Dan Scropos on Virtually live from Apple's WWWDC 2026 - 'I don’t own any Google products.'
on Apple's WWDC26: What the analysts are saying - 'Dear Brandon, SIRI is not an LLM! So it doesn’t compare to “others”. Gene, you’re moving onto shaky ground.'
on Gene Munster: 'Everything they showed at the keynote is effectively vaporware' - 'Very helpful discussion by all.Thanks. This keeps things in perspective. Still a fanboy of this website since before the Apple PED hosted LA conference. Must have been well over 10 years ago.'
on 'We call it Siri AI', said Mike Rockwell, as Apple hit $317.40, a new intraday high - 'Thats OK. I haven’t looked closely, but so far I haven’t seen anything in Siri AI that I would want to run on my M1 Max laptop. I’m still not interested in talking to computers, and I have no clue what I’d “talk” to Siri about.'
on 'We call it Siri AI', said Mike Rockwell, as Apple hit $317.40, a new intraday high - 'An old friend and very long-term fellow Apple shareholder texted me… just as AAPL’s share price went over a cliff… after hitting a new ATH. They asked, “why oh why does it always go down after these presentations?” They thought the presentation was excellent. MY RESPONSE: It was excellent. This “sell on the news” drop is just typical dark money stock manipulation driven by HFT A.I. algos. I will add, their playbook has nothing to do with Apple the company, and everything to do with Apple the trading opportunity. A tried and true strategy… by very short-term trading algorithms triggering other very short-term trading algorithms – manipulating the stock market with impunity. I will lay anyone odds that once it hits the so-called low-end of the new “trading range” – like clockwork, CNBC will invite talking heads that will say it is oversold. One thing is guaranteed. Apple will introduce new iPhones – and other products – this fall, with OS 27 running an all new A.I. driven SIRI. And it will be significant.'
on Horace Dediu sees Apple Intelligence as a tool to lift people up - 'Upvoted. Most analysts miss the impact of long term support. Support and product quality increase the value of used iPhones (or just the value of keeping an iPhone). That has several benefits; 1) Less losses to Android. Indeed switching is net positive to iPhone. 2) Lower TCO 3) Robust new iPhone sales because selling an older one reduces the net price. 4) And now, with memory prices impacting Android, used iPhones become very price competitive in the mid to low-end.'
on Gene Munster: 'Everything they showed at the keynote is effectively vaporware' - '” This seems like every other year. We need to see the price in a month or so.” You mean like July? I think we’re going to see a major reversal of today’s selloff in under three weeks. Applying the average of the lowest post WWDC reversals of the past 5 years (not exactly AAPL’s best years) to today’s Close you get a print of $317 by July expiry. That’s the average of the LOWEST reversals.'
on 'We call it Siri AI', said Mike Rockwell, as Apple hit $317.40, a new intraday high - 'It looks like Siri AI does work on my M1 MacBook Pro. More info to follow.'
on Virtually live from Apple's WWWDC 2026 - 'Exactly right Fred, upvoted. Craig is saying “we have the Apple Intelligence ready, even in your language. But regulations in the EU are impacting our Privacy policies and we won’t compromise on that issue. If you the users want full Apple Intelligence, then tell the EU (demand it!) that you support our privacy focus and help / make the regulators help us to deliver that to EU users.” As for China, it’s not clear if China and the US will allow a Google Gemini based Apple Intelligence to operate in China, or they will still require a Chinese AI tie-in like Apple’s partner Alibaba. Perhaps the successful integration of Gemini will spur faster and successful Alibaba integration for Chinese users. Important to note Apple China iPhone sales and overall China revenues have not suffered due to a perceived lack of AI, on the contrary, the iPhone 17 has met with resounding acceptance in China as the figures below show. China iPhone shipments per Omdia over past 2 quarters: Q4 2025 16.5 vs 13.1 +26% Q1 2026 13.1 vs 9.2 +42% 1H FY2026 29.6M vs 22.3M +32.7% China Revenues for Six months ended March 28, 2026 (millions) 46,023 34,515 +33 % (Amazing that both rose 33%!) A guesstimate of 75% being iPhone revenues gives 35,517M / 29.6M = $1200 ASP. That suggests strong IPhone Pro Model sales with memory upgrades along with solid base iPhone 17’s and maybe even Air’s. Here’s the fun part. If we assign less of the revenue to iPhones, say 70%, it would reduce ASP’s to $1088, still a strong showing by Pro Models offset by popular base iPhone 17’s as the value and subsidy eligible best seller. But that would mean a lot more Macs, iPads, AirPods and Services are being sold to cover the other remaining 30% revenue, giving a wide diversification to Apple’s China sales. If we assign more percentage, say 80% to iPhones, that would give an ASP of $1244, strongly suggesting the iPhone 17 Pro Max is THE preferred model. Personally, I’d go with between 70-75% of China revenues are iPhones and the rest distributed among Mac, iPad, AirPods and Services. This is all to say a continued delay for Apple Intelligence rollout in China is not holding back iPhone sales and Apple’s revenues in the region. Should I also mention that Rest of Asia revenues also increased 21% YoY for 1H FY2026, showing Apple’s appeal and strength in this emerging market area? While not numerically in the lead, again it shows Apple’s concentration on premium models with premium performance and software/hardware features garners the most spend by users overall. Android can have the midrange and whatever’s left of the budget smartphone market, AI isn’t going to be even offered or usable in those smartphones anyway, they in fact will just be so much churn in hardware and very little if any monetization potential for any Android AI, whereas Apple’s monetization will be increasing hardware sales, and incremental if not proportional subscription and AI related services sales, a multipronged approach.'
on 'We call it Siri AI', said Mike Rockwell, as Apple hit $317.40, a new intraday high - 'To me, the question of personal data protection may come down to what Apple calls the “system orchestrator”. I need to find out more about that.'
on Gene Munster: 'Everything they showed at the keynote is effectively vaporware' - 'I think Gene has every reason to be impatient with Apple. For a long time he was a big proponent of an Apple branded TV set, the car (he was almost right), and more recently the big AI promises. The “reveal” today should at the very least exceed the original WWDC claims those years ago.'
on Gene Munster: 'Everything they showed at the keynote is effectively vaporware' - 'I trust everyone noticed that Gene Munster gave a shoutout to his son, Eddie, for getting everything “right.” I think that could be a COI… 😉'
on Gene Munster: 'Everything they showed at the keynote is effectively vaporware' - 'Vapor? New Siri AI features are available for developer testing starting today through the Apple Developer Program at developer.apple.com, across iOS 27, iPadOS 27, macOS 27, and visionOS 27. Siri AI will be available for developer testing in a future watchOS 27 beta. Siri AI will be available as a beta later this year for users with a supported device set to English, and Apple will quickly expand support for more languages. Apple Intelligence is available with support for these languages: English, Danish, Dutch, French, German, Italian, Norwegian, Portuguese, Spanish, Swedish, Turkish, Vietnamese, Chinese (simplified), Chinese (traditional), Japanese, and Korean. Some features may not be available in all regions or languages. For more details, visit apple.com/apple-intelligence. Apple Intelligence and Siri AI in iOS 27, iPadOS 27, macOS 27, watchOS 27, and visionOS 27 are available on iPhone 16 models or later, iPhone 15 Pro, iPhone 15 Pro Max, iPad mini (A17 Pro), iPad models with M1 or later, Mac with M1 or later, Apple Vision Pro, Apple Watch Series 10 or later, Apple Watch Ultra® 2 or later, and Apple Watch SE® 3 when paired with an Apple Intelligence-enabled iPhone nearby. Mac, Apple Watch, and Apple Vision Pro users in the EU will be able to access Siri AI when set to a supported language. Siri AI will not be available initially in the EU in iOS and iPadOS. Apple is working hard to find a path forward that preserves its users’ privacy and security. Siri AI and the other new Apple Intelligence features will not be available in China while Apple works through regulatory requirements.'
on Gene Munster: 'Everything they showed at the keynote is effectively vaporware' - 'Well I am not sure what Munster should have wanted at WWDC? Even in the best of times they rarely have released completed products at this event. At least not for the consumer. They seem to have developer tools ready to be used to create the Apps integration. Did I find the presentation a bit mundane? Yes! Maybe the problem is AI does many mundane tasks for the users. That is one of its strengths. If the whole system Apple is creating works to make these tasks easier maybe we will have more time to work on more ambitious things with it. In the meantime it feels like we are looking at the beginning of a product not the end of it. As usual the day trading of the stock is not the reaction that counts in the long run.'
on Gene Munster: 'Everything they showed at the keynote is effectively vaporware' - 'They said that the beta version is available for developers now and for the rest of us this summer. The full release will be this fall, like every other year. Considering how badly they got beat up last time I can’t believe they would go out on a limb like that again. But it won’t take that long to find out. The stock went up a bit when they announced the new Siri, then crashed just a few minutes later. This seems like every other year. We need to see the price in a month or so.'
