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Apple hit with double whammy Trump tariff (video)apple trump china double1 year ago
Published March 4, 2025 by Philip Elmer-DeWitt

Apple hit with double whammy Trump tariff (video)

"I don't know what else Tim Cook can give." — CNBC's Steve Kovach

Read More Apple hit with double whammy Trump tariff (video)

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Siri calls Trump the R wordapple siri trump racist1 year ago
Published February 26, 2025 by Philip Elmer-DeWitt

Siri calls Trump the R word

“This smells like a serious prank." — Former Siri team member John Burkey

Read More Siri calls Trump the R word

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WSJ: Tim Cook's $500 billion sleight of handapple cook trump tariffs1 year ago
Published February 25, 2025 by Philip Elmer-DeWitt

WSJ: Tim Cook's $500 billion sleight of hand

"In short, Apple’s announced figure is in line with what one might expect the company to be spending anyway, given its financials." 

Read More WSJ: Tim Cook's $500 billion sleight of hand

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Apple's plan: 'More political than groundbreaking' (video)apple political groundbreaking1 year ago
Published February 24, 2025 by Philip Elmer-DeWitt

Apple's plan: 'More political than groundbreaking' (video)

"Here's a press release from 2021 during the Biden Administration where Apple pledges $430 billion and exactly 20,000 jobs." — Deidre Bosa

Read More Apple's plan: 'More political than groundbreaking' (video)

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Jim Cramer: 'I think you have to play ball' (video)apple cramer 20k jobs1 year ago
Published February 24, 2025 by Philip Elmer-DeWitt

Jim Cramer: 'I think you have to play ball' (video)

"This is a transactional administration... I think we're going to have to stop being shy about it and just say, look, the President wants this, we're going to give him this." 

Read More Jim Cramer: 'I think you have to play ball' (video)

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This is what dented Apple Monday morningapple trump 500 billion1 year ago
Published February 24, 2025 by Philip Elmer-DeWitt

This is what dented Apple Monday morning

Shares fell sharply in a knee-jerk reaction to Tim Cook's promise to spend $500 billion and add 20,000 jobs in the U.S. over four years.

Read More This is what dented Apple Monday morning

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Trump: Apple 'stopped two plants in Mexico'apple trump mexico plants1 year ago
Published February 22, 2025 by Philip Elmer-DeWitt

Trump: Apple 'stopped two plants in Mexico'

"He’s going to start building," Trump said. "Very big numbers — you have to speak to him."

Read More Trump: Apple 'stopped two plants in Mexico'

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White House to scrutinize EU's Digital Markets Act and Digital Services Actapple trump EU scrutiny1 year ago
Published February 22, 2025 by Philip Elmer-DeWitt

White House to scrutinize EU's Digital Markets Act and Digital Services Act

"What they're doing to us in other countries is terrible with digital. — President Trump

Read More White House to scrutinize EU's Digital Markets Act and Digital Services Act

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Trump says Tim Cook promised to invest 'hundreds of billions' in U.S.apple tariffs 10Q1 year ago
Published February 21, 2025 by Philip Elmer-DeWitt

Trump says Tim Cook promised to invest 'hundreds of billions' in U.S.

"That's what he told me. Now he has to do it."

Read More Trump says Tim Cook promised to invest 'hundreds of billions' in U.S.

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Tim Cook had a 'great meeting' with the Presidentapple cook trump overcoat1 year ago
Published February 20, 2025 by Philip Elmer-DeWitt

Tim Cook had a 'great meeting' with the President

Did nobody tell him to wear an overcoat?

Read More Tim Cook had a 'great meeting' with the President

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Philip Elmer-DeWitt
Philip Elmer-DeWitt has been covering Apple since 1983 — mostly for Time Magazine (28 years), later for Fortune (9 years), where he wrote a daily blog called Apple 2.0. [Read more.]

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Philip Elmer‑DeWitt

  • 9to5Mac
  • Above Avalon ($)
  • AppleInsider
  • Apple Investor News
  • Asymco
  • Daring Fireball
  • Deagol's AAPL Model
  • MacDailyNews
  • Monday Note
  • Six Colors
  • Stratechery ($)
  • Techpinions ($)
  • Tommo.fyi
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