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Apple's big day in 108 seconds (video)108 seconds8 years ago
Published September 12, 2018 by Philip Elmer-DeWitt

Apple's big day in 108 seconds (video)

Nobody markets tech better than Apple.

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Inside the Apple Park demo area (video)demo area8 years ago
Published September 12, 2018 by Philip Elmer-DeWitt

Inside the Apple Park demo area (video)

With cameos by Jim Dalrymple, Dan Frommer, John Gruber.

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Inside Apple Park, Sept. 2018 edition (video)inside apple park 20188 years ago
Published September 12, 2018 by Philip Elmer-DeWitt

Inside Apple Park, Sept. 2018 edition (video)

Includes pre-event interviews with Levy, Baig, Tibken, Cybart, Ritchie, McCracken, Dediu. Bajarin, Snell and Bajarin.

Read More Inside Apple Park, Sept. 2018 edition (video)

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This week's Apple trading strategies (9/10-9/14) Special event editiontrading strategies 9-108 years ago
Published September 9, 2018 by Philip Elmer-DeWitt

This week's Apple trading strategies (9/10-9/14) Special event edition

Don't blame me if you have to sell the yacht.

Read More This week's Apple trading strategies (9/10-9/14) Special event edition

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Apple Watch Series 4: 9to5Mac reveals, Rene Ritchie deconstructsapple watch 48 years ago
Published September 9, 2018 by Philip Elmer-DeWitt

Apple Watch Series 4: 9to5Mac reveals, Rene Ritchie deconstructs

Spoiler alert.

Read More Apple Watch Series 4: 9to5Mac reveals, Rene Ritchie deconstructs

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Apple draws a crowd in Kyoto (video)apple kyoto8 years ago
Published August 25, 2018 by Philip Elmer-DeWitt

Apple draws a crowd in Kyoto (video)

Seventeen years after the first, a new Apple Store is still a thing.

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Rene Ritchie: What Apple has up its sleeve in September (video)Rene Ritchie September8 years ago
Published August 21, 2018 by Philip Elmer-DeWitt

Rene Ritchie: What Apple has up its sleeve in September (video)

Ritchie's sources at Apple these days are second to none.

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Apple: Watch the spaceship doors open (video)spaceship doors8 years ago
Published August 16, 2018 by Philip Elmer-DeWitt

Apple: Watch the spaceship doors open (video)

Those doors would look great on a car dealership.

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Mocking Apple: Five 'Ingenius' Samsung ads (video)ingenius8 years ago
Published August 12, 2018 by Philip Elmer-DeWitt

Mocking Apple: Five 'Ingenius' Samsung ads (video)

Apple is a rich target for mockery. Very rich.

Read More Mocking Apple: Five 'Ingenius' Samsung ads (video)

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This week's Apple trading strategies (8/13-8/17)trading strategies 8/13-8/178 years ago
Published August 12, 2018 by Philip Elmer-DeWitt

This week's Apple trading strategies (8/13-8/17)

Don't blame me if you drain your IRA executing some trading strategy you read about here.

Read More This week's Apple trading strategies (8/13-8/17)

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Philip Elmer-DeWitt
Philip Elmer-DeWitt has been covering Apple since 1983 — mostly for Time Magazine (28 years), later for Fortune (9 years), where he wrote a daily blog called Apple 2.0. [Read more.]

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Philip Elmer‑DeWitt

  • 9to5Mac
  • Above Avalon ($)
  • AppleInsider
  • Apple Investor News
  • Asymco
  • Daring Fireball
  • Deagol's AAPL Model
  • MacDailyNews
  • Monday Note
  • Six Colors
  • Stratechery ($)
  • Techpinions ($)
  • Tommo.fyi
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