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Elon Musk threatens to sue Apple over ... what?apple musk openai sue8 months ago
Published August 12, 2025 by Philip Elmer-DeWitt

Elon Musk threatens to sue Apple over ... what?

"Apple is behaving in a manner that makes it impossible for any AI company besides OpenAI to reach #1 in the App Store."

Read More Elon Musk threatens to sue Apple over ... what?

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This week's Apple trading strategies (8/11-8/15/25)apple trading strategies 8-11-258 months ago
Published August 10, 2025 by Philip Elmer-DeWitt

This week's Apple trading strategies (8/11-8/15/25)

A place for Apple traders and investors to share their best ideas.

Read More This week's Apple trading strategies (8/11-8/15/25)

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Apple pledges $0.6 trillion, analysts harbor doubtsapple 600B analyts doubts8 months ago
Published August 9, 2025 by Philip Elmer-DeWitt

Apple pledges $0.6 trillion, analysts harbor doubts

"'End-to-end is a very vague term. The complete [semiconductor] supply chain will not move here — that’s not possible in the next four years. — Gartner's Gaurav Gupta

Read More Apple pledges $0.6 trillion, analysts harbor doubts

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Stephen Colbert mocks Tim Apple for sucking up to Trump (video)apple colbert trump asskisser8 months ago
Published August 8, 2025 by Philip Elmer-DeWitt

Stephen Colbert mocks Tim Apple for sucking up to Trump (video)

"Companies are doing everything they can to dance away from Trump's random tariff beam, including Apple."

Read More Stephen Colbert mocks Tim Apple for sucking up to Trump (video)

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Tim Cook's gifts for Trump: What the analysts are saying (plus WH video)apple gifts trump analysts8 months ago
Published August 7, 2025 by Philip Elmer-DeWitt

Tim Cook's gifts for Trump: What the analysts are saying (plus WH video)

Excerpts from the notes I've seen. More as they come in.

Read More Tim Cook's gifts for Trump: What the analysts are saying (plus WH video)

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Apple to pony up another $100 billionapple pledges 100B more8 months ago
Published August 6, 2025 by Philip Elmer-DeWitt

Apple to pony up another $100 billion

Add that to the $500 billion the company had already pledged to Trump.

Read More Apple to pony up another $100 billion

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Munster: Apple may in fact be too big to tariff (video)Trump india apple tariffs munster8 months ago
Published August 5, 2025 by Philip Elmer-DeWitt

Munster: Apple may in fact be too big to tariff (video)

“We settled on 25%, but I think I’m gonna raise that very substantially over the next 24 hours.” — President Trump, speaking of India's tariffs

Read More Munster: Apple may in fact be too big to tariff (video)

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Bloomberg: $1 trillion in Trump tariff carve outsapple trump tariff carveouts8 months ago
Published August 2, 2025 by Philip Elmer-DeWitt

Bloomberg: $1 trillion in Trump tariff carve outs

"I helped Tim Cook recently." — President Trump

Read More Bloomberg: $1 trillion in Trump tariff carve outs

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Apple: No good quarter goes unpunishedapple good q3 unpunished8 months ago
Published August 1, 2025 by Philip Elmer-DeWitt

Apple: No good quarter goes unpunished

Does Apple get to coast on its results? Not a bit.

Read More Apple: No good quarter goes unpunished

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Apple's iPhones still exempt from India's 25% tariffsapple iphone india exemption8 months ago
Published July 31, 2025 by Philip Elmer-DeWitt

Apple's iPhones still exempt from India's 25% tariffs

The Trump administration in April exempted smartphones, computers, and other electronics from reciprocal tariffs, in a major reprieve to companies such as Apple and Nvidia Corp.

Read More Apple's iPhones still exempt from India's 25% tariffs

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Philip Elmer-DeWitt
Philip Elmer-DeWitt has been covering Apple since 1983 — mostly for Time Magazine (28 years), later for Fortune (9 years), where he wrote a daily blog called Apple 2.0. [Read more.]

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Philip Elmer‑DeWitt

  • 9to5Mac
  • Above Avalon ($)
  • AppleInsider
  • Apple Investor News
  • Asymco
  • Daring Fireball
  • Deagol's AAPL Model
  • MacDailyNews
  • Monday Note
  • Six Colors
  • Stratechery ($)
  • Techpinions ($)
  • Tommo.fyi
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