Recent Comments

  • Robert Paul Leitao on Apple closed at $273.81 for Christmas. Look who's underwater now - '@PED on the 21st you posted Mr. Moffett has a price target on the shares of $234. Not much of a difference, but it’s a step up from the bottom at the bottom of the list.'
  • Robert Paul Leitao on Tim Cook likes his Nikes - 'Greg: On your comment that nobody has more than two feet as it relates to athletic shoes, I’d like to respond. 

I have only two ears but I have three pairs of AirPods. I have one left wrist but I have three Apple watches. I can only be in one place at a time so I have an iMac for work and one for home. I’ve also purchased six other Macs in the past three years on behalf of my employer for others in the office. Three years ago I began a fairly rigorous exercise regimen. So far in 2025 I’ve averaged over 28,100 steps a day. I was estimating yesterday when in the past couple of weeks I took my 10 millionth step this year. Consequently I wear out athletic footwear quite quickly. I order on average 8 new pairs each year. To reduce wear on my newer athletic shoes I keep older pairs in service such as a pair for working on the pool, another for general yard work and at least other older pair for weekend errands. My purchases of athletic shoes will total well over $1,000 a year and I time purchases for when my preferred athletic shoes are on sale. I also received a gift this year – a pair of hiking boots from the same shoe company. They fit my high instep and provide therapeutic muscular and skeletal support. I buy the footwear from the same company because each pair fits extraordinarily well and there’s similar support in each pair. My point is: I’m one person with two feet and I invest heavily in athletic footwear each year. The only things I spend more on each year are my family’s Nespresso orders and my annual spend with Apple including our annual iPhone upgrades, Apple One subscriptions and product upgrades. This one person with two feet buys a lot of stuff (especially athletic footwear!) and I’m loyal to the brands I choose. The athletic shoes I buy aren’t from Nike. They could be in future years if new models met my personal needs.'
  • Robert Paul Leitao on Premarket: Apple was red, turned green - 'Charles: I’m not expecting a big move in either direction for Apple during the final trading days of this year.'
  • Gregg Thurman on Tim Cook likes his Nikes - 'Merry Christmas. Like you, I enjoy the Southern California weather Or an indication that Nike has, or is going to enter into an advertising agreement with AppleTV (spatial video sports)? I wouldn’t classify that as insider trading, as anybody that’s paying attention could see a powerful connection between Apple’s acquisition of sports streaming rights, AppleTV and Apple Vision Pro. By the time the above kicks in this purchase will be old news.'
  • Gregg Thurman on Tim Cook likes his Nikes - 'Merry Christmas. Like you, I enjoy the Southern California weather After spending most of my life in Southern California, I moved to the Inland Northwest (Coeur d’Alene, ID then Spokane, WA) in 1991. Haven’t regretted the move for a second. So far this winter it feels very much like Southern California. Rain but no snow, temps that only require a good merino wool sweater. I haven’t started wearing socks as yet and my coats, hats and scarves are collecting dust. Long term forecast is more of the same.'
  • Gregg Thurman on Tim Cook likes his Nikes - 'In my view Broadcom is more apt to double in price than NVIDIA. I have oft stated that I think NVDA is dead money. With all the scrutiny WS is now giving to data center capital expenditures, I think the AI “leaders” have been forced to reconsider their cap ex strategy, which is going to result in a dramatic reduction in expenditures. Couple that with new found GPU competition (pricing pressure), customer off book expensing, vendor/debt financing, and Nvidia is going to see slowing revenue growth, if any at all. Could we see revenue decline at Nvidia? Absolutely, but not for a year or two. The first quarter that happens you’re going to see investors racing to the exits.'
  • Michael Goldfeder on Tim Cook likes his Nikes - '@Robert: I haven’t tried any of Lamb Weston’s products. But they do have quite a variety of potato items beyond just french fries. Still staying with NVIDIA. This back and forth with them being able to sell chips to China could wind up being quite an added benefit to revenues and earnings if it finally gets approved. Icing on the cake as they say. That will be a good horse race between NVIDIA and Broadcom. Much like “Seabiscuit and War Admiral.” I had followed Broadcom back before they split 10 for 1. Probably should have taken a small position at that time. But I’m reluctant to sell any Apple. Just using their dividends to keep diversifying amongst companies that fall out of favor but are still quite profitable. The best of both worlds. I might pull the trigger on Clorox if it drops a bit further. A quality company with a dividend that’s pretty safe as a consumer staple. Merry Christmas. Like you, I enjoy the Southern California weather as I don’t even like seeing snowflakes on weather updates from the rest of the country. Stay dry.'
  • Robert Paul Leitao on Tim Cook likes his Nikes - 'Michael: I also have a position in Clorox. I like the dividend yield of over 5%. I don’t currently have a position in Lamb Weston. Have you tried their Friendly Cook and Serve 5/16” Thin Regular Cut Skin-On potatoes or the Colossal Crisp 5/16” Regular Cut potatoes? If so, let me know what you think. Are you holding your position in NVIDIA? Have you looked at Broadcom (AVGO)? If you take a look please let me know what you think. In my view Broadcom is more apt to double in price than NVIDIA.'
  • Charles A. on Apple: Et tu Brazil? - 'It’s easier than that: just highlight the word and select “Look Up” in the resulting popup menu.'
  • Charles A. on Apple closed at $273.81 for Christmas. Look who's underwater now - 'Apple hasn’t yet announced the ER date. It could happen first week of Feb, not end Jan. No?'
  • Steven Philips on Apple: Et tu Brazil? - 'Auto racing and sports car fans know that term very well. 🙂'
  • Steven Philips on Apple closed at $273.81 for Christmas. Look who's underwater now - 'Notwithstanding all the issues with analysts, I think there re way too few “under water” this time. We need that Santa Clause rally! (Even if I never believed in Santa! 🙁 ) (Maybe this is my punishment .)'
  • Ben Gepp on Tim Cook likes his Nikes - 'Or perhaps it’s just Cook buying goodwill with Nike? $3m is not exactly breaking his bank account. Cook did as much with Trump with his inauguration … , why not with your partners. I say it’s strategic. It may not make him an amazing return, but he won’t loose on it. (Happy whatever’s, at this time of the season)'
  • Michael Goldfeder on Premarket: Apple is red (U.S. markets close at 1 p.m.) - '@Ron: I so enjoy posting on one Apple Hater SA author in particular: “Stoned Fox Das Kapital.” He really hates my posts slightly changing his name to something I found to be so much more appropriate. We can continue to be the two Apple Salmon swimming up stream on SA. There are a few other posters such as: Bahamas?, and VN Combatcorpsman?, who are also in alignment with the proper viewpoint of Apple. Keep the good posts rolling. Thanks again for that link.'
  • Gregg Thurman on Apple closed at $273.81 for Christmas. Look who's underwater now - 'I re-entered the market today with 30 JAN 30 $285/$290 Vertical Calls at $1.41. I waited towards the end of the session (12:37 EST) before placing my order in anticipation of an end of session selloff. I should have waited longer but had an appointment and felt the selloff wasn’t going to happen. Anyway, these contracts mature POST Apple’s earnings report and guidance. If guidance doesn’t drive AAPL above $290 by JAN 30 I will roll my position out to April.'
  • Ron Fredrick on Premarket: Apple is red (U.S. markets close at 1 p.m.) - '@Michael Goldfeder – Glad you took the time to watch the video and enjoyed it. My older son told me about John Gruber and Daring Fireball many years ago and I’m constantly pleased by the informative and interesting posts I read on that site. I agree with you about the Apple Haters and was glad to watch Quinn Nelson’s video because folks leaving Apple has been so much in (negative) focus recently. And thanks for the encouragement to keep posting on SA…your encouragement partially cancels the dismay shown by my younger son and wife with regards to my ongoing attempt to correct people on the internet who are wrong about AAPL/Apple. 🙂'
  • Michael Goldfeder on Apple closed at $273.81 for Christmas. Look who's underwater now - '@David: It’s hard to comprehend how these firms even stay in existence. With Rod Hall retiring, and Pierre Ferragu getting booted from New Street Research a while ago, perhaps he too has moved to the back pages of Wall Street. Contrarian Roadkill remnants scatter to the winds while Apple moves forward.'
  • Michael Goldfeder on Tim Cook likes his Nikes - '@Robert: A very insightful post as always. Thank you. I’m currently watching a few “value” stocks at the moment that were hammered recently and are now in the proverbial doghouse of sorts. Clorox and Lamb Weston. Stock symbols CLX and LW. They both have attractive dividends as well. Thought I’d pass them along to anyone who might want to use their Apple dividends to diversify a bit. Or not. Again Robert, your updates are very much appreciated and thank you for taking the time to continue to be a very active and treasured subscriber to Apple 3.0.'
  • David Emery on Apple closed at $273.81 for Christmas. Look who's underwater now - 'With the exception of Raymond James’ Pajjuri, all of those “rectal samples” date to September or later. We can certainly laugh at Tim Long, and more importantly ask, “Why is this person still employed by a reputable firm?”'
  • Michael Goldfeder on Apple: Et tu Brazil? - '@PED: “My take: Homologation? It’s a $10 word for certification.” Thanks for the translation. Saved me a trip to the dictionary and thesaurus.'
  • Gregg Thurman on Apple: Et tu Brazil? - 'If Apple agreed to these changes, then it has already determined a way to move forward, continuing to dominate its destiny. Who knows, Apple may have figured out a way to use these agreements to prosper even more than if left alone.'
  • Michael Goldfeder on Premarket: Apple is red (U.S. markets close at 1 p.m.) - '@Ron: Thank you very much for that link and it’s too bad the Apple Haters like “Eddie” haven’t taken the time to watch it. It’s examples such as this as to why the information disseminated by the more experienced farmers on Apple 3.0, such as yourself, is so invaluable to anyone with an investment in Apple. Wishing you and everyone on the site a Merry Christmas. Shout out to PED for creating this site and all of the wonderful and gracious subscribers for their ongoing and informative comments and insights. I know from time to time there are some disagreements, but I appreciate everyone acting with civility as this is all about the free exchange of ideas and that’s what makes this site extremely valuable for us all. BTW Ron: Keep posting on SA. I do as well. It balances out the Haters and Trolls. There are lots of them.'
  • Steven Philips on Apple: Et tu Brazil? - 'I scream – every time this happens. 🙂'
  • Robert Paul Leitao on Tim Cook likes his Nikes - 'I just checked the Nike site. Tim has been a director of Nike since 2005 and is the company’s lead independent director. It’s good to know Tim’s interest extend beyond the world of Apple and he has chosen to look beyond Apple for his own investments including the big Nike share purchase covered in the post. Tim’s public support through this investment just lifted Nike’s share price.

 We live in a big, beautiful and complex world. For my own needs it would be be very nice if all of my investment objectives could be met and the scope of my financial planning could be confined to buying shares of Apple only. It isn’t that way. I appreciate this post by PED and encourage everyone to continue to be interested in everything Apple while considering all of the investment opportunities available to us as Apple enthusiasts, investors and opportunity-seeking citizens of this big and beautiful world. There’s a lot of opportunities in the big world around us. Tim Cook again sets a good example.'
  • Joseph Bland on Apple: Et tu Brazil? - 'Everyone wants a slice of that Apple pie….'
  • Robert Paul Leitao on Premarket: Apple is red (U.S. markets close at 1 p.m.) - 'Apple ended today’s session up $1.45 at $273.81. Today the DJIA and the S&P 500 set new all-time highs. Markets are closed on Christmas Day.'
  • Ron Fredrick on Premarket: Apple is red (U.S. markets close at 1 p.m.) - '**I recommend any Apple 3.0 member who’s been concerned about Tim Cook’s succession plan or the Apple executives leaving the company for Meta or elsewhere, spend 17 minutes to watch the video that was referenced, as shown below, by John Gruber on Daring Fireball this morning. It’s well worth the 17 minutes, IMO. https(colon)//www.youtube(dot)com/watch?v=e1E-yfcKdUw “QUINN NELSON ON APPLE’S EXECUTIVE SHUFFLING Another great video from Quinn Nelson. If your dumb cousin who knows you’re an Apple nerd approaches you on Christmas and says “*Hey what’s going on at Apple, Bloomberg says it’s rats leaving a sinking ship over there?” and you don’t feel like explaining, just tell him to watch this video. Just the perfect explanation.”'
  • Rodney Avilla on A win for Apple and Google in Texas online child safety ruling - 'I like your definition better than mine'
  • David Thall on Tim Cook likes his Nikes - 'From purely a personal point of view, not as an investor, but as someone who uses the products – my opinion about Nike is that they’ve completely dropped the ball. As a comparison, many decades ago, long before I owned Apple stock, I was an early Mac user, and so was very familiar with Apple products, and their company philosophy. Did this influence me later, to invest heavily in Apple? You bet it did. Because I understood exactly what they were offering. My personal experience with Nike is similar, except that I never invested in their stock. For many years, I bought their running shoes, and in fact, later loved the Nike ID program. Which allowed you to specify the exact colors, for every facet of a specific shoe – then have it made to order and shipped to your front door, with the policy of being able to return it no questions asked. Plus superior Air Max technology with extra cushioning which I needed because I have flat feet. What’s happened over the last decade, is that all of that has gone to hell. There product design went from great to mediocre, their ID choices became very limited, and the Nike shoe technology became irrelevant – because there is so much competition out there with similar, if not better design and cushioning. It seemed as if they just didn’t want customers like me anymore. As an investment, I think more important, Nike has a lot more competition now with superior products at lower prices. So not only did they lose me as a customer because the design of their products aren’t that compelling anymore, but I think that they don’t really have much of an advantage – other than maybe their very recognized brand name from their glory days when famous athletes were admired for wearing their logo. Arguably, Apple is suffering for something similar, in that they don’t offer products anymore that a lot of the users like me really want. Like iMacs with larger monitors, an Apple branded Wi-Fi, the walk-in genius bars that you didn’t need an appointment for, and the free third-party software presentations all day long in the Apple store auditoriums – that they used to have all the time, but don’t anymore. I learned all about how to use software by going there for an afternoon – just watching free demonstrations. It was really wonderful back then. Not anymore. Apple and Nike are not what they used to be. The big difference between Apple and Nike, is at Apple they can still pull new technology and features out of a hat at any given moment, which can really drive sales. As an investment, I don’t know why anyone would want to buy Nike stock except maybe they’re waiting for sort of a dead cat bounce. Pardon my skepticism, but I used to go out of my way to buy new Nikes, but now look elsewhere. I can’t imagine doing that with Apple… yet. Though, I would really love to buy a new Mac desktop – I just don’t like what they’re offering now. My hope is that will change.'