Apple's iPhone 14: 'More modest than mind-blowing'

Here we go. Another Apple event. YAY. The lead up to the event, the event itself and the aftermath will result in a staggering word count of what we should know or think about the products, services and stock price. Buried in all of that are the realities that are under appreciated. A mobile phone is an essential piece of gear in todays world. This device replaced my PDA, two way pager, camera, Sony Walkman (along with that binder of CDs). Combine it with a watch and I no longer need a my Polar HRM. I can read books, make purchases, watch media, share photos, and take care of business (communication, scheduling, research and finance). I am unleashed from any other computing device while on the go. For the most part, it does these things with a greater ease and much less weight and cost than all those devices together.You interact with this thing so many times every day. The price of a Pro device is trivial when you consider the functionality and lifespan of the device. As you move down the price scale, the value is even greater. All those iPhones that are re-sold or gifted bring new users to Apple products and services. We know how that plays out over time. Replacement of older hardware is inevitable. Economic cycles may push or pull sales from year to year, but the sale will occur and that sale leads to other related Apple purchase. An iPhone with incremental improvements should not be trivialized. Apple will hold the high ground as long as they can provide a better hardware/software user experience. I prefer to ride the train rather than step in front of it.