Steven Philips on Evercore: The Apple flywheel is in full effect - '“Flywheel”. Groucho Marx’ best character. 🙂'
on Morgan Stanley survey: Good news for Apple suppliers, bad news for Android - '@Bill You beat me to it. I had copied the same paragraph. The writer is following Macalope’s rule of Apple journalism. All news must be interpreted as bad for Apple.'
on Apple investors: Mark your calendars for June 8 - 'Here’s a question for the PEDosphere: Will adding Ads to Apple Maps make you less likely to use this? At what point would ads drive you away from a service you use? I don’t use Apple News mostly because of the ads. I dislike the ads in Apple Stocks, but they haven’t YET driven me to to an alternative. And I’ll note in passing you can run ad blockers for webpages, but there are no equivalent things for ads in apps (at least that I know of…) (This is relevant because ad and ad revenue are always in the background for developer conferences.)'
on Morgan Stanley survey: Good news for Apple suppliers, bad news for Android - '“However, iPhone owners’ perception of Apple Intelligence deteriorated Y/Y, with its ranking as an upgrade driver slipping from #5 last year to #7 this year (7). The US showed the largest deterioration, falling from #5 to #9, indicating Apple has yet to deliver the AI functionality that consumers expect and desire from their smartphone vendor.” One could read it another way: people “want” AI features on their new smartphone, perhaps because of all the marketing and AI hype they see, hear, and read… but then after using an iPhone they realize they don’t need or want it and don’t have a strong feeling about why they would, when compared to other new features and functionalities available in an upgrade.'
on Evercore: The Apple flywheel is in full effect - 'Increases momentum to provide stability & reserve greater power. I like that word, too. Always .'
on Mark Gurman: Why Apple's AirPods Max 2 is a letdown - 'I’m glad to see the update! Love mine. Yes, the case looks silly but at least it adds no bulk. The “auto-shutdown” (in lieu of manual power off) really has not been a problem. They are beautifully built, feel good, and sound impeccable.'
on Three Apple analysts see gold in the iPhone fold - 'Apple iFold potential sales As much as I’ve tried, I cannot find any of the market research companies trumpeting actual or estimates of the CY2025 Foldables sales figures, all Android or Huawei of course. While Counterpoint did say Samsung led a rebound in Q3 with their Z Fold 7 introduction and a 65% the best estimate I can find says IDC estimates 10% growth from 2025 to a 2026 levels of 20.6M sales. That implies 2025 sales overall were about 18.7M in 2025. That compares poorly with 2024’s sales of 17.7M, only a 6% increase from 2024 despite Samsung’s better Q3. Counterpoint reports that currently Fold to Clamshell design sell about 52:48%. With Apple’s Fold coming in 2H 2026, that ratio is expected to rise to 65:35 annually. It is not clear whether the 2026 target of 20.6M Foldables includes the iFold sales or not. If we assume it doesn’t, if Woodring is suggesting $40B revenue in 12 months, with an average ASP of $2000, that would be 20M sales. Figure 30M in 18 months. If the ASP includes a $100 increase like in memory costs or part of AppleCare, then $40B is reached with 19M sales. Incidentally, this would have Apple taking ~45-50% market share or more if sales are additive to smartphone sales. However, it’s quite possible that Apple takes bigger bite because many iFold sales will be conquest sales into Android foldables.'
on Premarket: Apple is green - 'In pre-market trading Apple is off 0.40% in line with movement with the major indexes. The shares are trading down $1 at $250.49. The shares closed in the green $3.50 at $251.49 on Monday. Today’s session begins in 10 minutes… So far I like yesterday better than today!'
on Samsung went 1 fold 2 far - 'I would blame Android’s memory management as much, maybe more, than the high cost of memory. The MacNeo seems to be doing just fine with half as much.'
on 7th Apple 3.0 price target contest: Where we stand - 'Ain’t getting old grand? Thanks for the catch, PED!'
on Three Apple analysts see gold in the iPhone fold - 'Better you do instead of the competition.“ Jobs has been quoted of saying that on multiple occasions.'
on Premarket: Apple was red, turned green - 'Greg: Confirming your hypothesis: https://www.cnbc.com/2026/03/23/volume-in-stock-and-oil-futures-surged-minutes-before-trumps-market-turning-post.html'
on 7th Apple 3.0 price target contest: Where we stand - 'Joe, you’ve had $350 for three years, not $300. $350 is still available under the new rules. Do you want to change your bet? Send me an email.'
on Three Apple analysts see gold in the iPhone fold - '$40B is not so big. Apple sold about 247M iPhones last year. At an ASP above $2K * 20M (or 8% of last year’s sales), that’s $40B. Erik says 18 months, 50% more, or $60B. A fully optioned for memory Galaxy Fold costs $2,499. Gregg’s point about cannibalization remains valid.'
