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The skinny on Apple's Fall iPhone lineupapple iphone skinny information3 weeks ago
Published May 4, 2025 by Philip Elmer-DeWitt

The skinny on Apple's Fall iPhone lineup

"Apple’s hope is to rejuvenate long-stagnant sales of the iPhone, its flagship product, which accounts for more than half its revenue."

Read More The skinny on Apple's Fall iPhone lineup

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What Berkshire owes Appleapple berkshire buffett cook3 weeks ago
Published May 3, 2025 by Philip Elmer-DeWitt

What Berkshire owes Apple

From "Tim Cook has made more money for Berkshire than I ever have" which aired Saturday on CNBC.

Read More What Berkshire owes Apple

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With this week's Apple ruling Spotify's Daniel Ek gets what he asked for 10 years agoapple spotify daniel ek3 weeks ago
Published May 3, 2025 by Philip Elmer-DeWitt

With this week's Apple ruling Spotify's Daniel Ek gets what he asked for 10 years ago

Spotify is one of the first known apps to get a new update opening up purchases.

Read More With this week's Apple ruling Spotify's Daniel Ek gets what he asked for 10 years ago

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With Swift Assist still MIA, Apple turns to Anthropic for AI coding helpapple ai coding anthropic3 weeks ago
Published May 3, 2025 by Philip Elmer-DeWitt

With Swift Assist still MIA, Apple turns to Anthropic for AI coding help

The Anthropic partnership is an acknowledgment that Apple could use some outside help.

Read More With Swift Assist still MIA, Apple turns to Anthropic for AI coding help

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Saturday Apple video: 'We are a uniquely American company'apple saturday uniquely american3 weeks ago
Published May 3, 2025 by Philip Elmer-DeWitt

Saturday Apple video: 'We are a uniquely American company'

"I've always said that Apple could only have been created in the United States." — Tim Cook

Read More Saturday Apple video: 'We are a uniquely American company'

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Tariffs loom large in Apple's 'risk factors'apple tariffs 10Q3 weeks ago
Published May 2, 2025 by Philip Elmer-DeWitt

Tariffs loom large in Apple's 'risk factors'

"Any of the foregoing could materially adversely affect the Company’s business, results of operations, financial condition and stock price."

Read More Tariffs loom large in Apple's 'risk factors'

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Apple's Q2 2025 results: What the analysts are sayingapple q22025 analysts saying3 weeks ago
Published May 2, 2025 by Philip Elmer-DeWitt

Apple's Q2 2025 results: What the analysts are saying

Excerpts from the notes I've seen. More as they come in.

Read More Apple's Q2 2025 results: What the analysts are saying

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Premarket: Apple is redapple premarket red 5-21-253 weeks ago
Published May 2, 2025 by Philip Elmer-DeWitt

Premarket: Apple is red

From Barron's' "Stock Futures Rise as China Opens Door to U.S. Trade Talks. Job Numbers Loom." posted early Friday.

Read More Premarket: Apple is red

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Apple's fiscal Q2 2025: What the talking heads are sayingapple q22025 talking heads3 weeks ago
Published May 2, 2025 by Philip Elmer-DeWitt

Apple's fiscal Q2 2025: What the talking heads are saying

Some of the commentary that caught my eye. More as it comes in.

Read More Apple's fiscal Q2 2025: What the talking heads are saying

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Best and worst Apple analysts: Fiscal Q2 2025apple best worst q220253 weeks ago
Published May 2, 2025 by Philip Elmer-DeWitt

Best and worst Apple analysts: Fiscal Q2 2025

This quarter the amateurs — with four exceptions — got their spreadsheets handed to them by the pros.

Read More Best and worst Apple analysts: Fiscal Q2 2025

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Philip Elmer-DeWitt
Philip Elmer-DeWitt has been covering Apple since 1983 — mostly for Time Magazine (28 years), later for Fortune (9 years), where he wrote a daily blog called Apple 2.0. [Read more.]

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Philip Elmer‑DeWitt

  • 9to5Mac
  • Above Avalon ($)
  • AppleInsider
  • Apple Investor News
  • Asymco
  • Daring Fireball
  • Deagol's AAPL Model
  • MacDailyNews
  • Monday Note
  • Six Colors
  • Stratechery ($)
  • Techpinions ($)
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