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Saturday Apple video: 'Meanwhile, my watch is buzzing' (2025)apple watch saturday video5 months ago
Published November 1, 2025 by Philip Elmer-DeWitt

Saturday Apple video: 'Meanwhile, my watch is buzzing' (2025)

"It didn't dawn on me that I was having a stroke."

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The Six Colors guys do Apple's Q4 2025 in charts (video)apple q42025 six colors5 months ago
Published October 31, 2025 by Philip Elmer-DeWitt

The Six Colors guys do Apple's Q4 2025 in charts (video)

Jason Snell and Dan Moren drill into the quarterly results through Snell's eye-popping graphics.

Read More The Six Colors guys do Apple's Q4 2025 in charts (video)

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Apple's record Q4 2025: What the talking heads are sayingapple q42025 talking heads5 months ago
Published October 31, 2025 by Philip Elmer-DeWitt

Apple's record Q4 2025: What the talking heads are saying

The videos that caught my eye. More as they come in.

Read More Apple's record Q4 2025: What the talking heads are saying

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Apple's Tim Cook was in Tokyo today for a business dinner with Donald Trumpapple cook tokyo trump5 months ago
Published October 28, 2025 by Philip Elmer-DeWitt

Apple's Tim Cook was in Tokyo today for a business dinner with Donald Trump

From Bloomberg's "Trump Dines With Apple, Salesforce Chiefs at Tokyo Dinner" posted Tuesday.

Read More Apple's Tim Cook was in Tokyo today for a business dinner with Donald Trump

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This week's Apple trading strategies (10/27-10/31/25)apple trading strategies 10-27-255 months ago
Published October 26, 2025 by Philip Elmer-DeWitt

This week's Apple trading strategies (10/27-10/31/25)

A place for Apple traders and investors to share their best ideas.

Read More This week's Apple trading strategies (10/27-10/31/25)

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Bridget Carey's crazy Apple week (video)apple steve jobs coin5 months ago
Published October 25, 2025 by Philip Elmer-DeWitt

Bridget Carey's crazy Apple week (video)

From "Apple’s BACK on Track: Fast Chips, Fast Cars, Clever Commercials, Cool Coins" (6:35 minutes) posted Friday by CNET.

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Apple Vision Pro two-day developers conference (full videos)apple vision pro developers5 months ago
Published October 25, 2025 by Philip Elmer-DeWitt

Apple Vision Pro two-day developers conference (full videos)

From Chance Miller's "Apple holds special developer event touting immersive media experiences for Vision Pro" posted Friday by 9to5Mac.

Read More Apple Vision Pro two-day developers conference (full videos)

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Apple options imply topline growth next week of 6%, bottom line of 9%apple options implied earnings5 months ago
Published October 25, 2025 by Philip Elmer-DeWitt

Apple options imply topline growth next week of 6%, bottom line of 9%

"I was just taking a look at Apple because the options are cheap." — OpenInterest.PRO's Mike Khouw

Read More Apple options imply topline growth next week of 6%, bottom line of 9%

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Saturday Apple video: Great ideas start on Macapple saturday video goodall5 months ago
Published October 25, 2025 by Philip Elmer-DeWitt

Saturday Apple video: Great ideas start on Mac

Every story you love. Every invention that moves you. Every idea you wished was yours...

Read More Saturday Apple video: Great ideas start on Mac

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Inside the Epic v. Apple appeals court (video)apple epic appeal video5 months ago
Published October 24, 2025 by Philip Elmer-DeWitt

Inside the Epic v. Apple appeals court (video)

Smart lawyers, smart judges, getting to the heart of the case.

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Philip Elmer-DeWitt
Philip Elmer-DeWitt has been covering Apple since 1983 — mostly for Time Magazine (28 years), later for Fortune (9 years), where he wrote a daily blog called Apple 2.0. [Read more.]

Apple 3.0 Archives

Apple 2.0 Archives

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Philip Elmer‑DeWitt

  • 9to5Mac
  • Above Avalon ($)
  • AppleInsider
  • Apple Investor News
  • Asymco
  • Daring Fireball
  • Deagol's AAPL Model
  • MacDailyNews
  • Monday Note
  • Six Colors
  • Stratechery ($)
  • Techpinions ($)
  • Tommo.fyi
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