Steven Philips on Apple: Et tu Brazil? - 'Auto racing and sports car fans know that term very well. 🙂'
on Apple closed at $273.81 for Christmas. Look who's underwater now - 'Notwithstanding all the issues with analysts, I think there re way too few “under water” this time. We need that Santa Clause rally! (Even if I never believed in Santa! 🙁 ) (Maybe this is my punishment .)'
on Tim Cook likes his Nikes - 'Or perhaps it’s just Cook buying goodwill with Nike? $3m is not exactly breaking his bank account. Cook did as much with Trump with his inauguration … , why not with your partners. I say it’s strategic. It may not make him an amazing return, but he won’t loose on it. (Happy whatever’s, at this time of the season)'
on Premarket: Apple is red (U.S. markets close at 1 p.m.) - '@Ron: I so enjoy posting on one Apple Hater SA author in particular: “Stoned Fox Das Kapital.” He really hates my posts slightly changing his name to something I found to be so much more appropriate. We can continue to be the two Apple Salmon swimming up stream on SA. There are a few other posters such as: Bahamas?, and VN Combatcorpsman?, who are also in alignment with the proper viewpoint of Apple. Keep the good posts rolling. Thanks again for that link.'
on Apple closed at $273.81 for Christmas. Look who's underwater now - 'I re-entered the market today with 30 JAN 30 $285/$290 Vertical Calls at $1.41. I waited towards the end of the session (12:37 EST) before placing my order in anticipation of an end of session selloff. I should have waited longer but had an appointment and felt the selloff wasn’t going to happen. Anyway, these contracts mature POST Apple’s earnings report and guidance. If guidance doesn’t drive AAPL above $290 by JAN 30 I will roll my position out to April.'
on Premarket: Apple is red (U.S. markets close at 1 p.m.) - '@Michael Goldfeder – Glad you took the time to watch the video and enjoyed it. My older son told me about John Gruber and Daring Fireball many years ago and I’m constantly pleased by the informative and interesting posts I read on that site. I agree with you about the Apple Haters and was glad to watch Quinn Nelson’s video because folks leaving Apple has been so much in (negative) focus recently. And thanks for the encouragement to keep posting on SA…your encouragement partially cancels the dismay shown by my younger son and wife with regards to my ongoing attempt to correct people on the internet who are wrong about AAPL/Apple. 🙂'
on Apple closed at $273.81 for Christmas. Look who's underwater now - '@David: It’s hard to comprehend how these firms even stay in existence. With Rod Hall retiring, and Pierre Ferragu getting booted from New Street Research a while ago, perhaps he too has moved to the back pages of Wall Street. Contrarian Roadkill remnants scatter to the winds while Apple moves forward.'
on Tim Cook likes his Nikes - '@Robert: A very insightful post as always. Thank you. I’m currently watching a few “value” stocks at the moment that were hammered recently and are now in the proverbial doghouse of sorts. Clorox and Lamb Weston. Stock symbols CLX and LW. They both have attractive dividends as well. Thought I’d pass them along to anyone who might want to use their Apple dividends to diversify a bit. Or not. Again Robert, your updates are very much appreciated and thank you for taking the time to continue to be a very active and treasured subscriber to Apple 3.0.'
on Apple closed at $273.81 for Christmas. Look who's underwater now - 'With the exception of Raymond James’ Pajjuri, all of those “rectal samples” date to September or later. We can certainly laugh at Tim Long, and more importantly ask, “Why is this person still employed by a reputable firm?”'
on Apple: Et tu Brazil? - '@PED: “My take: Homologation? It’s a $10 word for certification.” Thanks for the translation. Saved me a trip to the dictionary and thesaurus.'
on Apple: Et tu Brazil? - 'If Apple agreed to these changes, then it has already determined a way to move forward, continuing to dominate its destiny. Who knows, Apple may have figured out a way to use these agreements to prosper even more than if left alone.'
on Premarket: Apple is red (U.S. markets close at 1 p.m.) - '@Ron: Thank you very much for that link and it’s too bad the Apple Haters like “Eddie” haven’t taken the time to watch it. It’s examples such as this as to why the information disseminated by the more experienced farmers on Apple 3.0, such as yourself, is so invaluable to anyone with an investment in Apple. Wishing you and everyone on the site a Merry Christmas. Shout out to PED for creating this site and all of the wonderful and gracious subscribers for their ongoing and informative comments and insights. I know from time to time there are some disagreements, but I appreciate everyone acting with civility as this is all about the free exchange of ideas and that’s what makes this site extremely valuable for us all. BTW Ron: Keep posting on SA. I do as well. It balances out the Haters and Trolls. There are lots of them.'
on Tim Cook likes his Nikes - 'I just checked the Nike site. Tim has been a director of Nike since 2005 and is the company’s lead independent director. It’s good to know Tim’s interest extend beyond the world of Apple and he has chosen to look beyond Apple for his own investments including the big Nike share purchase covered in the post. Tim’s public support through this investment just lifted Nike’s share price. We live in a big, beautiful and complex world. For my own needs it would be be very nice if all of my investment objectives could be met and the scope of my financial planning could be confined to buying shares of Apple only. It isn’t that way. I appreciate this post by PED and encourage everyone to continue to be interested in everything Apple while considering all of the investment opportunities available to us as Apple enthusiasts, investors and opportunity-seeking citizens of this big and beautiful world. There’s a lot of opportunities in the big world around us. Tim Cook again sets a good example.'
on Premarket: Apple is red (U.S. markets close at 1 p.m.) - 'Apple ended today’s session up $1.45 at $273.81. Today the DJIA and the S&P 500 set new all-time highs. Markets are closed on Christmas Day.'
on Premarket: Apple is red (U.S. markets close at 1 p.m.) - '**I recommend any Apple 3.0 member who’s been concerned about Tim Cook’s succession plan or the Apple executives leaving the company for Meta or elsewhere, spend 17 minutes to watch the video that was referenced, as shown below, by John Gruber on Daring Fireball this morning. It’s well worth the 17 minutes, IMO. https(colon)//www.youtube(dot)com/watch?v=e1E-yfcKdUw “QUINN NELSON ON APPLE’S EXECUTIVE SHUFFLING Another great video from Quinn Nelson. If your dumb cousin who knows you’re an Apple nerd approaches you on Christmas and says “*Hey what’s going on at Apple, Bloomberg says it’s rats leaving a sinking ship over there?” and you don’t feel like explaining, just tell him to watch this video. Just the perfect explanation.”'
on A win for Apple and Google in Texas online child safety ruling - 'I like your definition better than mine'
on Tim Cook likes his Nikes - 'From purely a personal point of view, not as an investor, but as someone who uses the products – my opinion about Nike is that they’ve completely dropped the ball. As a comparison, many decades ago, long before I owned Apple stock, I was an early Mac user, and so was very familiar with Apple products, and their company philosophy. Did this influence me later, to invest heavily in Apple? You bet it did. Because I understood exactly what they were offering. My personal experience with Nike is similar, except that I never invested in their stock. For many years, I bought their running shoes, and in fact, later loved the Nike ID program. Which allowed you to specify the exact colors, for every facet of a specific shoe – then have it made to order and shipped to your front door, with the policy of being able to return it no questions asked. Plus superior Air Max technology with extra cushioning which I needed because I have flat feet. What’s happened over the last decade, is that all of that has gone to hell. There product design went from great to mediocre, their ID choices became very limited, and the Nike shoe technology became irrelevant – because there is so much competition out there with similar, if not better design and cushioning. It seemed as if they just didn’t want customers like me anymore. As an investment, I think more important, Nike has a lot more competition now with superior products at lower prices. So not only did they lose me as a customer because the design of their products aren’t that compelling anymore, but I think that they don’t really have much of an advantage – other than maybe their very recognized brand name from their glory days when famous athletes were admired for wearing their logo. Arguably, Apple is suffering for something similar, in that they don’t offer products anymore that a lot of the users like me really want. Like iMacs with larger monitors, an Apple branded Wi-Fi, the walk-in genius bars that you didn’t need an appointment for, and the free third-party software presentations all day long in the Apple store auditoriums – that they used to have all the time, but don’t anymore. I learned all about how to use software by going there for an afternoon – just watching free demonstrations. It was really wonderful back then. Not anymore. Apple and Nike are not what they used to be. The big difference between Apple and Nike, is at Apple they can still pull new technology and features out of a hat at any given moment, which can really drive sales. As an investment, I don’t know why anyone would want to buy Nike stock except maybe they’re waiting for sort of a dead cat bounce. Pardon my skepticism, but I used to go out of my way to buy new Nikes, but now look elsewhere. I can’t imagine doing that with Apple… yet. Though, I would really love to buy a new Mac desktop – I just don’t like what they’re offering now. My hope is that will change.'
on Premarket: Apple is red (U.S. markets close at 1 p.m.) - 'The DJIA and the S&P 500 are hitting new all-time highs today. The Russell 200 small cap index is also hitting new all-time highs as the Nasdaq Composite moves higher on the day. This is a nice holiday gift from the markets!'
on Premarket: Apple is red (U.S. markets close at 1 p.m.) - 'Now in the final hour of this holiday-shortened trading session and Apple is up $2.90 at $275.26. Citigroup is up 2.66% at $122.58 and Costco is higher by 2.31% at $874.55.'
on Tim Cook likes his Nikes - 'Nike is higher by $2.67 or $4.67% at $60.01 in large part on the news of Tim’s purchase. I have a small position in Nike that I purchased a while ago and I’m patient on the shares as the company works through its inventory overhang, adjusts its distribution strategies and addresses its challenges in China. Because I view the market not as an either or linear environment and see many, many opportunities beyond Apple (an approach that I consider quite prudent when applied thoughtfully and backed by lots of research), Nike fits my model for investment. The attractive dividend yield is keeping me patient while I wait on share price appreciation.'
on Tim Cook likes his Nikes - 'Maybe, just maybe, Tim might know something that we’re not yet privy to… like a Nike Shoe > Sports Broadcast > Apple Health or Vision Pro interlocking promotion. Check back in a year or so… 🙂'
on Premarket: Apple is red (U.S. markets close at 1 p.m.) - 'What email address do you want me to enter at SubStack? Send it to: TheRogerSchutte at gmail dot com 1 more remains…'
on Tim Cook likes his Nikes - 'To me, it always seemed that Nike and Apple – maybe Disney – could command higher prices because of their brand caché. Apple so far still has it. Disney feels like it’s losing it and Nike feels like it’s mostly lost it. It’s not better than at least 5 major athletic footwear competitors. Maybe still has a slight edge in fashion. But as Greg notes, doesn’t seem to have anywhere to expand to.Maybe the stock is depressed enough that getting back to par with competitors presents an upside? I don’t really follow it. It feels to me like lost caché is lost cash. Eh?'
on Tim Cook likes his Nikes - 'Alas, Mr. Tim is smarter at this (amongst other things LOL) than me. I bought a squirt of Nike a month before he did but at 64!'
on Tim Cook likes his Nikes - 'I’m guessing Nike stock is a good deal at the current price, prompting Cook’s purchase. But shoes generally have a limited market, imho (nobody has more than two feet!). And it’s highly competitive, depressing margins. Sure, Nike has done impressively well at times. But it doesn’t have an infinite runway of opportunities. If you compare Nike to Apple, Google, Microsoft and many others, those companies have infinite headroom to expand into new and existing markets. Take Apple: Cook has said that in the distant future, when people look back at Apple, it will be known for its contributions in health care. That’s a prediction that Apple will expand into that market, which it is already doing. We can also see that the intersection of human beings and technology contains a vast number of markets for Apple. I don’t get the sense that Nike is expanding beyond sportswear and perhaps human performance. Seems comparatively limited. Why pick Nike over companies that have much bigger opportunities that will likely propel their share prices over many decades? I don’t get it–and I welcome comments from anyone who does.'
on Premarket: Apple is red (U.S. markets close at 1 p.m.) - 'Anyone interested in reading the reports and such published on Substack by SemiAnalysis? Asking as they just sent me three 1 month gift subscriptions to give away. You don’t have to sign up after the month ends but I believe you will have access for 30 days to all their past reports and January. Dylan and gang have carved out a unique position in the semi industry and have moved markets with their opinions and reports. Reply to this comment if you want one.'


