Steven Philips on BofA raises its Apple target $5 to $325 - '“Unexpected “new buyback authorization.” ?? What is this indicating?'
on BofA raises its Apple target $5 to $325 - 'no, my additional $2 is modest! I would be pretty happy with a 26% gain in 12m under the current topsy-turvy-ness.'
on BofA raises its Apple target $5 to $325 - 'Modest? Sure, but his PT went from 24% above current to nearly 26% above. Expect more upgrades as analysts anticipate good results and guidance, shortly.'
on Premarket: Apple is green - '” We’re getting close to a major pop I believe.” I agree. But I think it’s going to take 3 earnings reports before it happens. Seasonality shows March and June as sequentially down from the December quarter, followed by September and December sequentially up from the June quarter. WS is primed for that. I expect Guidance for FQ2/27 to be the catalyst for a major “pop”, as it will offer visibility into iPhone 17e and MacBook Neo’s legs. Additionally, Apple’s “AI” and Vision Pro strategies and their respective potentials for success will become much more apparent. That’s 4 new revenue streams coming on line in the next 9 months, each capable of moving the needle significantly. I think the probability of an AAPL print of $350 by APR 2027 Guidance is quite high. There’s just too much positive lining up for Apple, and too much negative lining up for Wintel/Android for AAPL sentiment to be otherwise.'
on BofA raises its Apple target $5 to $325 - 'Add another $2 for Neo (excluding its halo effect). Modest but I’ll take it. (assumes 5m (additional) sales = $3B revenue on top of $435B ttm)'
on Premarket: Apple is green - 'We’re getting close to a major pop I believe. I have Apple’s eps in about 2 weeks at $2.02. Guidances should impress and the current Neo and subsequent Foldable should see us print $300 by year’s end.'
on To grow market share, Apple is squeezing PC makers while they're in pain - '”The one thing that Apple products didn’t have was initial perception of higher price” Should read: The one thing that Apple products didn’t have was initial perception of affordable price.'
on To grow market share, Apple is squeezing PC makers while they're in pain - 'Richard, Yes and ASYMCOPED30 is the code. Here is link with discount applied: https://asymco.com/membership-checkout/?pmpro_level=3&pmpro_discount_code=ASYMCOPED30 Here is PED’s post with what’s included: https://www.ped30.com/2026/02/19/apple-asymco-one-dediu/'
on To grow market share, Apple is squeezing PC makers while they're in pain - 'Looking at the advantages Apple products have over Wintel and Android I decided to create a list: * OSX. Ease of use, multi-product integration, privacy. * Silicon. Performance, battery friendly. * Product longevity, quality build and resale value. * Superior support. All leading to higher customer satisfaction and retention. The one thing that Apple products didn’t have was initial perception of higher price, which wasn’t true because of longer life and greater productivity. But those are abstract constructs not understood by those with limited financial resources and need. Apple’s historic preferred market segment were those that understood the benefits of Apple products, AND COULD AFFORD THEM. But that segment of the total market achieved saturation a few years back. The trick for Apple to continue growing its installed base then, was to get lower tier users to buy their first Apple product and that meant a lower perceived price. By developing its own silicon Apple improved performance and cast off the Intel and Qualcomm tax. By eliminating those two cost choke points Apple can offer a price competitive entry point product, without diminishing margins on its higher end products. Throw in Apple’s “AI” strategy (on device Apple Intelligence with privacy) and suddenly Apple is addressing the bottom 70%-75% of the market in ways Wintel and Android just can’t, regardless of price. We should thank LLM “AI” data centers, as ill conceived as they are, for creating the conditions that Apple’s superior long range planning can exploit. Thanks be to being “late”.'
on Someone (or some bot) made a big bet that Apple will fall to $220 by Friday - 'Thanks for actually checking! Obviously your memory is better than mine!'
on Premarket: Apple is green - 'Apple was down slightly today while most of the peers were up over 3%. I wonder if this was the case of AAPL being used as a bank. Sell AAPL to buy more speculative stocks that have been beaten down lately.'
on To grow market share, Apple is squeezing PC makers while they're in pain - 'There is some wishful thinking in the Mac tech world about what if Apple announced a Mac Neo. Around a $300 price for a Mac mini mini. Apple seems to be running out of the binned A18Pro chips, so the A19Pro with 12GB of memory in a Mac Neo would be another gateway into the Apple ecosystem.'
on Amazon buys Globalstar, Apple's partner for satellite services - 'It’s possible, now that Apple is designing its own modems, that those modems can be tweaked for better long distance communications (GlobalStar vs StarLink). Something I just remembered from my days in the US.Navy, is that lower frequencies (GlobalStar) can carry more data than higher frequencies (StarLink). This would benefit data center operators. There’s a tipping point where more per carry overcomes faster per carry. GlobalStar’s owned frequencies definitely have great value. Throw in Amazon’s Blue Origin and the acquisition looks even better than it did initially.'
on Amazon buys Globalstar, Apple's partner for satellite services - 'Close in satellites have limited range. By that I mean they don’t cover as great an expanse of territory as do satellites positioned further out, ergo close in requires far greater numbers of satellites as do satellites positioned farther out. GlobalStar’s owned frequencies are better suited for higher elevations than are StarLink’s freqs. Additionally, the orbits of close in satellites decay much faster and have to be replaced much more often. In other words close in means shorter effective lives. With the finances of Amazon available to GlobalStar (through ownership) GlobalStar can throw up more satellites faster, and compete with StarLnk less expensively and more efficiently. My dislike of Bezos clouded my judgement of the take over. I think Amazon’s acquisition is going to be beneficial to Apple’s space agenda. I wouldn’t be surprised to learn that Apple helped engineer this acquisition.'
on To grow market share, Apple is squeezing PC makers while they're in pain - 'Microsoft announced significant price increases on Surface. Entry model costs $100 more, 15″ now costs $1600. A maxed out version with 64gb RAM and 1tb flash costs $3650. (And they accused Apple of price gouging for memory upgrades.)'
on To grow market share, Apple is squeezing PC makers while they're in pain - 'As an aside, does Asymco still have a PED 3.0 discount? Seeing all the valuable material, I am close to pulling the trigger. (Paying taxes has kind of held me back 😉'
on Amazon buys Globalstar, Apple's partner for satellite services - 'IMHO, Globalstar, as currently configured, was never going to compete with Starlink. Its satellites are too far away and too few. It does have valuable frequencies, which is likely what Amazon bought so it can put up its own constellation of small, close satellites. Like several thousand. So it can have its own Internet access or datacenters in space. No way was Apple going to put out the capex not only for the satellites but for the rockets. Amazon, with Blue Origin, can do both. Now Apple likely has a nice deal to get real-time communications from a Starlink constellation, without having to worry about doing all the spending itself. Amazon wants access to Apple’s billions of customers. Now it has a deal for exactly that. Likely, Amazon gave Apple a good deal in order to have a huge base for its offerings. Sounds a lot like the Search or AI path. Let Amazon take on the risk and the huge expenses. And now Apple likely can work a deal with Starlink to allow the customer to decide. (And it can let Musk and Bezos duke it out rather than get involved in that distracting fight.) Plus Apple made a couple of billion dollars on the deal. Win-win.'
on To grow market share, Apple is squeezing PC makers while they're in pain - 'Microsoft just announced that it’s raising the prices of its Surface lineup by up to $500 because of escalating chip shortages and costs, joining Dell, Lenovo, and HP in similar moves. Which means, just as Apple releases the Neo, MSFT will no longer off a Surface below $1000. I’d say add additional market share on top of Horace’s point, because the others are actually going in the opposite direction on price, after being undermined on chip power and performance. https://ca.finance.yahoo.com/news/microsoft-raises-surface-prices-500-164631480.html'
on To grow market share, Apple is squeezing PC makers while they're in pain - 'Yes! Corporations and small businesses. And AI software designed to help their businesses.'
on Premarket: Apple is green - 'It’s crazy how detached markets are from reality. I have to conclude that it’s automated technical trading via AI bots that completely ignores both fundamentals and what’s going on in the world.'
on Amazon buys Globalstar, Apple's partner for satellite services - 'I’m just curious. What does anyone think Apple could do/have done with total ownership of Globalstar that they can’t do under this current deal?'
on To grow market share, Apple is squeezing PC makers while they're in pain - 'If Apple is causing HP, Dell, Microsoft, et al. some “pain” and “suffering,” it is nothing compared to the pain and suffering these PC makers have caused their customers and users over the years. The free market in this case may have taken its sweet time in bringing this about, but it’s never too late for the good guys to triumph. Go Apple!'
on To grow market share, Apple is squeezing PC makers while they're in pain - 'One other point I want to highlight: This isn’t about increasing market share, but installed base. That makes it a long term strategy, which again plays into Apple’s strength. The Neos, like anything Apple sells, have both a high resell price and super longevity. That reduces even further the “cost” of ownership. IOW, Apple has more time than folks think to pull this off. Nothing appeals to folks more than a bonafide bargain. And btw, that includes corporations. But Macs, strangely enough, have always been bargains from that POV. So the Neo may have its greatest impact, not in being inexpensive, but in waking corporations up to the very real bargain Macs have always represented….'
on To grow market share, Apple is squeezing PC makers while they're in pain - 'It’s an interesting thought. Apple has always had this ability. The trick will br, of course, capitalizing on it. And that’s because Apple doesn’t make garbage; quite the opposite. Making high quality computers takes time to scale up. Period. So the critical path is going to be doing just that; scaling up. The good news is that Apple owns a world wonder in its high quality production capacity. But even so, it’s not going to be easy to crank up capacity from wherever it is (Horace’s 250 M is just an estimate) to double that. It’s going to take time. Still, if anyone can pull it off, it’s Apple. Fingers crossed…. BTW, I absolutely love the strategy switch to Macs! Genius!'
on Amazon buys Globalstar, Apple's partner for satellite services - 'Ridiculous idea that Apple should have bought Globalstar and has somehow missed out. Amazon may well be the best thing the the Globalstar Apple partnership.'
on Amazon buys Globalstar, Apple's partner for satellite services - '”Apple has decided on its niche.” If you can get milk without buying the cow, why would you buy the cow? This is Apple staying highly focused on its plan.'
on To grow market share, Apple is squeezing PC makers while they're in pain - 'With AppleTV now able to run on Android, a single Family plan generates about $80 net income in 3 months. Add an MLS or F1 subscription and the hit to NEO Gross Margins (if there is any) is well worth the exchange. Apple has made several changes to Services that, in hindsight, appear to be geared towards a 17e and NEO marketshare grab.'


