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Peter Kafka: Latest Epic ruling not yet a 'turning point' for Appleapple epic kafka sweeney10 hours ago
Published December 13, 2025 by Philip Elmer-DeWitt

Peter Kafka: Latest Epic ruling not yet a 'turning point' for Apple

A meaningful number of developers and users just don't want to deal with extra hassle, and are willing to eat costs for convenience.

Read More Peter Kafka: Latest Epic ruling not yet a 'turning point' for Apple

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Saturday Apple video: Outrun (2025)apple saturday video outrun19 hours ago
Published December 13, 2025 by Philip Elmer-DeWitt

Saturday Apple video: Outrun (2025)

How to buy gasoline when a T-Rex is on your tail.

Read More Saturday Apple video: Outrun (2025)

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Apple wins one, loses oneapple contempt win lose2 days ago
Published December 12, 2025 by Philip Elmer-DeWitt

Apple wins one, loses one

"The district court used blunt force to ban all commissions, abusing its discretion." — 9th US Circuit Court of Appeals

Read More Apple wins one, loses one

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MacRumors: Apple aiming to make 10 million foldable iPhones next year — maybeapple foldables 10 million2 days ago
Published December 12, 2025 by Philip Elmer-DeWitt

MacRumors: Apple aiming to make 10 million foldable iPhones next year — maybe

"The claim that Samsung "plans to produce 11 million OLED units next year for Apple's foldable ‌iPhone‌" does not reflect the facts." — PR agency representing Samsung.

Read More MacRumors: Apple aiming to make 10 million foldable iPhones next year — maybe

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Premarket: Apple is redapple premarket red 12-12-252 days ago
Published December 12, 2025 by Philip Elmer-DeWitt

Premarket: Apple is red

From Barron's' "Nasdaq Futures Drop With Big Tech Fears Center Stage for Markets. Dow Rises" posted early Friday.

Read More Premarket: Apple is red

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Apple figures in 3 of Gene Munster's 2026 predictionsapple munster 2026 predictions3 days ago
Published December 11, 2025 by Philip Elmer-DeWitt

Apple figures in 3 of Gene Munster's 2026 predictions

As we enter the 10th year of our annual market predictions, here’s what we expect for 2026.

Read More Apple figures in 3 of Gene Munster's 2026 predictions

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42 AGs warn Apple and 12 others against letting chatbots generate 'delusional material'apple chatbot murder suicide3 days ago
Published December 11, 2025 by Philip Elmer-DeWitt

42 AGs warn Apple and 12 others against letting chatbots generate 'delusional material'

Currently, nearly all GenAI chatbots are designed to keep interactions going for as long as possible. In improv circles, it's called "yes, and..."-ing, and it's a…

Read More 42 AGs warn Apple and 12 others against letting chatbots generate 'delusional material'

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Jim Cramer is sticking with Apple and Nvidia3 days ago
Published December 11, 2025 by Philip Elmer-DeWitt

Jim Cramer is sticking with Apple and Nvidia

"Some people seem dedicated to scaring you out of Apple."

Read More Jim Cramer is sticking with Apple and Nvidia

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Premarket: Apple was red, turned greenapple premarket red 12-12-253 days ago
Published December 11, 2025 by Philip Elmer-DeWitt

Premarket: Apple was red, turned green

From CNBC's "S&P 500, Nasdaq futures fall as Oracle results fail to stoke AI trade" posted early Thursday.

Read More Premarket: Apple was red, turned green

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Tim Cook went to Washington. Again. (video)apple cook child safety3 days ago
Published December 10, 2025 by Philip Elmer-DeWitt

Tim Cook went to Washington. Again. (video)

From "Apple CEO Tim Cook meets lawmakers to discuss online safety bill for kids" which aired Wednesday on CNBC.

Read More Tim Cook went to Washington. Again. (video)

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Philip Elmer-DeWitt
Philip Elmer-DeWitt has been covering Apple since 1983 — mostly for Time Magazine (28 years), later for Fortune (9 years), where he wrote a daily blog called Apple 2.0. [Read more.]

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Apple 2.0 Archives

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Philip Elmer‑DeWitt

  • 9to5Mac
  • Above Avalon ($)
  • AppleInsider
  • Apple Investor News
  • Asymco
  • Daring Fireball
  • Deagol's AAPL Model
  • MacDailyNews
  • Monday Note
  • Six Colors
  • Stratechery ($)
  • Techpinions ($)
  • Tommo.fyi
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