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Premarket: Apple is redapple premarket red 8-21-253 months ago
Published June 2, 2025 by Philip Elmer-DeWitt

Premarket: Apple is red

From Barron's' "Stock Futures Drop as China Says U.S. Is Undermining Trade Deal" posted early Monday.

Read More Premarket: Apple is red

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Apple chatbot hallucinations: What would Steve have said?apple steve jobs hallucinates3 months ago
Published June 2, 2025 by Philip Elmer-DeWitt

Apple chatbot hallucinations: What would Steve have said?

"The company has held off on using the technology to offer its own chatbot due to concerns over hallucinations and philosophical differences among company executives." — Mark Gurman

Read More Apple chatbot hallucinations: What would Steve have said?

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Who remembers Apple's eWorld belly flop?Apple intelligence eworld tommo3 months ago
Published June 1, 2025 by Philip Elmer-DeWitt

Who remembers Apple's eWorld belly flop?

Tommo does, and he says Apple Intelligence may be headed for the same landing.

Read More Who remembers Apple's eWorld belly flop?

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Mark Gurman: Apple's AI efforts will disappoint at WWDC 2026apple ai gurman wwdc253 months ago
Published June 1, 2025 by Philip Elmer-DeWitt

Mark Gurman: Apple's AI efforts will disappoint at WWDC 2026

"With the one-year anniversary of Apple Intelligence approaching, the company finds itself in a bind. It needs to build some AI buzz at the June 9…

Read More Mark Gurman: Apple's AI efforts will disappoint at WWDC 2026

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This week's Apple trading strategies (6/2-6/6/25)apple trading strategies 6-2-253 months ago
Published June 1, 2025 by Philip Elmer-DeWitt

This week's Apple trading strategies (6/2-6/6/25)

A place for Apple traders and investors to share their best ideas.

Read More This week's Apple trading strategies (6/2-6/6/25)

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Where has Tommo gone?tommo fyi pointer3 months ago
Published May 31, 2025 by Philip Elmer-DeWitt

Where has Tommo gone?

He's gone to Tommo.fyi, "where critical thinking meets dry wit."

Read More Where has Tommo gone?

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Fast Company: Apple is Trump's new favorite punching bagapple trump punching bag3 months ago
Published May 31, 2025 by Philip Elmer-DeWitt

Fast Company: Apple is Trump's new favorite punching bag

"Apple doesn’t want to be one of Trump’s many targets, let alone his favorite. But it can certainly take a punch."

Read More Fast Company: Apple is Trump's new favorite punching bag

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Saturday Apple video: Software legend David Parnas on AI hype (2025)saturday video parnas ai3 months ago
Published May 31, 2025 by Philip Elmer-DeWitt

Saturday Apple video: Software legend David Parnas on AI hype (2025)

"If I wrote a program and it didn't always work I had a choice. I could either fix it or call it AI."

Read More Saturday Apple video: Software legend David Parnas on AI hype (2025)

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Apple downgrades aheadapple downgrades ahead hulbert3 months ago
Published May 30, 2025 by Philip Elmer-DeWitt

Apple downgrades ahead

From Mark Hulbert's "Why Wall Street downgrades of Apple stock are about to pile up" posted Thursday by MarketWatch.

Read More Apple downgrades ahead

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Apple down. Buy the dip?apple buy dip analysts3 months ago
Published May 30, 2025 by Philip Elmer-DeWitt

Apple down. Buy the dip?

Here's what analysts and investors say about what's ahead for the stock.

Read More Apple down. Buy the dip?

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Philip Elmer-DeWitt
Philip Elmer-DeWitt has been covering Apple since 1983 — mostly for Time Magazine (28 years), later for Fortune (9 years), where he wrote a daily blog called Apple 2.0. [Read more.]

Apple 3.0 Archives

Apple 2.0 Archives

  • 2015
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  • Tommo.fyi

Philip Elmer‑DeWitt

  • 9to5Mac
  • Above Avalon ($)
  • AppleInsider
  • Apple Investor News
  • Asymco
  • Daring Fireball
  • Deagol's AAPL Model
  • MacDailyNews
  • Monday Note
  • Six Colors
  • Stratechery ($)
  • Techpinions ($)
  • Tommo.fyi
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