How Apple benefits from the baseball brouhaha

From friend-of-the-blog Bartley Yee:

Well, whether frustratingly lucky for The YES network or Yankee fans, Judge didn’t hit his 61st and record tying home run while on Apple TV+.  But Apple got plenty of viewers and it will be interesting if Apple got a lot of new Apple ID’s or at least tons more checking in on the streaming broadcast.

But Apple TV+ (and LA Dodgers fans in attendance) REALLY got its Friday Night MLB Baseball money’s worth with the evening St. Louis Cardinals vs LA Dodgers game and Albert Pujols’ historic #699 AND #700 home runs off Dodgers’ pitching.  EVERY replay shown worldwide on news and sports channels, and on YouTube - Twitter - Facebook will have the Apple TV+ logo in it for eternity. So even though my LA Dodgers didn’t put up much of a fight, they and Apple TV+ were part of history making today with Albert Pujols.

My take: If you missed the brouhaha, here's a rundown from The Verge

NY AG tries to explain how Apple’s free Yankees stream is worse than cable TV

Too long; didn't read? Here's a video:

Everyone complaining about Apple TV's Yankees game sounds dumb 


  1. Gregg Thurman said:
    Everyone complaining about Apple TV’s Yankees game sounds dumb

    No they don’t, they sound stupid.

    Given iPhone/iPad market share in the US, I’d correctly guess that >60% of mobile users have an Apple ID (and growing).

    On top of that, cheap ass Android users probably aren’t paying the extra bill to get premium sports networks.

    September 24, 2022
  2. John Butt said:
    I can add some colour.

    We have just returned from a break where we stayed in motels and other accomodation where a new TV screen is not a top priority and Wifi is also not yet available – in a country where 85% of the population have fibre at 300mb/s this seems stupid actually.
    The net impact is that we had to watch sports on our cellular connection and starting with 80GB we ran out after 3 weeks (also iOS updates killed a lot of data) and for some equally stupid reason our cellular company 2Degrees has prices of $20/10GB or $50/15GB. Userous, but bought about by stupidity within the cellular company and the delay in TV set updates – plus the lack of wifi.

    My point is that we still have crazy behaviour out there that gets in the way of sensible options for data use and access.

    September 24, 2022

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