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Fast Company: Tim Cook should resign and let Sam Altman and Jony Ive run Appleapple cook ive altman1 year ago
Published May 22, 2024 by Philip Elmer-DeWitt

Fast Company: Tim Cook should resign and let Sam Altman and Jony Ive run Apple

This isn’t the first time Apple has fallen behind. It’s time to bring back the 1997 playbook before it’s too late.

Read More Fast Company: Tim Cook should resign and let Sam Altman and Jony Ive run Apple

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Barron's: Why Apple has an edge over more established AI playersapple barrons ai edge1 year ago
Published May 22, 2024 by Philip Elmer-DeWitt

Barron's: Why Apple has an edge over more established AI players

"But the pressure on the tech giant to hit the mark with its AI announcement is intense."

Read More Barron's: Why Apple has an edge over more established AI players

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'Big Short' trader thinks Apple is the hidden AI play (video)apple ai big short1 year ago
Published May 22, 2024 by Philip Elmer-DeWitt

'Big Short' trader thinks Apple is the hidden AI play (video)

"I know for sure when all those apps come on, I'm going to need a new phone. And I'll need a new iPad. And I'll need a new laptop."

Read More 'Big Short' trader thinks Apple is the hidden AI play (video)

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Premarket: Apple is redapple premarket red 8-21-251 year ago
Published May 22, 2024 by Philip Elmer-DeWitt

Premarket: Apple is red

From MarketWatch's "S&P 500 futures ease slightly from record as traders eye Nvidia earnings" posted early Wednesday.

Read More Premarket: Apple is red

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Full text of Apple's letter to the New Jersey courtapple antitrust outer limits1 year ago
Published May 21, 2024 by Philip Elmer-DeWitt

Full text of Apple's letter to the New Jersey court

Re: United States of America, et al. v. Apple Inc., No. 2:24-cv-04055 (JXN-LDW)

Read More Full text of Apple's letter to the New Jersey court

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Apple to judge: No court has recognized the DOJ's theory of antitrustapple doj theory antitrust1 year ago
Published May 21, 2024 by Philip Elmer-DeWitt

Apple to judge: No court has recognized the DOJ's theory of antitrust

"Far from being a monopolist, Apple faces fierce competition from well-established rivals."

Read More Apple to judge: No court has recognized the DOJ's theory of antitrust

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Apple sues the EUapple sues EU1 year ago
Published May 21, 2024 by Philip Elmer-DeWitt

Apple sues the EU

"Apple declined to comment other than pointing to an earlier blog post in which it said that EU regulators failed to uncover any credible evidence of consumer harm." 

Read More Apple sues the EU

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Here's Microsoft's MacBook Air killer (video)apple microsoft copilot pc1 year ago
Published May 21, 2024 by Philip Elmer-DeWitt

Here's Microsoft's MacBook Air killer (video)

"A whole host of various threads that Microsoft has been working on for years suddenly came together in one of the most compelling events I’ve attended in a long time." — Stratechery's Ben Thompson

Read More Here's Microsoft's MacBook Air killer (video)

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Dan Ives: Microsoft just sent a shot across Apple's bow (video)apple microsoft battle ives1 year ago
Published May 21, 2024 by Philip Elmer-DeWitt

Dan Ives: Microsoft just sent a shot across Apple's bow (video)

"This is going to be a battle."

Read More Dan Ives: Microsoft just sent a shot across Apple's bow (video)

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Premarket: Apple is redapple premarket red 8-21-251 year ago
Published May 21, 2024 by Philip Elmer-DeWitt

Premarket: Apple is red

From "Stock futures are little changed after Nasdaq Composite hits all-time high" posted early Tuesday.

Read More Premarket: Apple is red

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Philip Elmer-DeWitt
Philip Elmer-DeWitt has been covering Apple since 1983 — mostly for Time Magazine (28 years), later for Fortune (9 years), where he wrote a daily blog called Apple 2.0. [Read more.]

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Apple 2.0 Archives

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Philip Elmer‑DeWitt

  • 9to5Mac
  • Above Avalon ($)
  • AppleInsider
  • Apple Investor News
  • Asymco
  • Daring Fireball
  • Deagol's AAPL Model
  • MacDailyNews
  • Monday Note
  • Six Colors
  • Stratechery ($)
  • Techpinions ($)
  • Tommo.fyi
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