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Apple iPhone sings lame duet with Google Pixel Pro (video)apple iphone pixel duet4 weeks ago
Published November 22, 2025 by Philip Elmer-DeWitt

Apple iPhone sings lame duet with Google Pixel Pro (video)

From Amber Neely's "Google's new 'Wicked'-inspired ad takes another swing at the iPhone" posted Thursday by AppleInsider.

Read More Apple iPhone sings lame duet with Google Pixel Pro (video)

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Saturday Apple video: Tim Cook's 'Free Expression' awardapple saturday cook values4 weeks ago
Published November 22, 2025 by Philip Elmer-DeWitt

Saturday Apple video: Tim Cook's 'Free Expression' award

"We believe that a company that has values can really change the world."

Read More Saturday Apple video: Tim Cook's 'Free Expression' award

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This week's Apple trading strategies (11/17-11/21/25)apple trading strategies 11-17-251 month ago
Published November 16, 2025 by Philip Elmer-DeWitt

This week's Apple trading strategies (11/17-11/21/25)

A place for Apple traders and investors to share their best ideas.

Read More This week's Apple trading strategies (11/17-11/21/25)

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Saturday Apple video: Calming teas (Get a Mac 2008)apple Saturday calming teas1 month ago
Published November 15, 2025 by Philip Elmer-DeWitt

Saturday Apple video: Calming teas (Get a Mac 2008)

Crashtime Chamomile, Pomegranate Patience, Raspberry Restart and Missing Driver Mint. 

Read More Saturday Apple video: Calming teas (Get a Mac 2008)

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Morgan Stanley's Erik Woodring sees what Apple is doingapple woodring cnbc interview1 month ago
Published November 14, 2025 by Philip Elmer-DeWitt

Morgan Stanley's Erik Woodring sees what Apple is doing

"What we're seeing in China is reflective of what is happening with the iPhone 17 more broadly, which is the right product resonating with the right price points."

Read More Morgan Stanley's Erik Woodring sees what Apple is doing

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CNBC's bizarre Apple chyronapple openai cnbc chyron1 month ago
Published November 13, 2025 by Philip Elmer-DeWitt

CNBC's bizarre Apple chyron

Nobody was suggesting that Apple buy OpenAI, not even the guest.

Read More CNBC's bizarre Apple chyron

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CNBC: Apple's minimal AI CapEx spend — pro and con (video)apple capex cnbc video1 month ago
Published November 12, 2025 by Philip Elmer-DeWitt

CNBC: Apple's minimal AI CapEx spend — pro and con (video)

From "Apple's minimal AI spend may lead to big gaps in competition, says Big Technology's Alex Kantrowitz" which aired Tuesday on CNBC.

Read More CNBC: Apple's minimal AI CapEx spend — pro and con (video)

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Tech Dad: Apple trimming 1M units doesn't make the iPhone Air a bust (video)apple iphone air undead1 month ago
Published November 11, 2025 by Philip Elmer-DeWitt

Tech Dad: Apple trimming 1M units doesn't make the iPhone Air a bust (video)

"Do you know what Google would give to have this market share on this model alone?"

Read More Tech Dad: Apple trimming 1M units doesn't make the iPhone Air a bust (video)

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Gene Munster: Apple shares will grow 20% in the next 3 to 6 months (video)apple munster ai bubble1 month ago
Published November 10, 2025 by Philip Elmer-DeWitt

Gene Munster: Apple shares will grow 20% in the next 3 to 6 months (video)

From "The device side of AI really hasn't taken off yet, says Deepwater's Gene Munster" which aired Monday on CNBC.

Read More Gene Munster: Apple shares will grow 20% in the next 3 to 6 months (video)

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This week's Apple trading strategies (11/10-11/14/25)apple trading strategies 11-10-251 month ago
Published November 9, 2025 by Philip Elmer-DeWitt

This week's Apple trading strategies (11/10-11/14/25)

A place for Apple traders and investors to share their best ideas.

Read More This week's Apple trading strategies (11/10-11/14/25)

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Philip Elmer-DeWitt
Philip Elmer-DeWitt has been covering Apple since 1983 — mostly for Time Magazine (28 years), later for Fortune (9 years), where he wrote a daily blog called Apple 2.0. [Read more.]

Apple 3.0 Archives

Apple 2.0 Archives

  • 2015
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Philip Elmer‑DeWitt

  • 9to5Mac
  • Above Avalon ($)
  • AppleInsider
  • Apple Investor News
  • Asymco
  • Daring Fireball
  • Deagol's AAPL Model
  • MacDailyNews
  • Monday Note
  • Six Colors
  • Stratechery ($)
  • Techpinions ($)
  • Tommo.fyi
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