particular style of “percentage of sales market” reporting. It’s maybe a handy metric for the smartphone manufacturers and Counterpoint’s clients (90% Chinese OEMs, and reporting on Apple, and Samsung on non-China Markets) to use but it’s a very relative term when trying to compare previous quarters or months with current. Why? The problem is the size of the market at the time and the relative market share by any maker, in our case Apple. To answer your query, the October ‘25 month’s 25% overtook October ‘21 23.5% and matched ‘22 October months’ 25% per previous Counterpoint reports, but agree, nnot “far exceed”, I didn’t see that comment in either article posted today. In ‘21, sales continued to climb through November even higher than October ‘21 while in ‘22 it peaked with October. Checking back on Counterpoint, Apple’s market share during the Q4 CY21 quarter was 23.0% while ‘22 Q4 was 23.7%. BUT, in 2022, while still being affected by the Pandemic, “China’s smartphone sales declined 14% YoY in 2022 to its lowest level in a decade…the fifth consecutive year of decline…Apple captured 23.7% of the market…but it registered a double digit decline (-12%) like major Android OEMs.” So then in 2022, Apple was given a backhanded complement in having a bigger 23.7% of a much smaller pie, similarly Apple’s ‘21 23.0% is a lie that was bigger. I’ll have to do some research to see how large the current China pie is but a larger piece of a larger pie is a good thing.'
on Richard Windsor: Replacing Apple's MasterChef - 'Joseph, I agree. 1) He’s not too old to take on this next phase with purpose and energy. 2) If I am half-correct, it is precisely the right time. Tim won’t be heading off doing some vague titular thing… he’s focusing on the thing that Apple will become. 3) which is why I don’t think it’s a CEO job anymore. It’s a more of a design and an external job. And the CEO has to be present in the business and where it is going to do an honest job for shareholders. I think this is a very new thing. If there was a product, Tim was the product guy for, this is the product. And it’s still Apple, 4) which brings me to fourth and finally, The world is changing and at a moment of inflection and possibility to a greater degree than we realise. The edge of the uncanny valley just got pushed hard and fast, further out. Apple is going to want to design the human experience for this new terrain and it’s no longer what consumers want anymore. It’s what humans want. And yeah, even I, from a remote and distant context, can see that it’s urgent.'
on Richard Windsor: Replacing Apple's MasterChef - 'One casts aspersions, but autoincorrect can fix just about anything.'
on Look who lined up to buy Apple's Issey Miyake iPhone Pouch - 'At $230, a fashionista can pay for it by selling just one share of Apple stock. And still have enough left over for a café latte, and a bagel with a Schmear. This is something Apple‘s very good at. Being part of the Zeitgeist.'
on Look at the monthly peak Apple's iPhone just hit in China - 'Hi, Dan. Good point, and upvoted. “Apple’s secondary market has long been ignored.” Not by Apple 3.0 folks: Mr. Market’s focus on “market share” versus “installed base” has long been derided here! To your point about second-hand iPhones becoming primary purchases, when you can sell your second hand smartphone for a significant fraction of the cost of a new one, then why not do so and buy a new one?'
on Look at the monthly peak Apple's iPhone just hit in China - 'Is this, at least in part, second hand iPhones now becoming primary purchases? If so, there’s a tsunami of these in the pipeline. Apple’s secondary market has long been ignored. It’s becoming increasingly hard to ignore.'
on Look at the monthly peak Apple's iPhone just hit in China - 'Apple should register the trademark on that, so nobody else can use it – that would make me laugh!'
on Look at the monthly peak Apple's iPhone just hit in China - 'I’m sure “Apple is Doomed” is a registered trademark of some Apple ANALyst somewhere…'
on Look who lined up to buy Apple's Issey Miyake iPhone Pouch - '“I bet someone famous could do a fashion reveal and show that had only naked models, each with a little bow in her or his hair, and the fashion world would insist it was an absolutely brilliant and earth-shattering take on minimalist design.” It’s already out there, revealing pretty much the same thing, just not necessarily on the mainstream or avant-garde runways, but rather cheeky and, um, bustier influencers who titillate paparazzi, men and women, and those with conservative mores with “naked dress” fashions. Look them up, it’s “fascinating”. These push the boundaries of “acceptable” body and personal expression in the face of local, regional, National or cultural mores, rules (spoken, written or unwritten), and laws designed to legislate behavior. One can see that acceptance or outrage or, wink wink, nod nod, guilty (or not) viewing is vastly different depending on upbringing and influences. Has been that way since the dawn of time, and the invention of the bikini and all of its bathing suit/underwear derivations for women, designed and dictated mostly by men for mostly male visual and hormonal gratification and consumption, IMO. The interesting part is women can and do use these fashions to gain power and attraction over men and women alike, and it works fairly well, although it still engenders objectification.'
on Look who lined up to buy Apple's Issey Miyake iPhone Pouch - 'The runway show might be enjoyable. But would you pay thousands for their outfits? 🙂'
on Premarket: Apple is green - 'Thanks Gregg. I saw that yesterday and thought it would be a good post. Had the same thought about him joining Apple. 🙂'
on Look who lined up to buy Apple's Issey Miyake iPhone Pouch - 'This collab with Miyake makes me think of the youth brand “Supreme”. A limited edition of the sock and constrained supply is in Apple’s wheelhouse, Of course these socks are not for us. For years Apple has made bank at the intersection of technology and aspirational design. I’d wager these limited edition socks will sell for at least twice their purchase price on the resale market in a year or two.'
on Premarket: Apple is green - 'Entering the final 90 minutes of trading today and advancing equities are leading in number equities with declining share prices. This is despite the fact the major market indexes remain in the red on the day. Apple is now up $0.41 at $267.87. In a reversal from Monday’s losses financial stocks are moving higher today. Citizens Financial, the bank that provides financing for the Apple Upgrade Program, is now in the green 1.41% at $50.41. General Mills, working back up from its recent 52-week low of $45.80, is up by $0.75 today at $47.72.'
on Premarket: Apple is green - 'Ran out of edit time. I was going to suggest Apple invest in this guy. Maybe Apple already has. https://www.msn.com/en-us/news/technology/he-s-been-right-about-ai-for-40-years-now-he-thinks-everyone-is-wrong/ar-AA1QtEKt'
on Premarket: Apple is green - 'In lieu of a better place to post this, here’s an AI pumper who has suddenly decided that AI is a bad bet. https://www.msn.com/en-us/money/topstocks/microsoft-and-amazon-stocks-drop-this-analyst-downgraded-them-with-a-heavy-heart/ar-AA1QFuQf Note how he compares internet 1.0 buildout ($1.40 earned for every dollar of infrastructure built out) to AI buildout (20 cents earned for every dollar of infrastructure build out). Where were these guys and their spreadsheets two years ago? That’s easy, they were reading the glossy folders touting the developer’s AI strategy (and blasting Apple for not joining the party). Who’s laughing now? At this time I think Apple may be eyeing the AI field for the juiciest takeover target, but only if Apple can shed their accumulated debt. I’m guessing a 90% reduction in today’s AI cap rates. The acquisition cost being primarily an acquihire. Then, at the first sign of a needed GPU/CPU upgrade, Apple replaces Nvidia silicon with Apple silicon. Who cares if Nvidia silicon can handle a larger workload, the workload everyone built for isn’t going to happen. Neither will its environmental control expenses.'
on Premarket: Apple is green - 'Greg: The market may correct from present equity pricing levels. If that occurs I see it as a broad buying opportunity. Mike Wilson, Chief US Equity Strategist and Chief Investment Officer at Morgan Stanley has just recently forecast 7,800 on the S&P 500 by year-end 2026. That’s just over a 17.2% gain from today’s level. Personally, I’m staying away from a few of the most-mentioned AI-related names simply because they don’t meet my current objectives for long-term growth and total return outcomes. I do see plenty of opportunities in today’s market and see some strong growth trajectories for already established and successful AI-related enterprises.'
on Look who lined up to buy Apple's Issey Miyake iPhone Pouch - 'It was pretty apparent to me with the the overly thin (at the expense of functionality, like working keyboards) MacBooks during the last of the Ive tenure. Fortunately, that was out of Apple’s system by the time the M1 MacBook Pro came out, which replaced my 2014 MBP. The SD slot was a significant factor, as was the better keyboard.'
on One in four phones sold in China last month was an Apple iPhone - 'Personally, I’ve never understood the appeal of Designer-anything. But that’s probably due to my chromosome deficiency 🙂 From what I understand, brand appeal and conspicuous consumption is culturally significant in China. But clearly Apple had a demographic for the “iSock” that they met. And That’s A Good Thing. I have no objection to people who do spend money for labels, it’s their money.'
on One in four phones sold in China last month was an Apple iPhone - 'Upvoted. So why all the chatter about Mr. Cook retiring soon? He’s needed exactly where he is.'
on Look who lined up to buy Apple's Issey Miyake iPhone Pouch - 'What I find strange is the silence coming from OpenAI regarding the 6.5 Billion dollar purchase of Ives company io. In that purchase agreement was a stipulation that Johnny would be left alone to do the heavy design lifting on his own. Strange bedfellows at OpenAI these days.'
on Look who lined up to buy Apple's Issey Miyake iPhone Pouch - ' Jonny Ive started to head that way after Steve Jobs died, indulging his inner minimalism ideal over his prior prioritizing of functionality and user experience. I didn’t see it at the time, and frankly didn’t think about it. But looking back at the groans it seems apparent today.'
on Look who lined up to buy Apple's Issey Miyake iPhone Pouch - 'That and focused on producing and pushing completely non-functional items of “clothing”, because the flash is usually far more important than the substance. I bet someone famous could do a fashion reveal and show that had only naked models, each with a little bow in her or his hair, and the fashion world would insist it was an absolutely brilliant and earth-shattering take on minimalist design. Jonny Ive started to head that way after Steve Jobs died, indulging his inner minimalism ideal over his prior prioritizing of functionality and user experience.'
on One in four phones sold in China last month was an Apple iPhone - 'I chalk this up to Tim Cook’s ability to “walk and chew gum” over the last 10 months. Considering the utter chaos he’s faced with the US government becoming completely capricious on international trade and tariffs, and completely retributive both internationally and domestically, he and his executive and management teams have still managed to hit a home run when it comes to their “regular” business and greatly improving pretty much their entire line of products. I’m betting the seeds for this go back to the lessons from the pandemic, and what I’m guessing is clear recognition and reinforcement of the need to ensure supply-lines and logistics, operations, and decision-making are built and managed in a way that weather and even anticipate catastrophic short-term disruptions. Looking back, it’s obvious that TC et al started rearranging things with a view to Trump’s return to power and his impending tariff and trade chaos (Exhibit A: the move to significant production in India). Meanwhile, TC has ignored all the AI chatter from the cheap seats, and continues to. Few walk and chew gum as well as Tim Cook and Apple’s Executive Team.'
on Look who lined up to buy Apple's Issey Miyake iPhone Pouch - 'I’ve always thought that fashion designers, and those that follow them, were insecure people having a need to call attention to themselves.'
on Look at the monthly peak Apple's iPhone just hit in China - 'I’m feeling better and better about selling off most of my NVDA and MSFT in the 3 months ending in September, because of reports of the new “creative” financing and accounting arrangements in the AI world, and increasing my AAPL holdings. Still 50% cash though, in anticipation of buying opportunities. Including for AAPL, if the broader market dumps if/when the AI bubble collapses.'
on Look who lined up to buy Apple's Issey Miyake iPhone Pouch - ' Fashion designers flock to Manhattan like slim, stylish pigeons More like lemmings.'
on Richard Windsor: Replacing Apple's MasterChef - 'I upvoted you, Anice. But. 1. Tim Cook is just not that old, and appears to have all his facilties. 2. This is sending the wrong signal at the wrong time. 3. He can continue to do all you say and still remain CEO. And should. 4. What the hell is the rush?'
on Look who lined up to buy Apple's Issey Miyake iPhone Pouch - 'That full quote say it all about this sort of thing, where it’s all just about being seen to owning something trendy. She should moonlight as a stock analyst.'


