Recent Comments

  • Robert Paul Leitao on Wedbugh hikes its Apple target $30 to $350 - 'Several major investment firms have recently raised their forecasts for the S&P 500 for year-end 2026. The highest forecast I’ve seen for the S&P 500 is 8,000. That’s over a 16% increase from Friday’s closing level. Just tracking with the S&P 500 at a 16% gain would place Apple at about $325 per share at the end of next year.'
  • Robert Paul Leitao on Wedbugh hikes its Apple target $30 to $350 - 'With a fairly quick search I found the updated (as of 5 days ago) IVES AI 30 list. It’s a nice reference for further research. There will be both winners and losers in the AI race. My preference at this time is rock solid infrastructure plays that are benefiting already from the capex deployments and not enterprises with current valuations based on projections of future orders that might not be realized. I’m in 6 of the 30 names already with positions of various sizes and one of the positions I’m planning to exit.'
  • graham prudhomme on Mark Gurman: Johny Srouji is talking about leaving Apple - 'That’s not a bad point David, I admit I didn’t think about them initially; my brain just has them so entangled in x86 legacy. But that’s a very dated outlook by me.'
  • Neal Guttenberg on Mark Gurman: Apple's AI and robotics teams are draining talent - 'Wasn’t Gurman going to take time off? Paraphrasing Gurman, Apple has fallen behind in AI. These people were at Apple when they fell behind in AI. But it is bad for Apple that they are leaving. The honest question is, is it really bad for Apple that these guys left? I don’t know the answer but we will see if Apple can meet expectations with the Siri upgrade. If they do, then all this is water under the bridge. If not, then that could have been part of the reason for these people leaving.'
  • Steven Philips on Wedbugh hikes its Apple target $30 to $350 - 'From Dan’s mouth to Wall Street’s ears. (Then to my pocketses. 🙂 )'
  • Steven Philips on Wedbugh hikes its Apple target $30 to $350 - 'Wedbugh’s live on Wedbush’s?'
  • Gregg Thurman on Wedbugh hikes its Apple target $30 to $350 - 'Mr. Ives, I wholeheartedly concur with your assessment of Apple’s C2026. My only critique would be your omission of Apple Vision Pro revenues.'
  • David Drinkwater on Evercore hikes its Apple target $25 to $325 - 'Japan is wonderful. I went there in 2019 for the Rugby World Cup. They did an amazing job preparing their nation and their rugby team for the event (although they did slightly underestimate the beer thirst of rugby fans). I definitely want to go back again some time when it isn’t “all about rugby”, because I think it is a very beautiful country. I would advise, though, that in late summer, it is very hot and humid. No real Apple angle here. Maybe more Cherry Blossoms.'
  • Rodney Avilla on This week's Apple trading strategies (12/8-12/12/25) - 'The Wedbugh and Evercore hikes go along with my previously stated belief, that some on wallstreet are just trying to get ahead of everyone else as everyone [on WS] starts realizing that Apple has all it’s [AI] ducks in order, and will be made manifest this spring up to and including WWDC. Sure the success of the iPhone 17 has had a good affect on revenue, but this spring should be really, really good for aapl. Plus the rumors of a foldable, an anniversary iPhone, and a touch screen laptop won’t hurt. And maybe even a AVP Air?'
  • Jacob Feenstra on Wedbugh hikes its Apple target $30 to $350 - '@PED There’s a typo in the heading. Wedbugh > Wedbush'
  • Gregg Thurman on Evercore hikes its Apple target $25 to $325 - 'This e. North American FIA races are slated to become part of AppleTC subscription for the 2026 season Should read: e. North American FIFA games are slated to become part of AppleTV subscription for the 2026 season.'
  • Gregg Thurman on Evercore hikes its Apple target $25 to $325 - ' No use case and a high retail price (for no use case) doomed the first generation. The Apple Vision Pro was thrust upon the developer community with little to no notice. Learning how to program for VisionOS is a prolonged experience that is not accomplished overnight, neither is the vision to develop something that can take advantage of the new capabilities of Apple Vision technology. It shouldn’t be surprising that Cook, at the Apple Vision Pro unveiling, labeled it, no matter how robust it was, a “beta” device. From my own experience, from concept to consumer ready, software development takes 2 years (minimum). When Jobs announced the original iPhone he said he’d been waiting 30 months for the day he could unveil the iPhone, and still it wasn’t shipped until 6 months later. This after years of development work on the foundation of the iPad that was repurposed to a “smartphone”. And then there was the very real limitation of the unique screens that the Apple Vision Pro required. At the unveiling of the Vision Pro, Cook advised that production capacity for that screen was 500,000 units yearly, and there was only one supplier, hence the “beta” designation. Sony, the sole supplier of the screen, failed to adequately expand production capacity such that it met Apple’s quantity requirements. This resulted in Sony being delisted as a production partner, and replaced by two Chinese firms. Unit sales of the Vision Pro have been stuck at an annual rate of ~500,000 units since shipments began, and won’t improve until reliable scale is achieved. Until that happens a price reduction from $3500/unit will achieve nothing. It doesn’t matter what the price is if you can’t manufacture it. So without content, and without production capacity, a full blown launch was not going to happen, no matter how much the public may have wanted it. Neither Wall Street nor the media picked up on these salient points. I include myself in that group. Certainly the naysayers, the click bait hunting blogger community, and the Vision Pro is a failure crowd have ignored them. But what has happened since the announcement of the Apple Vision Pro (not in chronological order)?: a. Apple has been releasing a steady stream of Vision content. b. Apple has contracted to broadcast a limited number of select LA Lakers games in Vision format. c. Real Madrid FC has announced a desire to work with Apple, implementing VisionOS capabilities into its newly renovated stadium, stating Vision Pro can expand viewership well beyond the stadium and provide a superior experience. You don’t make a statement like that without having seen a compelling demonstration. d. Apple has secured North American 10 year streaming rights to FIFA games, and made it possible for the Miami FC to hire Messi. e. North American FIA races are slated to become part of AppleTC subscription for the 2026 season. f. Apple has secured North American 5 year streaming rights to FIA F1 racing events. g. Apple released “F1: The Movie” with onboard cameras for a driver like viewer experience. How difficult would it be to upgrade those cameras to Vision capabilities for future productions? Has Apple already done it for “F1: The Movie” for a re-release coinciding with the release of Vision Pro v2? h. Apple has released an improved Apple Vision Pro with an OS upgrade. i. Most importantly, Cook has stated that Spring/Summer of 2026 will see important Apple Intelligence AND Vision Pro announcements. I interpret that last item to mean a WWDC timeframe for a Vision Store with an Apple Vision Pro v2 September ship date (if not sooner so as to not dilute iPhone marketing). As for the price of the v2 model, I expect it to be launched with a price between $2,000 and $2,500. The unit price will be tempered by anticipated subscription revenue that will kick in <5 years later (2030?). That will coincide with the renewal year for the FIA North American streaming rights contract (revenue sharing?), and pave the way for a Real Madrid (and others?) agreement. Now who is going to be able to compete with Apple for these rights? Not only will Apple have a cradle to grave Vision ecosystem in place, it will have a 5 – 7 year marketing/awareness head start.'
  • Darren DMW on Evercore hikes its Apple target $25 to $325 - 'David. If I could just come on your lawn for a bit. I too was a hold out for GPT/LLMs on the basis that I had refined my search techniques over decades and LLMs were for lazy people. Everyday I am blown away what chatGPT can do for me. Sure there a few mistakes or responses that go off on a tangent – but here’s the thing you correct it and it learns and gets better and better. It’s memory of what I previously searched means it’s responses are continually getting more context aware – something that regular search engines are pretty poor at. This weekend I have been building itineraries for an upcoming trip to Japan. I start with a city name and over the next 15 mins together we build a day plan with heaps of suggestions and optimised travel paths, best transport options based on departing from out hotel, train timetables and price options, refined suggestions for lunch now that it knows what food we like, a shortlist of van drivers, diversions for the kids, etc. This used to take me a couple of days. Closer to travelling I will verify some of the key info and update my plans as needed, but for now the amount of time getting 80% of the task complete is invaluable.'
  • Dan Scropos on Evercore hikes its Apple target $25 to $325 - 'Gregg, at what retail price point are you pegging that Vision Pro? No use case and a high retail price (for no use case) doomed the first generation. A killer sports and/or concert use case could propel sales dramatically and make that price point much more palatable. I’m just wondering where you see them pricing the next Gen.'
  • Gregg Thurman on Mark Gurman: Apple's AI and robotics teams are draining talent - ' In particular, would ‘noncompete’ terms …. be enforceable? Generally, no.'
  • David Emery on Evercore hikes its Apple target $25 to $325 - 'My primary focus was on Siri as the expectation for investors. Along with Siri, I’ve never felt the need to use any LLM. I’d much rather do my own research WITH provenance for information, than to have some AI that can’t distinguish between fact and “hallucination” generate for me based on “what words most probably fit together.” Now get off my lawn! 🙂'
  • Robert Paul Leitao on Evercore hikes its Apple target $25 to $325 - 'David: I agree a “new and improved” Siri is not only essential for the benefit of Apple’a global bases of product users, it’s also essential to reestablishing Apple’s credibility and confidence in the company’s ability to deliver on AI-bases solutions. I use Siri all day, everyday. It is, in my view and as Gregg suggests, getting marginally better both in speed of responses and in accuracy of responses. My employer provides access to the Microsoft 365 productivity platform and I use Copilot throughout my work day. Although it’s a different style of AI integration than Siri, I find it quite useful for research and fact finding tasks. I’m looking forward to what Apple will eventually deliver to the market and its global user base no later than this spring.'
  • Ted Kluger on Mark Gurman: Apple's AI and robotics teams are draining talent - 'Well Zuckerberg already blew $77 billion on the Metaverse, the last big dream (fantasy?) he chased, even renamed the company after it. Were there any repercussions from that mega-moonshot waste of capital?'
  • Rodney Avilla on Gov. Newsom 'begrudges' Apple's fealty to Trump, but Cook's not so much (video) - 'If Newsom wind the presidency, I bet he won’t begrudge apple’s fealty to himself'
  • Rodney Avilla on Saturday Apple video: 'I'm not remarkable' - 'It is amazing that some who are born with short straws are able to get more out of the cup (of life) than those who are born with long straws.'
  • John Konopka on Mark Gurman: Apple's AI and robotics teams are draining talent - '@Bill The other side of the coin is that Meta is losing talent in spite of the high salaries offered. https://biztechweekly.com/metas-ai-talent-exodus-why-mark-zuckerbergs-1-billion-recruitment-strategy-faces-setbacks-amid-internal-turmoil-and-ethical-concerns/'
  • Stephen Gordon on Mark Gurman: Apple's AI and robotics teams are draining talent - 'Remember when Apple was doomed after Ives’ departure? Me neither.'
  • David Emery on Mark Gurman: Apple's AI and robotics teams are draining talent - 'In particular, would ‘noncompete’ terms apply and be enforceable?'
  • Gregg Thurman on Evercore hikes its Apple target $25 to $325 - 'Mid to upper 300’s a year from now? At the moment I’m modeling $375 by JAN 2027. That’s dependent on the launch of a revised Apple Vision Pro and Vision Store with games, movies and live sports at WWDC.'
  • David Emery on Mark Gurman: Apple's AI and robotics teams are draining talent - 'PED said That said, I’d like to hear more about Ke Yang abandoning his Siri search team after only weeks in the job. Yeah, and I wonder what kind of contractual penalties applied to Yang. My ignorant guess would be “culture mismatch” of some kind.'
  • David Emery on Mark Gurman: Apple's AI and robotics teams are draining talent - 'Bad news on Apple brings clicks.'
  • David Emery on Evercore hikes its Apple target $25 to $325 - 'A ‘new and improved Siri’ is essential for AAPL to move. (And I write that as someone who doesn’t use Siri.) But I sure hope there’s more to Apple’s investment in AI ‘infrastructure for the edge’ showing up in Apple apps and 3rd party apps.'
  • Bill Donahue on Mark Gurman: Apple's AI and robotics teams are draining talent - 'The fact that Gurman only ever talks about one half of the picture – who’s leaving Apple – and never the other half – who’s going to Apple – ensures that I almost never pay any attention to what he says or concludes about the talent flow related to anything Apple is doing. And if Apple is indeed not be prioritizing development of its own LLM, it would be great news to me and an indicator of the high competence and strategic insight of senior Apple management, rather than the panic signal that Gurman wants it to be.'
  • David Thall on Mark Gurman: Apple's AI and robotics teams are draining talent - 'Gurman is becoming a cliché of himself. His penchant for putting a negative spin on everything Apple does undermines any journalistic objectivity he may have once had. To wit: “But there’s been a broader collapse within Apple’s artificial intelligence organization…” And “Roughly a dozen other top AI researchers have left the organization, which is suffering from low morale.” From this horse shit interpretation you’d think Apple was going over a cliff. MY TAKE: What Apple is doing is good news. It is refreshing itself. It is getting rid of old wood and upgrading an important new category with new blood that apparently could use it. THE FUTURE From what’s being churned out by the rumor mill, it appears the entire human race is hell-bent on replacing itself with artificial intelligence. Consequently, the stock market analysts see the rise and fall of every Tech company is now dependent on how quickly they throw money at it. It’s been written that self-generating AI is historic on the level of the industrial revolution, splitting the atom, or inventing the Internet – and some believe is in affect the human race giving birth to a new species. With the logical conclusion that this self-generating superior – inevitably sentient and self-aware intelligence – will grow to be more powerful than anything we could control. Pardon me if I’m getting a bit verbose. But I grew up reading and watching sci-fi based on this fun idea – arguably the most popular movie genre out there today. That said… All significant new technology takes years before it affects the economy, culture, and changes people’s lives. It’s ironical, Apple is doing what genAI is supposed to do. Improve itself and get smarter exponentially at breakneck speed. The difference between Apple and AI, is that Apple is still driven by human values. And unlike tech companies like META – values human privacy and security above profit. There is no finish line. Until we’re completely replaced, of course. It’s only a matter of time before Gurman is replaced by an AI. If he hasn’t been already.'
  • Charles A. on Evercore hikes its Apple target $25 to $325 - 'Mid to upper 300’s a year from now?'